The Spheres of Social Media Strategy for Networking

  • Slides: 19
Download presentation
The Spheres of Social Media Strategy for Networking & Career Building Social Apperception By

The Spheres of Social Media Strategy for Networking & Career Building Social Apperception By Garth von Buchholz

What if an alien from another planet came to Earth and one of its

What if an alien from another planet came to Earth and one of its first questions was “Can you please explain what social media is and how it works? ”

“Well”, you’d say. “It’s simple but also very complicated. ”

“Well”, you’d say. “It’s simple but also very complicated. ”

“First you go online. Then you register on a social media website or app.

“First you go online. Then you register on a social media website or app. Then you look at what people are talking about and sharing there. Even if you don’t know them. And if you want, you can say things or share with them, too. It’s…fun. ”

In fact, we do so much more than that on social media…

In fact, we do so much more than that on social media…

We post words, share photos and videos, read posts, comment, reply to comments, browse,

We post words, share photos and videos, read posts, comment, reply to comments, browse, listen, watch, use apps, play, meet people and chat…but there’s more…

more than our content…more than what we do online…

more than our content…more than what we do online…

On social media, we interact in social spheres that in some ways mirror our

On social media, we interact in social spheres that in some ways mirror our social circles in real life…

SOCIAL SPHERES are the people around you on social media, some close & some

SOCIAL SPHERES are the people around you on social media, some close & some far. INNOMINATE INTERSTITIAL INTERSECTIONAL SOCIAL SPHERES INTERACTIVE INFLUENTIAL INTERSOCIAL INTERPERSONAL

INTERPERSONAL are the people you are closest to online, such as “friends” and “followers”,

INTERPERSONAL are the people you are closest to online, such as “friends” and “followers”, and they may also know you, personally, in real life. SOCIAL SPHERES INTERPERSONAL

INTERSOCIAL are the people you are connected with online for mostly practical reasons such

INTERSOCIAL are the people you are connected with online for mostly practical reasons such as work colleagues, members of an organization, your sports team. SOCIAL SPHERES INTERSOCIAL INTERPERSONAL

INFLUENTIAL are the people who are not in your immediate sphere but are friends

INFLUENTIAL are the people who are not in your immediate sphere but are friends of friends—connected to someone who is in your network as well. SOCIAL SPHERES INFLUENTIAL INTERSOCIAL INTERPERSONAL

INTERACTIVE are the people who are not in your network, nor in your friends’

INTERACTIVE are the people who are not in your network, nor in your friends’ networks, but interact with you randomly online through publicly shared content. INTERACTIVE SOCIAL SPHERES INFLUENTIAL INTERSOCIAL INTERPERSONAL

INTERSECTIONAL are the people who are moving between your networks and secondary networks, making

INTERSECTIONAL are the people who are moving between your networks and secondary networks, making overlapping connections online that may begin to reach your inner spheres. INTERSECTIONAL INTERACTIVE SOCIAL SPHERES INFLUENTIAL INTERSOCIAL INTERPERSONAL

INTERSTITIAL are the people forming connections between the non-connected public you haven’t intersected with

INTERSTITIAL are the people forming connections between the non-connected public you haven’t intersected with yet and those who are intersecting with you. INTERSTITIAL INTERSECTIONAL INTERACTIVE SOCIAL SPHERES INFLUENTIAL INTERSOCIAL INTERPERSONAL

INNOMINATE are people in the unknown public you haven’t intersected with…yet. INNOMINATE INTERSTITIAL INTERSECTIONAL

INNOMINATE are people in the unknown public you haven’t intersected with…yet. INNOMINATE INTERSTITIAL INTERSECTIONAL SOCIAL SPHERES INTERACTIVE INFLUENTIAL INTERSOCIAL INTERPERSONAL

INNOMINATE INTERSTITIAL INTERSECTIONAL SOCIAL SPHERES INTERACTIVE INFLUENTIAL INTERSOCIAL INTERPERSONAL

INNOMINATE INTERSTITIAL INTERSECTIONAL SOCIAL SPHERES INTERACTIVE INFLUENTIAL INTERSOCIAL INTERPERSONAL

SOCIAL SPHERES We’ve looked at some of the ways we share content on social

SOCIAL SPHERES We’ve looked at some of the ways we share content on social media. And we’ve looked at the social spheres around us when we’re online—some close to us and some seemingly beyond our reach. What’s missing are the dynamics that connect these spheres and impact the apperception of who we are on social media…which in turn can impact how successful you are at making the right career connections online.

Social Media Networking Social Media Social networks areSocial Media Networking Social Media Social networks are
Volume of Spheres Volume of Spheres The volumeVolume of Spheres Volume of Spheres The volume
Closest Packing of Spheres How do spheres atomsClosest Packing of Spheres How do spheres atoms
Earths Spheres Lessons 2 3 Interactions between spheresEarths Spheres Lessons 2 3 Interactions between spheres
Earths Spheres 4 spheres 1 Geosphere physical EarthEarths Spheres 4 spheres 1 Geosphere physical Earth
The Earths Spheres Earths Spheres Atmosphere Hydrosphere LithosphereThe Earths Spheres Earths Spheres Atmosphere Hydrosphere Lithosphere
TrueFalse Four Spheres 1 Four Spheres 2 VisualTrueFalse Four Spheres 1 Four Spheres 2 Visual
Social Media Influencer Social Media Influencer Social MediaSocial Media Influencer Social Media Influencer Social Media
social media advertising social media advertising social mediasocial media advertising social media advertising social media
Social Media HR Social Media HR Social MediaSocial Media HR Social Media HR Social Media
Social Media The Chaplain Social Media Social MediaSocial Media The Chaplain Social Media Social Media
USING SOCIAL MEDIA Social Media Social media isUSING SOCIAL MEDIA Social Media Social media is
Social Media Social Media The Tool Social MediaSocial Media Social Media The Tool Social Media
Media Social Networking Our Children Popular Social NetworkingMedia Social Networking Our Children Popular Social Networking
Social Networking and Media What is Social NetworkingSocial Networking and Media What is Social Networking
Social Networking Why social media Traditional media suchSocial Networking Why social media Traditional media such
Social Media Marketing Tamkang University Social Media StrategySocial Media Marketing Tamkang University Social Media Strategy
Social Media Management Strategy of Social Media ServiceSocial Media Management Strategy of Social Media Service