Todays schedule 1 Cartographic Communication Paradigm 2 Overview

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Today’s schedule 1. Cartographic Communication Paradigm 2. Overview of Ben’s Fry’s Data Visualization Pipeline

Today’s schedule 1. Cartographic Communication Paradigm 2. Overview of Ben’s Fry’s Data Visualization Pipeline

History of Research in Cartography Cartographic Communication Paradigm

History of Research in Cartography Cartographic Communication Paradigm

 • http: //metrocosm. com/globalimmigration-map/

• http: //metrocosm. com/globalimmigration-map/

Lecture Objectives 1. Provide background to cartographic research from 50 s to present day

Lecture Objectives 1. Provide background to cartographic research from 50 s to present day 2. Fully develop theory of cartography as a communications science (Robinson and Petchenik reading) 3. Discuss problems with the paradigm (Mac. Eachren reading)

1. Trends in Cartographic Teaching and Research from Hermansen, Cartographia, Thematic Mapping Empirical Cognitive

1. Trends in Cartographic Teaching and Research from Hermansen, Cartographia, Thematic Mapping Empirical Cognitive Research: Volume teaching research Cartographic ‘Rules’ Communication Vision, Cognition, Perception Eye Movement Studies Peak Map Use and Map Design Rise Decline Community Mapping Web mapping Geo Visualization Human/machine interaction VGI Comeback GIS data input analysis Government production 60 s 70 s Social theory year 80 s 90 s 00 s 10 s

2. Map as a Communication System 1975, A Robinson and BB Petchenik • Evaluating

2. Map as a Communication System 1975, A Robinson and BB Petchenik • Evaluating map production and map reading as a communication process • Refining models of cartographic communication • Outlining problems with measuring information content on maps and information retrieved by percipient

2. Map as a Communication System • Define: – map user/viewer/reader versus – map

2. Map as a Communication System • Define: – map user/viewer/reader versus – map receiver: one who by viewing a map augments his/her understanding of the geographic milieu that is his previous conception of the real world. = map percipient – have the power to perceive

2. Cartographic Communication System real world 360. here. com GIS analyst/ cartographer’s conception of

2. Cartographic Communication System real world 360. here. com GIS analyst/ cartographer’s conception of the real world ENCODING 270/372 map user map DECODING 472 visual noise

M Map M 2 and U: added to cognition A Cartographer B Map User

M Map M 2 and U: added to cognition A Cartographer B Map User Subject Matter Correct Erroneous

https: //censusmapper. ca/maps/693#12/49. 2512 /-123. 1255

https: //censusmapper. ca/maps/693#12/49. 2512 /-123. 1255

3. Discuss problems with the paradigm Cartography Communication Science (Mac. Eachren reading 1995) a)

3. Discuss problems with the paradigm Cartography Communication Science (Mac. Eachren reading 1995) a) Viewing cartography as a communication science omits many ways people use maps b) Scientific empirical research for improving maps ignores contributions of art c) Philosophical perspective/social theory: does not accept maps as objective representations of reality therefore rejects that any objective research is possible

Cartography as ART and SCIENCE ART SCIENCE Deconstruction

Cartography as ART and SCIENCE ART SCIENCE Deconstruction