EVPA TOOLKITS SOCIAL IMPACT THROUGH EMPLOYEE ENGAGEMENT EMPLOYEE

EVPA TOOLKITS SOCIAL IMPACT THROUGH EMPLOYEE ENGAGEMENT

EMPLOYEE ENGAGEMENT Definition Employee engagement is… …any formally organised support or encouragement from companies, albeit in varying degrees of collaboration with CSIs, to leverage employee resources to support SPOs. Employee engagement can vary from corporate volunteering and/or corporate giving to coinvestment programmes.

EMPLOYEE ENGAGEMENT Ambitions of the toolkits Why this research? Observations in academia and practice: o Role of the CSIs has been overlooked and undervalued o Social impact has been mostly taken for granted Our Ambition: Ø To redirect the discussion to the design of social impact-driven employee engagement and the unique role Corporate Social Investors can play herein.

EMPLOYEE ENGAGEMENT TOOLKITS An introduction to the EVPA’s research series Social Impact through Employee Engagement? ! Toolkit 1 Unravelling the roles of CSIs in employee engagement Toolkit 2 Creating impact-driven engagement activities

AN EVPA TOOLKIT CREATING IMPACT-DRIVEN ENGAGEMENT ACTIVITIES

EMPLOYEE ENGAGEMENT TOOLKIT 2 Important Information from the Appendix Strategic support e. g. refining the business model market and risk assessment Challenges • Only accessible for a few highly skilled employees • Culture clash • Unfinished projects Key Success Factors • Cautiously select employees • Train volunteers how to coach, not tell • Provide opportunities to reflect • Prepare an exit phase

EMPLOYEE ENGAGEMENT TOOLKIT 2 Important Information from the Appendix Skill-based volunteering Pro-bono, low-bono Board services Challenges Key Success Factors • Complex and time-intensive to organise • Select employees with caution • Culture clash between corporate employees and NGO employees • Train NGOs to be ‘employee engagement’ ready • Creating an impact beyond the duration of the activity • Train volunteers • Endorse participants

EMPLOYEE ENGAGEMENT TOOLKIT 2 Important Information from the Appendix Hands-on volunteering Generic skill based volunteering Hackathons, accelerators Challenges Key Success Factors • Making a lasting impact • Integrate employee volunteers • Getting side-tracked by participation rates • Cover any additional costs • Leaving an emotional or physical gap behind • Design it as gateway for future engagement • Focus on quality, not quantity • Transformative volunteering

EMPLOYEE ENGAGEMENT TOOLKIT 2 Important Information from the Appendix Pay-roll giving programmes Matching programmes Co-Investment programmes Challenges • Resource intensive to organise • Be aware of the impact tradeoff Key Success Factors • Focus on the long-term • Do not understand the importance of administrative tools • Make it complementary • Incorporate behavioural nudges

EMPLOYEE ENGAGEMENT TOOLKIT 2 Important Information from the Appendix Slacktivism Blogging Campaigns Challenges Key Success Factors • Direct impact on the NGO is often limited • Design it as a gateway for future engagement • Creating a lasting impact • Make it appealing and relevant • Make it voluntary • Make it accessible • Make it shareable on social media

EMPLOYEE ENGAGEMENT TOOLKITS Toolkit 2 EVPA’s 4 -step process to setting up impact-driven engagement activities Define SPO’s primary needs Assess what you can offer Analyse if there is a match Identify your action strategies

EMPLOYEE ENGAGEMENT TOOLKITS Toolkit 2 Step 1 – Define the SPO’s primary needs … and design the most impactful engagement activity SPO’s needs fit Engagement activities

EMPLOYEE ENGAGEMENT TOOLKITS Toolkit 2 Step 2 – Assess what you can offer … and take a closer look at yourself, the company and its employees

EMPLOYEE ENGAGEMENT TOOLKITS Toolkit 2 Step 3 – Analyse if there is a match … and see if you are ready for the most impactful engagement activity

EMPLOYEE ENGAGEMENT TOOLKITS Toolkit 2 Step 4 – Identify your action strategies … and understand the potential of your role

TOOLKIT 1 UNRAVELLING THE ROLES OF CSIS IN EMPLOYEE ENGAGEMENT

What is your best role in employee engagement? Take a look Take at theour onlinesecond quiz toolkit Visit https: //csi. evpa. eu. com/toolkitquiz/ 1 Analyse your organizational context Take a look at the relationship with your related company, the company’s objective, your own capacity and your legal and cultural environment say about you. 2 Find your best role Learn everything you need to know about your best role. Or our online quiz

QUESTIONS? Let’s get in touch: Kheitmann@evpa. eu. com