Copyright 2006 Valutec Card Solutions Promo Mail What

Copyright 2006 Valutec Card Solutions

Promo. Mail - What is it? • Product that allows a merchant to build a promotional direct mail campaign start to finish – and Valutec does all the work! • Complete Package includes: – Bi. Fold Mailer – 30 mil plastic card with magnetic stripe custom designed to match promotional mailer – Cards affixed to mailers – Address list of potential customers meeting merchant’s specified demographics – Laser printed addresses – Mailed first class • Promo. Mail is delivered to customer’s mailboxes in the merchant’s demographic area to drive traffic into their store and increase revenue. Copyright 2006 Valutec Card Solutions

Promotional Mail campaigns made easy! Copyright 2006 Valutec Card Solutions

Promo. Mail - Direct Mail Marketing Custom or Templated Direct mailer Merchant Chooses Offer 30 Mil Custom Card 1 st Class Postage Mailing List with Merchant. Specified Demographics Complete Direct Mail Card-Based Solution – For ONE Low Price Copyright 2006 Valutec Card Solutions

Promo. Mail– Selling Points • Increase customer base “while other stores are closing, customer’s are looking for new places to go. ” • “Drive them to your location by delivering value directly to their mailbox. ” • In this tough economy, customers are looking for more discounts. • A plastic card has more perceived value than a paper coupon and will last longer • “Customer will put the card in their wallet and consistently be reminded of your business … ‘creates billboards in their wallets’. ” • Tracking capability to justify the return on investment, “How do you track results of your advertising investments? ” Copyright 2006 Valutec Card Solutions

Your Benefits • Differentiator- something to talk about other than credit card processing • Increases your commissions Commissions vary dependent on size of the mailer • Increases traffic to the store which will boost gift card residuals as well as credit card volumes Copyright 2006 Valutec Card Solutions

Program Options & Costs Copyright 2006 Valutec Card Solutions

Transaction Process When Redeeming a Promo. Mail gift card : 1. The Promo. Mail card is swiped through the merchant’s terminal just as they would a Valutec gift card and the transaction is forwarded to the Valutec host 2. All information communicated via POS system or terminal will act as if that card is a gift card, the only difference will be when the merchant pulls a report from the Valutec database it will indicate that the card is a promotional card instead of a gift card. Copyright 2006 Valutec Card Solutions

Promo. Mail Orders q Promo. Mail order form must be completed for every order q Indicate the total quantity of mailers sold and the cost q Note any additional information that may be helpful when creating their mail piece q Both the mailer and card design must be approved before they can be sent to print q After proof approvals, the mailers will take 2 -3 weeks to create and mail out q Merchants may request that they be added to the mailing list so that they can receive a physical mailer Copyright 2006 Valutec Card Solutions

Valutec Contact List Who do I call? Sales Support (Reseller Support) 1 -800 -509 -0625 or salessupport@valutec. net • • • For information about an order already submitted Before a sales presentation with any questions or concerns When questions arise during a sales presentation Questions after the presentation or after closing a sale Hours 9 am to 5 pm CT DO NOT GIVE THIS NUMBER TO MERCHANTS!! Merchant Support 1 -888 -381 -8258 • • • Terminal Downloads and support (MID & TID) Merchant reports, web access After the merchant has received their cards if they have questions or concerns Copyright 2006 Valutec Card Solutions