Effective Written Communication The use of written communication
- Slides: 22
Effective Written Communication
The use of written communication When to write How to write
Factors involved in the choice of written channel • • Complexity of the topic Amount of discussion required Shades of meaning Formal communication
1 - Complexity of the topic Written channel is better option for the messages which are: Easily Organized Easily understood
2 -Amount of discussion Written communication is not preferable for the issues that require lengthy discussion.
Decision making Conversations Controversial subjects
3 - Shades of meaning Written communication lacks 1 - Tone of voice 2 - Body language
We have to rely on words to convey the different shades of meaning
Difficult to convey Humor Irony Satire
4 -Formal communication Written channel is a better choice when the level of formality is high
• Paper communication • Emails • Telephonic conversation • Face-to-face
Examples: • Contract terms • Sales agreement • Account information • Legal issues
How to write effectively • Writing a letter or an email includes: 1 -Subject line 2 - Putting the main point at the top 3 - Knowing your audience 4 - Organization of the message
1 -Subject line • It tells us about the information that will follow. Examples: (General) Response to your Email Question Hello Meeting Urgent
Subject Line Examples: (Specific) Response to your query about scholarship Questions regarding fitness Hello! Come today in my office Meeting with the parents Urgent replacement in duties
2 -Putting the Main Point • The main point of communication is better to be placed first because: 1 - We often scan written material to save time. 2 - We focus more at the top of the message. 3 - We often take no further notice if background information is given at the start.
3 -Knowing your audience It helps you target and tune the communication
Your audience may be: • General • Particular
Awareness of what your audience • Know • Don’t know
4 -Organization of the message
Written communication may have • Multiple messages unrelated to one another • Several messages within the main message related to one another
Subtopics are treated with their headings
- Objectives of written communication
- Effective written communication
- Principles of business communication
- What is oral communication and written communication
- Difference between oral and written communication
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- What is the study or art of using language effectively?
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