TAKING CHARGE NEGOTIATING THE DEAL YOU WANT EVERY
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TAKING CHARGE! NEGOTIATING THE DEAL YOU WANT EVERY TIME ROSS R. RECK, Ph. D www. rossreck. com 602 -391 -3250
BASIC ELEMENTS OF SUCCESSFUL NEGOTIATING • Negotiation is all about people • People are motivated by self-interest • The entire negotiation process must be Win-Win • You must use a negotiation model that guarantees the deal you want every time
WIN-WIN PLANS
WIN-WIN PLANS • Determine your self-interest • Identify the people who stand between you and success or failure • Determine the other party’s self-interest • Develop a strategy to connect the other party’s self-interest with yours
Determine Your Self-Interest • Your self-interest needs to include three things: • Getting the other party to initially give you the deal you want • Getting the other party to continue giving you the deals you want • Getting the other party to become your goodwill ambassador
Identify the People Who Stand Between You and Success or Failure • • Decision makers Influencers Stakeholders Gatekeepers
Determine the Other Party’s Self-Interest • The key is listening • Listening involves the following: • • • Ask questions Listen to the other party’s responses Summarize (in your mind) what was said Feed this summary back to the other party Ask follow-up questions and repeat the process
Develop a Strategy to Connect the Other Party’s Self-Interest with Yours • Talk to the other party about what he or she wants first (that’s their Win) • Then show the other party what he or she needs to give you in return to get their Win (that’s your Win)
WIN-WIN RELATIONSHIPS
WIN-WIN RELATIONSHIPS • Plan situations that allow a relationship to develop • Cultivate the relationship • Don’t get down to business too quickly
Plan Situations that Allow a Relationship to Develop • • • Lunch Coffee Informal visits Coach a Little League or soccer team Get active in the PTA or your HOA Industry meetings or professional assoc.
Cultivate the Relationship • The key is to focus on them: • Become genuinely interested in the people you deal with • Be a good listener and encourage the people you deal with to talk about themselves • Try to see things from the other party’s point of view • Remember, you’re there for them
Don’t Get Down to Business too Quickly • If you do the other party will: • Question your motives • Decide he or she can’t trust you • Look to do business with someone else
WIN-WIN AGREEMENTS
WIN-WIN AGREEMENTS • Verify the other party’s self-interest • Implement your strategy to connect the other party’s self-interest with yours • Work together to resolve problems • Finalize the agreement
Verify the Other Party’s Self-Interest • The key is listening • Listening involves the following: • • • Ask questions Listen to the other party’s responses Summarize (in your mind) what was said Feed this summary back to the other party Ask follow-up questions and repeat the process
Implement Your Strategy to Connect the Other Party’s Self-Interest with Yours • Talk to the other party about what he or she wants first (that’s their Win) • Then show the other party what he or she needs to give you in return to get their Win (that’s your Win)
Work Together to Resolve any Problems • Dealing with problems • Once again, the key is listening • Hear the other party out completely • Work together as friends to come up with a solution that satisfies you both
Finalize the Agreement • Clear up any misunderstandings • Make sure both you and the other party are excited about the agreement • Put a system in place to resolve potential problems
WIN-WIN MAINTENANCE
WIN-WIN MAINTENANCE • Maintain the Agreement • Maintain the Relationship • Maintain the Plan
Maintain the Agreement • Work to prevent “buyer’s remorse” • Hold up your end of the Agreement • Provide meaningful expressions of appreciation to people who go the extra mile for you
Maintain Your Relationships • Spend time visiting with the people you deal with when you don’t ask for anything • If you find a problem—fix it—even if it’s not your problem
Maintain Your Plans • Develop a system of reminders that works for you • Examples: ________________________________
USING THE PRAM MODEL AS A DIAGNOSTIC AND PROBLEM SOLVING TOOL
COMMON NEGOTIATION PROBLEMS • • • New people People who are irate or upset People who are in power positions Objections Difficult people
KEYS TO MAKING THE PRAM MODEL WORK FOR YOU • Balance • Integrity • Patience
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