Logistics PROF NISHA GUPTA DEPARTMENT OF COMMERCE AND

Logistics PROF. NISHA GUPTA DEPARTMENT OF COMMERCE AND MANAGEMENT

Meaning Logistics is planning and managing the transportation of goods, taking care of customers' product and supply them on the right time. Logistics helps in achieving a demand-driven approach to forecast and plan the demand for the product accordingly. Improve customer service through saving time on orders

According to The Council of Supply Chain Management, “logistics management is a part of supply chain management that plans, implements, and controls the efficient flow and storage of goods, services, and related information in order to meet customers’ requirements”.

Importance Increased customer satisfaction Consumers demand better service, and this mandate creates a need for shippers to provide fast, accurate and quality service. Good management strategy is aimed to constantly optimize transportation processes and eliminate disruptions. Therefore, it has a direct impact on your customers’ satisfaction. Improved customer service can bring a good reputation to a company’s brand help generate more business. The smoother the freight moving processes are within and beyond your company means that you will provide more value to your clients. Ultimately, well -handled logistics contributes to the overall positive customer’s experience.

Visibility and insight Cost Savings It analyze historical data and track the real-time movement of goods in and out of a business. Logistics managers can use this information for process optimization and avoiding potential disruptions. TMS data analysis keeps a company’s supply chain moving more efficiently, all while gaining operational insight.

Cost Savings Managing logistics on a proper level will give a company control over inbound freight keep inventory at optimal levels, organize the reverse flow of goods, and utilize freight moves on the proper transportation modes – all of which can cut costs significantly.