WWFs One in Five Challenge Jean Leston Climate
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WWF’s One in Five Challenge Jean Leston, Climate Change Team, WWF-UK 1 March 2011
WWF Mission The mission of WWF is… to stop the degradation of the planet’s natural environment and to build a future in which humans live in harmony with nature
WWF is not anti-flying BUT… • Aviation is a significant contributor to Climate • • • Change Only 2% of global CO 2 now but could be 35% by 2050 Much higher % UK emissions: 7% today and could be 54% by 2050 (Df. T) Multiplier effect at high altitude – approx double
Why reduce your flying? Rising oil prices = rising airfares!
Flying = 10 -50%+ carbon footprint
Train vs plane ROUTE PLANE TRAIN % DIFFERENCE London – Paris (Eurostar) 3. 5 hrs, 244 kg/CO 2 2. 75 hrs, 22 kg/CO 2 = 91% less Edinburgh London 3. 5 hrs, 193 kg/CO 2 4. 5 hrs, 24 kg/CO 2 = 87% less Aberdeen Southampton 468 kg/CO 2 101 kg/CO 2 = 78% less Edinburgh Birmingham 244 kg/CO 2 = 82% less Sources: Eurostar, AEF, www. seat 61. com
Comparison of CO 2 emissions between a One Hour Telepresence meeting and typical flights 734 kg. CO 2 e 80 2 Telepresence (small - 4 people) 10 15 110 9 Telepresence Average bus (medium - 6 (large - 18 people) (6 people, 15 km) people) Source: Sustainable Development Commission Domestic (463 km) Short haul international (1108 km) Long haul international (6482 km)
Introducing the One in Five Challenge • Guided programme and award scheme to cut 20% • • • of flights within 5 years Online system Promotes use of lower carbon alternatives (rail, videoconferencing) Launched 2009 14 members (public and private sector) 6 award winners
What’s involved? • Companies need to: – – Achieve a reduction in flying and C 02 emissions Submit a baseline survey and annual progress report Meet with auditors Pay initial joining fee- £ 5, 000 + £ 750 per year afterwards
Why join? • • Save money Save carbon Improve staff engagement Gain recognition
1 st year results • • 33, 000 fewer flights £ 6 million saved 6, 000 tonnes less CO 2 Other benefits = increased collaboration, faster decision making, improved reputation
Moving On: flying less means more for business • 86% reducing carbon from business travel • 47% have reduced flights over last 2 years – No intention to return to BAU flying – Remain competitive and profitable • 63% have policy in place to reduce flights, or intending to = permanent reduction in business flying
50% discount on joining fee = £ 2, 500 For more information: wwf. org. uk/oneinfive
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