Wine Customer INSIGHTS Superior Wine SERVICE International llc

Wine Customer INSIGHTS Superior Wine SERVICE International, llc www. swsi. info Madame Camila Richard Pommard Direct Sales Advisor, Château de

Capabilities: Wine Customer INSIGHTS: Exactly YOUR customers Imaginative & FORWARD looking Truly 2 -WAY communication MISSION & PURPOSE: Provide business development tools for wineries that support VALUE creation through intimate customer KNOWLEDGE & RELATIONSHIP.

Our TOOLS:

Our TEAM: Mademoiselle MBA Kristofer. Founder: SPERRY SWSI, llc Pauline CIAI Wine Tourism Associate, Château Haut Breton Larigaudière International MBA: Strategies for DTC wine business development through tourism. INSEEC University: Bachelor Wine & Spirits Commercialization Founder: Myrddin Wine Company Assistante commerciale, Les Grands Chais de France (Corporate account management) Kristofer SPERRY, Wine Architect Frau Dr Stephen. Associate MENKE Professor of Enology, Colorado State University: Quality management & enology education. Enology Educator, Pennsylvania State University Extension Manager/winemaking: Sonoita Vineyards Susanne REBHOLZ Senior Manager Sales: Code. Wrights Gmb. H Kaiserslautern University: Master of Arts Business General Manager, Ökonomierat Rebholz

Our STORY: MBA Kristofer. My. SPERRY career in wine started with design & architecture to support various business models for wine production & sales. The philosophy that people come first and the facilities support the aspirations of those people led to many successful winery projects. Opening my own winery led to the opportunity to come in close contact with our customers. It is our top priority to provide exceptional customer service. We created a wine family. My MBA experience allowed me to study in-depth the action-ability of business building strategies based upon the components of VALUE. I learned that much of what I assumed to be the foundation of wine customer value was not quite so obvious. Current research reveals a large gap between our current and desired understanding of the actual components of VALUE sought from a wine experience. For exactly this reason, I founded SWSI, llc. To eliminate this gap. When we know intimately what our customers want from us, then we can provide extraordinary VALUE. Be LISTENING.

“Exceeding expectations requires preparedness and the more a manager can do to know the customers, what they are looking for and where they have been, the better the tasting room will be positioned to deliver a world-class experience resulting in happy customers and financial gains for the winery. ” Stephanie Wycoff, MBA Estate Director Seghisio Family Vineyards We invite you to include our tools as support for your business development strategies. We welcome the opportunity to discuss with you the specific benefits of each tool. Please visit our website for additional information: www. swsi. eu Your Superior Wine SERVICE International, llc TEAM Kristofer SPERRY Pauline CIAI +49 0176 8747 3151 +33 6 65 27 50 24 kristofer@swsi. info pauline. ciai@swsi. eu