Accessing Digital Memory Yahoo Search Pad Vivian Lin

Accessing Digital Memory Yahoo! Search Pad Vivian Lin Dufour 1 Oct 2009

Yahoo’s New Search Page -2 -

What is “memory”? memory – Wikipedia the retrieval of information about past experiences computer memory, storage – Dictionary. com a. the capacity of a computer to store information subject to recall b. the components of the computer in which such information is stored. Photo from http: //www. flickr. com/photos/hawkexpress/386355098/in/set-72157594200490122/ -3 -

Human & Digital Memory • 76% people distrust relying on memory alone • 78% use some form of electronic aid to help them remember things Source: Yahoo! Europe Research Photo from http: //www. flickr. com/photos/sidkid/2908468343/ -4 -

Search Pad helps… • • • Remember sites automatically Easily save / edit notes Access today, tomorrow, or later Share information Plan and decide Examples from Search Pad users • Effects of Prematurity on Child Behavior • Learning Kanji and Hiragana • Control de Motores Eletricos • Tenor Saxophone Sheet Music • Kinds of Poetry • Visiting Lake Tahoe • Building Strong Brands • Getting a Pell Grant • Buying a Mountain Bike • Retail Shop for Rent in Singapore • MIT/Harvard Campus Trip • Effects of Lighting Strike on Aeroplane • Use of Religion in Lord of the Flies • Spring Gardening -5 -

Demo Time!

Thinking of going camping… -7 -

Yahoo! Search Pad learns you’re researching … -8 -

Search Pad records the sites you clicked! -9 -

Remembers searches you did to find those sites - 10 -

Take notes easily while searching Mmm…Useful tip. Let me copy it… - 11 -

Save your notes, Print or Email them! Save notes to view / change later via Yahoo! sign-in Print notes to take with you Email or Share your notes with friends, family - 12 -

Manage the digital memory of your online journey Yahoo! Search Pad • Intelligent and dynamic technology helps you take notes as you search • No need to remember / re-find which sites were useful. Search Pad stores a digital copy of your session. • Be confident and productive in searching on the web • Helps people complete tasks and make important decisions in their everyday life - 13 -

Search Pad System Overview On SRP integrated and interactive note-taking application. Automatically filled with behavior from the current search session, simplifying the collection process. What is stored? Client Storage [Q 1 : C 11, C 12, C 13 ] … [QN : CN 1, CN 2… ] Queries, Clicks Search FE Data Session. RAM Science BE [TQ 1 : TC 11, TC 12, TC 13 ] … [TQN : TCN 1, TCN 2… ] Timestamps Behind the Scenes: Session behavior beaconed to a lightweight “Session RAM” which listens to user activity and makes decisions based on session science. Science System: The same signals which help to create the document are also monitored and used to compute science features. The science features are checked on each query to see whether particular cases have triggered. - 14 -

What does this technology bring? • Stateful search engine • Better digital memory management – Synchronous – Asynchronous • Bespoke search experiences - 15 -

Thank You! Vivian Lin Dufour Director, Product Management Yahoo! Photo from http: //www. flickr. com/photos/samjudson/126872437/ - 16 -