The Future of IP Telephony Kevin Gavin Chief
- Slides: 12
The Future of IP Telephony Kevin Gavin Chief Marketing Officer Andrew Pryfogle Director of Sales Go. Beam Communications
Key Strategic Trends Are Very Positive • • • Macro-economic “nuclear winter” beginning to thaw Reliable, inexpensive broadband becoming ubiquitous Vo. IP starting to take hold in meaningful way IP phone prices still high but significant declines on horizon Next generation telecom service forecasts show explosive growth • Next generation telecommunications has growing number of “raving fans” as customers
Frost & Sullivan: Wholesale Vo. IP Revenue
Source: Allied Business Intelligence
Probe Research Enterprise Vo. IP Forecasts 2002
Probe Research Enterprise Vo. IP Forecasts 2002
Positioning – longer term • Telecom turmoil creating unprecedented opportunity – – Huge new “category creation” is underway Dramatic shift from circuit switched to IP Previous “giants” are burdened by legacy platforms New players in good position to emerge as leaders • Value added productivity enhancement rather than transport will be key to success – – Cheap, reliable and ubiquitous IP “bit pipes” widely available Vo. IP will dominate growth in business communications Open architecture enables service creation environment Customers demand advanced services to compete
“Begin with the End in Mind” Comprehensive solution that: – integrates – unifies – simplifies increasingly complex and disparate telecommunications components
“Begin with the End in Mind” Inbound calls: – Battle shifts from transport to “intelligent front end” – Phone numbers associated with function (i. e. personal, business, messaging only) rather than location or device – Ability to routes calls to any device on any network – Intelligent filtering and screening of inbound calls – Screen pops of Outlook record to “announce” caller – Single Universal mailbox for incoming voice, fax and e-mail – Web based Dashboard for unified “command control” • • Call routing Visual maibox Call logs of all incoming and outgoing calls Conferencing set up and management
“Begin with the End in Mind” Outbound calls – Battle shifts from transport to “intelligent front end” – Easy to use outbound call management with single identity – Unified contact database with synchronization for various devices – Web based Dashboard for unified “command control” • Click-to-call from call logs, Outlook and Visual Voicemail • Convenient and easy conference call set-up • Visual maibox – “Negotiated” access based on: • Level of availability of recipient • Identity of caller • Urgency of call
“First Things First” Demonstration of a current next generation IP telephony deployment Andrew Pryfogle
Customer Enthusiasm is Remarkable • Large number of customers are “raving fans” • Various reasons for enthusiasm – – – Dashboard productivity and features Cost savings and scalability Administration of moves/adds/changes Customer service focus and responsiveness Multi-location and remote worker integration Reliability and stability
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