OROMIA SEED ENTERPRISE OSE An over view of

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OROMIA SEED ENTERPRISE (OSE)

OROMIA SEED ENTERPRISE (OSE)

An over view of OSE - OSE was established by Oromia Regional State Regulation

An over view of OSE - OSE was established by Oromia Regional State Regulation No- 108/2008 - OBJECTIVES: - To reduce the gap between seed demand supply - To provide technical support and build the small scale Farmers capacity for production and commercialization of quality seed. -To contribute to overall development by supplying market oriented seeds to the farmer/pastoralist at affordable price.

Organizational structure/management • Three Departments and Four Services at HQ- in Finfinnee/Addis Ababa •

Organizational structure/management • Three Departments and Four Services at HQ- in Finfinnee/Addis Ababa • Two Branches- East Branch – Asella - West Branch- Naqamte • Managed by Board and Supervised by PESA (Public Enterprise supervisory Authority) • Three Major Warehouses- Situated at Naqamte, Asella and Dodolla

Major Activities: • • Seed multiplication Seed processing Seed quality assurance Seed marketing Demos

Major Activities: • • Seed multiplication Seed processing Seed quality assurance Seed marketing Demos and popularization of crop varieties Training Seed Technology promotion

Seed Production main Strategies • Own Farm • Contractual base: - Small scale Farms

Seed Production main Strategies • Own Farm • Contractual base: - Small scale Farms - Private Farms - Large State Farms - TVET College Farms

Seed Production Techniques • Rain fed • Irrigation based • Supplementary Irrigation based

Seed Production Techniques • Rain fed • Irrigation based • Supplementary Irrigation based

Marketing Strategies • Dominated by production driven • Direct marketing has begun as a

Marketing Strategies • Dominated by production driven • Direct marketing has begun as a pilot on two Districts ( Sibu sire & Arsi Negele) on Maize • Scale up of direct marketing • Promoting the value chain • Improving customer relationships to establish loyal customer • Supplier partnership/SRM

Contractual Hybrid maize Seed Multiplication Training, output and Benefit of Farmers ( 2008 -2012)

Contractual Hybrid maize Seed Multiplication Training, output and Benefit of Farmers ( 2008 -2012) from OSE N o 1 2 Description Coverage -Zone -Districts 2008 2009 2010 2011 2012 Total 7 19 12 29 5 9 3 4 30 * 65 * Participants trained -Subject matter specialists (SMS) -District Agents (DA) -Farmers 75 155 74 32 28 364 99 1265 85 2409 39 2024 46 1981 41 1222 310 8, 901 3 Area Cultivated 385 2402 881 1520 860 6, 048 4 Seed purchased from Farmers on contractual bases in Qt. 3080 29170 14032 28576 - 74, 858 5 Unit price( per Qt) 600 650 700 780 - 6 Cash Paid to Farmers 1, 848, 000 18, 960, 500 9, 822, 400 22. 289, 280 - 52, 920, 180

Lessons • Direct marketing reduces compliant over quality of seed and handoffs • Farmers

Lessons • Direct marketing reduces compliant over quality of seed and handoffs • Farmers are beneficiary due to accessibility of quality seed • Supply chain needs win-win approach and integration of Firms • Experiences on Malt Barley can scale up to – Wheat- Flour/Macaroni Factory - Maize – Poultry producers - Both (Wheat & Maize)- to Consumers’ Cooperatives as market linkage.

Quality Seed Supply Accelerates the Farmer productivity and income as an Engine of growth

Quality Seed Supply Accelerates the Farmer productivity and income as an Engine of growth !!

Thank you!!!

Thank you!!!