As you come in Remember the mode continuum

As you come in… • Remember the mode continuum? • The below model is an alternative way of thinking about and distinguishing between different types and degrees of speech and writing. It’s called the ‘prototype model’. There a series of texts on your table. Draw a ‘prototype model’ on your tables and place the texts where you think they would fit onto the model in terms of their mode Text 3 A A typical example Text 3 B A less typical example Speech Text 3 C Not an example at all

Lesson focus: blended mode texts Learning intentions:

Blended mode • A text which contains conventional elements of both speech and writing

New modes for changing societies • Mode is changing and blending • As society overall becomes less formal, this trend combines with possibilities offered by electronics. These are exciting and new ways of communicating. • This mini unit will start with looking at planned speech as a kind of hybrid of the spoken and written modes. Then, we will look at how text producers sometimes give their written text a ‘spoken feel’, particularly in advertising and fiction and speech in literature. Finally, we will look at electronic texts.

Planned speech: the rhetorical framework • Use your textbooks to answer the following questions: 1. Why is a planned speech a blended mode text? 2. What is a triad? 3. What is syntactic parallelism? 4. What is contrast/antithesis? 5. What is synthetic personalisation and what it is more commonly known as? You have 7 minutes to complete this task

Planned speech: the rhetorical framework • Each group has been given a planned speech. Read it through and identify, highlight and label examples of the following rhetorical features: • Contrast/antithesis • Figurative language • Hyperbole • Repetition • Rhetorical question • Syntactic parallelism • Synthetic personalisation • Triads You have 7 minutes to complete this task and then be ready in your groups to present your findings to the class

Development – planned speech • I have given each group a topic to write a planned speech using rhetoric • Be ready to deliver your rhetorical speeches in 10 minutes

Blended mode: giving a written text a spoken feel • Look at the texts in front of you • How do they use features of the spoken mode for effect? • Write a few sentences summing up how each of these written texts use features of the spoken mode for effect in your books

"Lennie!" he said sharply. "Lennie, for God' sakes don't drink so much. " Lennie continued to snort into the pool. The small man leaned over and shook him by the shoulder. "Lennie. You gonna be sick like you was last night. "

Group task • Choose one of the following: 1. Write a short poem in a dialect and accent of your choosing 2. Write the opening of your short story in which your first person narrator has a distinctive accent or dialect 3. Create an advertisement that uses language giving it a spoken feel You have 7 minutes to complete this task

Blended mode – speech in literature • Read through the information at the bottom of page 17 of your textbooks and answer the following questions: 1. In what ways does literature use the spoken mode? 2. In what ways do the spoken mode features in literature often differ from real talk? 3. Complete the ‘data response exercise 8’ task on page 18 of your textbook You have 15 minutes to complete this task

Group task • Write part of a short story that includes all four of the spoken language features that are often used in literary texts for effect

HL

HL over Xmas – due first lesson back • Find 3 different pieces of electronic communication and analyse the language use and make sure that you identify the uses of language that are specific to each mode (spoken and written) and identify aspects of language that are unique to the electronic mode (wouldn’t necessarily be found in the written or spoken mode e. g. emoticons) • Identify which text is closest to the spoken mode and which is the furthest away and justify your response. Draw a prototype model and label on it where each of your 3 electronic texts would be placed and why Speech Please do this in as much depth and detail as you can please – it will be good practice for if you get a blended mode/electronic text in the exam

Electronic texts • Mind-map the different types of electronic communication that are available to us now • Looking at your text messages and social media discourse events, bullet point the different features of language that you find in electronic communication, but not so much or at all in the spoken and written modes

• Below is a checklist of over 50 types of electronic communication. • 1. Autoresponders 2. Blogs 3. Bookmarking 4. Calendars 5. Collaborative software in the workspace 6. Computer screen messages 7. Data conferencing 8. Ebooks 9. Electronic and web chat shows 10. Electronic bookmarking 11. Electronic brochures 12. Electronic content on cds and dvds 13. Electronic flash teaser 14. Electronic games 15. Electronic meeting system 16. Electronic newsletter 17. Electronic questionnaires and surveys 18. Electronic voteline 19. Email 20. Email campaigns with links to intranet 21. Emailable audiovisuals 22. Enterprize bookmarking 23. Extranet 24. Eye witness news electronic broadcasts 25. Faxing 26. Flash mailer 27. Forums 28. Instant messaging 29. Intranet 30. Online chat 31. Online consultation 32. Personalized urls (Purls) 33. Pop up electronic teasers 34. Radio or voice clips sent or broadcast electronically 35. Screensavers 36. Skype 37. Sms campaign 38. Social networks like Friendster, myspace, Twitter and Facebook 39. Sound clips 40. Special code to web page as part of bigger campaign 41. Synchronous conferencing 42. Telephone campaign with electronic aspects 43. Telephony 44. Text chat 45. Video 46. Video conferencing 47. Viral email competitions 48. Voice mail 49. Wall of fame on intranet 50. Web conferencing 51. Web publishing 52. Webcam 53. Website 54. Whiteboarding 55. Wikis



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