MMC 2100 Thursday Jan 19 2012 MMC 2100

MMC 2100 Thursday Jan. 19, 2012

MMC 2100 u Updates – Check blog/sakai several times/week updates u Sakai – under Lessons u www. mmc 2100 ufclass. wordpress. com u Tests: 4 tests throughout semester (3 highest count toward your grade) – NO MAKEUPS

MMC 2100 u Getting ready for Personality Profile – Next week’s guest Kristin Harmel, UF alum, author http: //kristinharmel. com/ u Come with questions u – Personality Profile timeline u Personality profile partners assigned in Lab 3 next week (exchange bio info) u Conduct interview between Labs 3 -4 (starting next week) u Lab 4 (2 weeks): bring personality profile rough draft to lab for MANDATORY 10 -minute “coaching session” with lab instructor u Lab 5: Final personality profile due

MMC 2100 u News story – Lab 2: police brief – Lab 3 (next week): longer news story w quotes/paraphrase w headline u Average 2 grades for ONE overall grade for news story u Begin counting AP Style next week’s lab u Download News Article grading rubric

Rules for writing headlines • Headlines should be based on the main idea of the story • Main idea should be found in the lead or introduction of the story • If facts are not in the story, do not use them in a headline • Avoid repetition • Avoid ambiguity, insinuations and double meanings • If a story qualifies a statement, the headline should also

Rules for writing headlines • Use present tense verbs for headlines that refer to past or present events • For the future tense, use the infinitive form of the verb (such as “to go, ” “to run, ” etc. ) rather than the verb “will” • Alliteration should be deliberate and should not go against the general tone of the story • Do not use articles — “a, ” “an” and “the” • Do not use the conjunction “and”

Rules for writing headlines • Avoid using unclear or little-known names, phrases and abbreviations in headlines • Use punctuation sparingly • No headline may start with a verb • Headlines should be complete sentences or should imply complete sentences • When a linking verb is used, it can be implied rather than spelled out

MMC 2100 headlines u Let’s look at Alligator stories

MMC 2100 u Lengths: possible keep things as short as – 1 -3 sentences/paragraph – 25 -30 words/sentence – Direct quote approximately every four paragraphs

MMC 2100 u Third person – NO: I, YOU, OUR, WE u Don’t editorialize by using adjectives – just state facts

Direct quotations • Avoid them in the lead paragraph • Use them in the rest of the story • Must be accurate • Quotation, speaker, verb • Shorter is better • Use them to support what has already been stated rather than to introduce new information

QUOTES u u Direct quotes: take exact wording of another person and reproduce word for word using quotation marks Direct quote, speaker, verb – EXAMPLE: “This was the best assignment we’ve ever completed, ” Rob Marino said. “The class understood everything. ” – No more than THREE sentences in a direct quote – ID speaker right away – after first sentence the first time they are quoted – Need only one attribution per paragraph DON’T start stories with direct quotes

QUOTES u Commas with Quotes sheet

Paraphrasing u Using your own words to restate another person’s ideas – EXAMPLE: Rob Marino said this was the best assignment of the year based on the students’ comprehension of the topic. USE THIS MORE WHEN QUOTING FACTS AND FIGURES

Ch. 3: Style and the Stylebook u Learning Objective: – What is the AP Stylebook and how it fits into the life of a journalist – Understand some of the major AP Style terms

Ch. 3: Style and the Stylebook u Why AP Stylebook was created? – Form consistent format for all journalists on many commonly-used terms – Updated periodically u Newest section?

Ch. 3: Style and the Stylebook u Commonly used AP headings – Symbols u Always write out percent (percent) – NOT % u Monetary amounts (dollars) – use $ -- like $4 u Days – never abbreviate (days of the week) u Months – only abbreviate when making reference to a specific date (months) – NEVER abbreviate March, April, May, June, July – Spell out when using alone or with only year – January 2012 – Jan. 19, 2012 (no th, nd) – always use figures when referring to specific dates

Ch. 3: Style and the Stylebook u AP Style issues – Titles u First and last name on first reference and then ONLY last name rest of way – NO Mr. or Mrs. Or Miss or Ms. – Capitalization u Uppercase entire title when used BEFORE name: UF President Dr. Bernie Machen u Lowercase common nouns when used AFTER title: Dr. Bernie Machen, the president of UF.

Ch. 3: Style and the Stylebook u Organizations – Write out on first reference unless acronym is well known: FBI, CIA

Ch. 3: Style and the Stylebook u Places – Only abbreviate states when using a specific city (state names) u Use abbreviation list – NOT ZIP CODE u Don’t abbreviate Alaska, Hawaii, Idaho, Iowa, Maine, Ohio, Texas, Utah u PUNCTUATION: comma between city and state and again after state: Ocala, Fla. , is a nice place.

Ch. 3: Style and the Stylebook u Addresses (addresses) – Abbreviate ONLY Avenue (Ave. ), Boulevard (Blvd. ) and Street (St. ) when used with a SPECIFIC address (ABS) u 5053 Atlantic Ave. u What about? The 500 block of Atlantic Avenue – All other words (drive, road, etc. ) always spelled out – Use figures for an address: 5053 Atlantic Ave. – Spell out and capitalize First through Ninth when used as a street name; use figures for 10 th and above – Abbreviate compass points ONLY with a SPECIFIC address u 430 E. 52 nd Ave. – specific u The 400 block of East 52 nd Avenue – not specific

Ch. 3: Style and the Stylebook u Numbers (numerals) (OTHER USES) – Spell out: one-nine (EXCEPT in dates and addresses): There are three ways to look at the problem. – Use numerals: 10 -above u There are 10 ways to look at the problem. – Ages (ages) u Always use figures: Fred Smith, 52, is the president of the club u Use hyphens if age used as adjective – A 5 -year-old boy.

Ch. 3: Style and the Stylebook u Times (times) – Use figures (except noon, midnight) – but better to say 12 p. m. or 12 a. m. – No colons on full hours: 11 a. m. – Avoid redundancies u The class starts at 5 p. m. this afternoon.

AP Style u Appendix A: Copy-Editing Symbols – Also in back of AP Stylebook u AP Style Resource Sheet u Sections 3. 7, 3. 8, 3. 9 (back of Chapter 3)