Digital Technology potential of digital technology in relation

Digital Technology potential of digital technology in relation to creativity and communication to this current day

Cameras • Cameras have evolved massively, the filming industry has picked out all the faults in cameras and this has constantly lead to filming cameras becoming better and better. Not only are filming cameras getting better, but they are changing. Your smartphone is likely to have a filming setting on it, the newest i. Phone and Samsung's are filming in full HD now and that just sits in your pocket. This has meant that films can communicate themselves more clearly to an audience through more defined image and also through different techniques, for example the go-pro is a small filming device that is commonly being used in documentary films, there also drones that are filming from the sky and capturing nature unlike any human could. This has advanced the creativity in film because the options of what you can and cannot do has widened hugely.

Special Effects in Movies • Movies have gone from basic moving animation in black and white to being the most advanced way of showing different obscene scenarios and situations that seem real. Stop motions was a big step for special effects in films at one point and now everything is done through digital technology it has come so much more further. Motion control has improved due to digital technology, just compare the differences in special effects in the first star wars and the most recent and you can see an instant difference. CGI has taken a missive step forward into becoming what some films now revolve around and rely on. CGI is being used in the majority of big actions and adventure films, showing off different out of this world creatures and monsters and also flying vehicles and other realistic looking non existent objects and beings. Animated CGI has created a whole new world to film in and has fully extended what we can do with special effects using digital technology. This is attracting people and creating a more realistic image in peoples head meaning people can relate and feel involve in a movie on another level.

Cinemas • Not only has the technical equipment that films are made with improved, but also, the technology we use to watch the films have Improved. The first cinemas were on a black and white projector with bad image. We now have coloured picture, on much larger screens, in higher definition. Not only have the screens in cinemas improved, but also sound quality. To current date we now have surround systems to make you feel more involved with the films. This attracts people to like the film more and to feel more connected to the film and furthermore attracts people to watch films in cinema. This has improved the creativity in how people can view films. They can now display 3 D and 4 D to make the experience that little bit more interesting.

Social Media + Different Platforms • The introduction of social media through digital technology has enabled people from all over the world to get an insight on films from any country and have an input, or a say about what they think of the film. Social media has enhanced films and made them develop because the companies get to see comments on what the public do and do not like. Social media has helped attract more people to films and also let people view films from home. Extending on viewing films from home. Different platforms with different medias on them like Netflix and Sky movies have helped increase film audiences.