Social Computing and Crisis in the New Information

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Social Computing and Crisis in the New Information Age Phase 0 Panel 8 October

Social Computing and Crisis in the New Information Age Phase 0 Panel 8 October 2013 Edwin A. (Skip) Vincent, Brig Gen, USAF (Ret) Chairman, Soft Power Solutions, LLC 1

Phase 0 Panel • • • Phase 0 and Soft Power Unifying Principles Implementation

Phase 0 Panel • • • Phase 0 and Soft Power Unifying Principles Implementation and Ground Truth Burma (Myanmar) Overview Discussion 2

Phase 0: U. S. Military Operations that resides in the geopolitical realm of Soft

Phase 0: U. S. Military Operations that resides in the geopolitical realm of Soft Power • Strategy Implementation – Construct for decision makers – Research Platform and leverage technology • Shaping: Part of US military strategy – Focus on relief, resilience, & common interests – Support for whole of government and nation approach – Sustainability: Must be community focused 3

Soft Power/U. S. Phase 0 Challenges • Today, soft power and hard power are

Soft Power/U. S. Phase 0 Challenges • Today, soft power and hard power are largely separated, and separated by action and department • Diplomacy • Humanitarian assistance disaster Soft Power response • Partnership Opportunities • Charitable giving • Business opportunities Who is the lead in between, and who is coordinating the uniform view? Hard Power Warfighting Coercion Payments Withholding support • Threats • •

Smart Power Illustration Capacity Building Soft Power: Not a developed practice Diplomatic Experience Soft

Smart Power Illustration Capacity Building Soft Power: Not a developed practice Diplomatic Experience Soft Power Engineering® Yankee Ingenuity Hard Power Soft Power Smart Power Continuum National Policy Continuum Copyright Soft Power Solutions 2012 Hard Power: A developed practice Policy Doctrine Education Plans Exercises Models Simulation Programs Equipment Experience Force Structure

Fitting Phase 0 into the Smart Power Continuum Capacity Building Hard Power Phase 0

Fitting Phase 0 into the Smart Power Continuum Capacity Building Hard Power Phase 0 Phase 1 Phase 2 Phase 3 Phase 5 Soft Power Phase 4 Smart Power Continuum National Policy Continuum Copyright Soft Power Solutions 2012

Unifying Principles • Co-creation • Community Resilience • Building Capacity Copyright 2013 7

Unifying Principles • Co-creation • Community Resilience • Building Capacity Copyright 2013 7

Unifying Principles • Co-creation – Start with stakeholder experiences – Creation of value over

Unifying Principles • Co-creation – Start with stakeholder experiences – Creation of value over navigating processes – Requires greater effort, results in greater benefits: • • Higher trust Accommodates culture & tradition Overcomes false perceptions Open exchange of valued resources and information To quickly determine issues at the point of need 8

Unifying Principles • Community Resilience is the ability of a community to face turbulent

Unifying Principles • Community Resilience is the ability of a community to face turbulent events or change to: – Anticipate risk & limit impact – Recover through survival, adaptability, evolution, and growth – Plan to build capacity To quickly prioritize issues at the point of need 9

Unifying Principles • Building Capacity helps bridge the gap between assessment and desired end

Unifying Principles • Building Capacity helps bridge the gap between assessment and desired end state – Improve capabilities, resources, or processes – Develop plans around desired technology or resources – Co-creative approaches to achieve outcomes (not just outputs) – Measures progress and promotes transparency To measure progress of efforts regarding issues at the point of need 10

Implementation and Ground Truth • • • Enduring Freedom – Personal experience Philippines –

Implementation and Ground Truth • • • Enduring Freedom – Personal experience Philippines – Successful Military Support Pakistan – Order from Confusion Holy Qu’ran burning – Defeating Violence Burma (Myanmar) - From Closed to Opening society Copyright 2013 11

Discussion “A small group of thoughtful people could change the world. Indeed, it is

Discussion “A small group of thoughtful people could change the world. Indeed, it is the only thing that ever has. ” – Margaret Mead 12

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