AD SPECS VIDEO Create Express Ad Format A

AD SPECS VIDEO Create Express Ad Format A turn-key video creation solution, for developing video creatives based on assets you already have in you branding packs. Transform static images into animated videos. © 2020 Tremor Video Inc. , a Tremor International Company. All rights reserved.

VIDEO Create Express Ad Format Deliverables Videos – see Video Specs section below for full details Artwork/Product Imagery • Could be repurposed video or footage that can be reused • High-res layered Photoshop files preferred (PSD or PSB) • Dimensions: 1920× 1080 or 1280× 720 preferred • Other File Types: AI, EPS, GIF, JPG, PNG, TIF Audio Track • Audio codec: AAC • Sample Rate: 44. 1 k. Hz/24 bit (Higher sample rates are accepted but not required - for example, 48 k. Hz or 96 k. Hz) • Image Color Mode: RGB • Image Resolution: 72 dpi Other Campaign Collateral (i. e. display banners, social videos, gifs, etc. ) • Layered PSD files preferred where applicable • Audio bitrate: 196 kbps or better • Channels: 2 (stereo) Brand Asset Pack • Logos (vector-based graphics preferred) Creative Direction • Animation style(s) preferred • Specific messaging or CTA copy to include • Landing page(s) to look at and pull elements from • Brand guidelines • Fonts • Branded animations © 2020 Tremor Video Inc. , a Tremor International Company. All rights reserved.

VIDEO Create Express Ad Format Video Specs • Aspect Ratio: 16: 9 Third-Party Tracking To track impressions and clicks, please provide the following: • Dimensions: 1920× 1080 or 1280× 720 • Login credentials for third-party vendors • File Type: MP 4 with H. 264 codec preferred (MOV files accepted) • 1× 1 (image) tracking pixels to track impressions • File Size: Under 5 GB preferred • Click tags to track and drive clicks to destination pages • Frame Rate:   3. 976 FPS or  9. 97 FPS • Video Bitrate:   00 – 1, 024 kbps or higher Image impression pixels only. i. Frame, i. Layer, Java. Script or internal redirect tags are not accepted. • Audio Bitrate:   28 kbps / 44 k. Hz (64 k – 128 k @ 44. 1 k. Hz or higher) • Video Length: 5 min maximum © 2020 Tremor Video Inc. , a Tremor International Company. All rights reserved.

VIDEO Create Express Ad Format Production Timeline Allow for 3 business days from receipt of assets • Production timeline begins from receipt of ALL client assets and direction. • Express units have locked layouts to minimize edits and expedite creative development Note: End-to-end video concepting and development takes time to develop. Each campaign is unique, so a custom timeline is provided once a concept is selected for production. Timelines typically include Kick Off Call, asset collection, production time, feedback rounds, setup and launch. Timeline Example • Kick Off Call to discuss assets and deliverables • Day 1: Assets Received and processed • Day 2: Demo Mocks sent for approval • Day 3: Approval, Setup & Launch © 2020 Tremor Video Inc. , a Tremor International Company. All rights reserved.