SEO and SEA Search engine optimization and Search

SEO and SEA Search engine optimization and Search engine advertising Wesley Lacroix 0791467. IBK

SEO • These days every business has a website

SEO • And every business wants to score top results in the Google ranking

SEO • But how to achieve these top results?

SEO • How Google works…

SEO • How to use this…?

SEO • Start by finding out which keywords are searched for most

SEO • After that, the design! No Flash! Instead just use pictures. Give a name to every picture by using the keywords you have found. Make sure the URL you are using, mentions your top product/ service. Make sure the source code of the website mentions these products/ services as well. • Use a “high ranked keyword” to name every page. • Use these keywords several times in the title and text, placed on the page. • Start linkbuilding by using the keywords • •

SEO For Example…

SEO 1. Make sure the URL you are using, mentions your top product/ service. – In the best case you have a keyword mentioned in the URL

SEO 2. Use a high ranked keyword to name every page

SEO 3. No Flash, instead just use pictures. And give a name to every picture by using the high ranked keywords.

SEO 4. Make sure the source code of the website mentions these products/ services as well. Title: Meta description: Meta keywords

SEO 5. Start with linkbuilding

SEA • Set up your google Ad. Words account

SEO and SEA • And score top results!

SEO and SEA • Thank you for your attention