Home of unlimited opportunity Weekly Training Session Set

Weekly Training Session – Set The Stage From The Outside In From the outside

What are you selling at your Open House? • The house • Weichert’s Value

Begin with your signs • Are the signs clean and intact? • Are all

Entice the visitor at the front door • Place a bouquet of balloons on

Once inside, appeal to all five senses Smell Touch Open windows or potpourri Dining

How do you set the stage for a memorable Open House? • Break into

*Prep for This Week’s Session* Notes/Preparation for Managers: • Review the slides before the

The Perfect Open House Example provided by: Judy Glazer Potomac Office Home of unlimited

Open Houses are a great way to get listings! Many neighbors come in to

My experience with grand opening events from a previous career life is what makes

For an Open House around election time. I placed flags on my signs leading

Goodie bags are essential! Place a label on each bag with your information. Nobody

Three key things to remember: Know the property. Do your homework. SMILE!!! Home of

Sharing and Call to Action Stan d ou t fro m th • Use

Sample dialogue for getting the date Hello, Jane, this is Jackie from Weichert, Realtors.

Log On* and take the THREE Open House courses • Preparing for a Successful

Slides: 17

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Home of unlimited opportunity.

Weekly Training Session – Set The Stage From The Outside In From the outside to the inside, make yourself and your Open House unforgettable! You only have one chance to make a first impression Home of unlimited opportunity.

What are you selling at your Open House? • The house • Weichert’s Value Story • YOURSELF! Set the expectation of professional service! Home of unlimited opportunity.

Begin with your signs • Are the signs clean and intact? • Are all old ribbons removed? • Are the balloons fully inflated? • Are signs positioned so they are easy to see and read? • Do they point the way to the property? • Do you use a minimum of 8? Home of unlimited opportunity.

Entice the visitor at the front door • Place a bouquet of balloons on the mailbox • Clear the yard and walk • Brighten the porch with a Welcome mat • Add a potted plant by the entry for color • Hang a large yellow bow on the front door How will visitors remember you? Home of unlimited opportunity.

Once inside, appeal to all five senses Smell Touch Open windows or potpourri Dining table set with linens Giveaways Music playing Bottled water Sight Taste Sound Home of unlimited opportunity.

How do you set the stage for a memorable Open House? • Break into groups of three • Work as a group to identify a list of things you can do to appeal to visitors’ five senses so they remember you • Come up with as diverse a list as possible • You will have five minutes to work in your group • Share with the whole group for five minutes Home of unlimited opportunity.

*Prep for This Week’s Session* Notes/Preparation for Managers: • Review the slides before the session. • This session features a Sales Associate success story. • Slides 3 -7 include automatic animation and audio so speakers are required. • Slide 8 prepare to conduct a group activity and discussion. *Delete this slide before presenting * Home of unlimited opportunity.

The Perfect Open House Example provided by: Judy Glazer Potomac Office Home of unlimited opportunity.

Open Houses are a great way to get listings! Many neighbors come in to compare homes and “interview” you as a listing agent. I engage people as much as possible, making it fun and memorable – a real event. Home of unlimited opportunity.

My experience with grand opening events from a previous career life is what makes my Open Houses stand out. Each Open House has a theme, which I carry throughout the entire Open House experience – much like “campaign” events in stores. Home of unlimited opportunity.

For an Open House around election time. I placed flags on my signs leading up to the house. Sign in sheets were ballots. My nametag had an election slogan. I met a seller there – he couldn’t wait to see what theme I would use for his house. Home of unlimited opportunity.

Goodie bags are essential! Place a label on each bag with your information. Nobody gets a bag unless I get their contact information. A personalized bottle of water is always a big hit! In the bag place all the information you want the visitor to have – tax and financing information, etc. Home of unlimited opportunity.

Three key things to remember: Know the property. Do your homework. SMILE!!! Home of unlimited opportunity.

Sharing and Call to Action Stan d ou t fro m th • Use one new idea from our list as you stage and plan an Open House • Report back next week on how it went Make yourself memorable! Home of unlimited opportunity. e re st

Sample dialogue for getting the date Hello, Jane, this is Jackie from Weichert, Realtors. We met yesterday at the Open House on Oak Lane. Your children seemed to enjoy the balloons! I hope you find the calendar magnet useful. I went back to the office, and located several properties that seem to fit what you’re looking for. Would you be available to meet tomorrow at 6 – or is Thursday at 4 better? Home of unlimited opportunity.

Log On* and take the THREE Open House courses • Preparing for a Successful Open House • Conducting an Effective Open House • Open House Follow Up *www. Weichert. One. com and Weichert University Home of unlimited opportunity.