Whos Afraid of Google Wolf Stephen Abram Vice
Who’s Afraid of Google Wolf? Stephen Abram Vice President, Innovation Sirsi. Dynix
Resistance is NOT futile!
Where am I coming from. . . ? The Virtuous Triangle • All Users • Library Users • Academic • College • Public • School (pre-K-12) • Special, i. e. • Government • Military • Medical • Corporate • Global • Non-users
Researchers Clubs Content & e-Resources: Future Components University and Colleges Schools and Public Libraries Faculties e. Gov, Programs & Alliances Hobbyists DE Learning & Education Card Holders Local and Government Collections Partners Connections & Resources Students Community Groups Emerging Model for Community, Learning and Research Enterprises Credit: adapted from Rick Luce, LANL
Usability The A frame adopted from newspaper layout is not what works. Eyetools
The Library World Personas Usability Tests Normative and Market Data
The Library World Personas Usability Tests Normative Data The Real World
Content Map Source: AISTI
US Libraries Daily Circulation Library Online Material 5. 7 M 1 Amazon 1. 5 M 2 Library Printed Material 5. 4 M 1 Sirsi. Dynix software circulates 2, 000 books daily Fed. Ex 5. 3 M 3 1. OCLC, “Libraries, How They Stack Up”, Copyright 2003 OCLC Online Computer Library Center, Inc. 2. Cox, John. “Amazon dives into technology services. ” Info. World, June 10, 2003. <http: //www. infoworld. com/article/03/06/10/HNamazondives_1. html? Business> (Accessed August 28, 2003. ). “How to go from 100 to 1. 5 million unites per day. ” Internet Retailer, June 10, 2003. <http: //www. internetre tailer. com/ daily. News. asp? id= 9521> (Accessed August 28, 2003. ) 3. Fed. Ex Annual Report 2003
US Libraries as a Destination US PUBLIC LIBRARY VISITS 1. 1 Billion (STATE LIBRARY DATA, 2001 -02) 9 X US SPORTS ATTENDANCE. 2 Billion (STATISTICAL ABSTRACT 2002, CHART __224) 250 million people see Sirsi. Dynix software in libraries
Library Card vs. Driver’s License n Six times more people have library cards than driver’s licenses globally 1 1. New York Public Library Sirsi. Dynix software manages more patron cards than global driver licenses OCLC, “Libraries, How They Stack Up”, Copyright 2003 OCLC Online Computer Library Center, Inc.
And more. . . n n Americans go to school, public and academic libraries more than twice as often as they go to the movies. There are more public libraries (16, 220, including branches) than Mc. Donald's restaurants (13, 000) in the U. S. Reference librarians in the nation's public and academic libraries answer more than 7 million questions weekly. Standing single file, the line of questioners would stretch from Boston to San Francisco. Americans spend more than three times as much on salty snacks as they do on public libraries.
Simple Stories about Value n n Florida's public libraries return $6. 54 for every $1. 00 invested from all sources! South Carolina The total direct and indirect return on investment for every $1 expended on the state’s public libraries by SC State and local governments is $4. 48—almost 350%!
Classic Technology Adoption Where Are We? Source: Geoffrey Moore. Crossing the Chasm, 1991.
What if. . . You can find 15, 000 books through the Google 5 and the Open Content Alliance?
What if. . . I can find a locally engaging experience through Google Maps and Google Local?
Google & Kansas City
books
Google and 3 D n San Francisco first…
What if Smart. Phones become the dominant device?
Nano Phone, Cardphones, . . .
What if. . . An easy seamless DRM Payment system develops through Pay. Pal / Verisign / e. Bay / Google Wallet?
Get your Texthead to Nexthead MP 3’s n Streaming Media n Voice search n
Next Massive Wave of Innovation will Start in 2006/7 Real-Time Infra. Low-Power- structure Consumption Mobile/Display Devices Secure Broadband Wireless Transition to Service-oriented architecture 2006/7
Google Wireless San Francisco… SEC Filing in 2005 – 18 more cities now.
Google invests in wired …
Bidirectional wireless module Hydro Broadband
What if. . . Users have materially changed?
The Scary rewiring of the Millennials and post-Millennials
Millennial Characteristics Principled / Values More Friends More Diverse Respect Intelligence Optimistic / Positive Internet Natives More Choices Format Agnostic Balanced Lives Adaptive / Flexible Civic Minded High Expectations Collaborative Nomadic Gamers Experiential Independent Confident Direct More Liberal Multi-taskers Inclusive Patriotic Entrepreneurial Healthy Lifestyle Family Oriented Graphical Achievement Oriented Credit: Richard Sweeney, NJIT
Reminder: 150, 00 -250, 000 A DAY!
What if. . . The entire entertainment world mutates? Streaming everything everywhere.
What if. . . CD-Rom and DVD retire in 2012?
Podcasting
Video i. Pod etc.
What if. . . Google Scholar and Google College actually work?
Add hundreds of database Suppliers (MS already has about 120. Make it Open. URL compliant Add tools – citation, Ref. Works, Pro. Cite, stat packages, Personalize it and track your needs and Add alerts … Do OCLC stu And then ally with Add for online discussions, communities Sun to build a new OS Integrate e-commerce of practice, group and Individual blogs for articles, standards, etc. and connections through for wireless world… social networking software Make it Browserless Add a toolbar that behaves Writely! Predict their needs through mining in a research way of Gmail, surfing, and behaviours Add virtual reference
Can Google keep up this much change?
What if. . . Everything goes personal?
Personalization
What if. . . Search gets better and needs new hooks?
Are you up on tagging? How about folksonomies?
Sirsi. Dynix Library Transactions
libraries The Long Tail of QUESTIONS
Great Expectations The future is already here, it’s just not evenly distributed yet.
Expectations 1. 0 Search n Retrieve n Print n Link n Navigate n Read n. . . n
WEB 2. 0 n n n n n RSS – really simple syndication Wikis New Programming Tools: AJAX, API Blogs and blogging Recommender Functionality Personalized Alerts Web Services Folksonomies, Tagging and Tag Clouds Social Networking Open access, Open Source, Open Content n n n n n Commentary and comments Personalization and My Profiles Podcasting and MP 3 files Streaming Media – audio and video User-driven Reviews Rankings & User-driven Ratings Instant Messaging and Virtual Reference Photos (e. g. Flickr, Picasa) Socially Driven Content Social Bookmarking
Pandora
6 specific Areas to Focus on Lesson level implementation n Mandate integration (workflow) n Supporting Edgelessness n Seamless find (Open. URL) n Social spin (data-driven) n Get beyond lists n
Let’s Go! Stephen Abram, MLS VP Innovation, Sirsi. Dynix Cel: 416 -669 -4855 stephen. abram@sirsidynix. com http: //www. sirsidynix. com Stephen’s Lighthouse Blog http: //stephenslighthouse. sirsi. com
You Know You're Web 2. 0 When. . . n n n You can easily comment on, or preferably, actually change the content that you find on a Web site. You can label your information with tags and use them to find that information again. Your Web page doesn't reload even once as you get a whole lotta work done. You are actively aware of other users' recent activity on a site. It's possible for you to easily share with others the information you're contributing on the Web site. You can syndicate your information on a Web site elsewhere on the Internet through a feed like RSS or Atom. You can pick and choose the pieces of a Web site that you like and then add that functionality to your own site. There are easy ways to find out what content is the most popular or interesting at the moment. You heard about a new Web site because a friend enthusiastically recommended it to you out of the blue. There happens to be a mind boggling amount information and a lot of people on a site, yet it seems easy to find what you want and communicate with others. Everything you ever added to a given Web site can be removed easily at your whim. The Web site actively encourages you to share and reuse its information and its services with others. And it even provides a license to do so.
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