www The Media Ant com A Guide to
- Slides: 8
www. The. Media. Ant. com A Guide to Television Advertising
Step 1 - Choose the right Channel(s) Use the following filters to find the right channel(s)– 1. Genre – can be Entertainment, Current Affairs and News, Sports etc 2. Language - program language of the TV channel 3. Geography – certain channels can be targeted at a city level Click here to view all channels and choose the most suitable one – The Media Ant
Step 1 - Choose the right Channel(s) Sort - Use this to find the top channels by sorting using Weekly Viewers. View Details - Once you have found the right channel, click on View Details to find information on pricing and execution List View - You can switch to the List View to choose and add multiple channels to your Shortlist in one go Need help in figuring out the best channel for you? Reach out to our Planner
Step 2 – Understanding the TV Channel The most commonly used media option is ‘Mixed Time’ which allows you to play your ads throughout the day. For custom time slots please contact us at help@The. Media. Ant. com and we can help you figure out the most suitable one. Need help in figuring out the best media option for you? Reach out to our Planner
Step 3 – Understanding the Price TV Advertising rates are always quoted in terms of ‘per 10 sec’ If the ‘per 10 sec’ rate for a TV video ad is Rs. 200, Ad Length No of Times/Day No of Days Price Payable 10 1 1 Rs. 200 20 1 1 Rs. 400 20 5 1 Rs. 2, 000 20 5 7 Rs. 14, 000 Need help in figuring out the best price available? Reach out to our Planner
Step 4 – Choosing the right Media Option Once you have selected the media option for the TV Channel, click on the ‘Add to Shortlist’ button Need help in figuring out the best media option for you? Reach out to our Planner
Step 5 – Calculating Final Price Enter details below to see total price payable - • Ad length • No of Times/Day • No of Days You can choose to Email the details Or Create a Campaign to close the booking For any assistance drop us a mail on help@The. Media. Ant. com
Need more help? Help@The. Media. Ant. com +91 80674 15510 www. The. Media. Ant. com