What is Multimedia b Using more than one

What is Multimedia? b Using more than one media element. • Sound, Text, Video, Graphics, Animation b More applications used more of our senses are activated b Give Life to Information b Encourages users to embrace and internalize

Interactive Multimedia b To respond directly and to control any or all of these media elements b Active participants vs Passive recipients

Categories of Multimedia b Linear media: Start at the beginning and progress through a set of sequence of events until they reach the end.

Categories of Multimedia cont. b Non-Linear Media: user has control over the order of events

History of Multimedia b Began with silent movies b Sound occurred about 50 years ago b As technology improves, multimedia techniques improve b More uses has created a larger demand b Digitized world b Growth of Internet

Reasons to Use Multimedia b Inspiration from different sources b Accommodation of learning styles b People remember only • 20% sight • 30% hear

They Remember 80% when they Interact with it

Multimedia Elements b Text: • Hypertext, Hotword, True Type fonts, Printer fonts, Kerning, Leading, Screen fonts b Graphics: • Clip Art, Charts, Stock photography, Digital cameras, scanners b Animation: • Convey information that is important • Change or movement

Multimedia Elements cont. b Sound: Any sound digitized is called audio • Midi, WAV, AIF, AU b Video: Used to illustrate a proper technique or advertise • AVI, MOV • Large files, 5 sec. = 5 mb b Bandwidth: Amount of data a channel can carry

Multimedia Applications b World Wide Web b International Access b HTML editors b Standard Use b CBT: Computer Based b Ensuring a level or Training b CAT: Computer Assisted Training b MCIA: Multimedia Computer-assisted instruction mastery b Update skills of current employees b Immediate feedback b Simulated experiences

Multimedia Applications cont. b Electronic References b Up-to-date articles b Push Technology b Software on demand b Kiosk b Free standing b Advertise and marketing b Electronic catalogs and malls b Games information stations b Grab Attention and online slide shows b Marketing Goods and purchases b Edutainment

Multimedia Careers b Wide variety of Demand for product and services b Its value and creative use b Team effort • Range from 2 to 20 positions • May require you to do 2 or more position