WHAT IF YOU BUILD IT AND THEY DONT

WHAT IF YOU BUILD IT AND THEY DON’T COME? LINDLEY HOMOL L. HOMOL@NORTHEASTERN. EDU

BY THE END OF THIS SESSION YOU WILL… 1 2 3 Gain ideas about how to promote and brand tutorials so they see increased Learn how to decide the best content to cover in tutorials Consider alternate methods of instruction to reach online/distanc

and Instruction Met with department Initial set of doctoral geared up to interdisciplin students create ary tutorials and faculty Created a interdisciplin shared with Summer Fall 2017 Spring 2017 series. Instructional of ary research faculty and 2016 short videos tutorials students Summer tutorials Fall 2016 forrequested R&I created 2017 Low usage. Education video of Education tutorials. Promoted collection to doctoral faculty

THE EDUCATION TUTORIALS WHAT EVERYONE WANTED BUT (ALMOST) NO ONE USED

BACKGROUND Liaison librarian to Education department at Northeastern Graduate programs online and at regional campuses in Seattle and Charlotte

DESIGNING AND DEVELOPING THE TUTORIALS • Topics came from student suggestions at residency and frequently asked questions • Created 12 short screencast videos using Power. Point slides and Kaltura Capture. Space Lite • Topics included: – Using Boolean operators – Phrase searching – Keyword vs. Subject searching – Finding full-text articles – Finding dissertations

POSTING THE TUTORIALS

PROMOTING THE TUTORIALS • Emailed faculty for four doctoral foundation courses when tutorials were complete • Offered links/embed codes for individual video tutorials

TUTORIAL USAGE BY TOPIC NOT Phrase searching Keyword vs. Truncation subject Wildcards Thesaurus EBSCOHost Finding full account text 1 OR 1 AND 1 2 5 8 8 9 9 10 12 13 25 FALL 2016 SAGE Research Methods Ulrichs. Web Finding dissertations

3 16 38 49 104 TUTORIAL USAGE BY QUARTER Fall 2016 Winter 2017 Spring 2017 Summer 2017 Fall 2018

SO WHAT WENT WRONG?

SA G E eb s. W ch n io at un c lri U Tr s au ru es Th s rd ca ild W s ng hi ho d M et ar c R O s se T N O Ph ra se ch es ea r R ct bj e Su t tio ns se rta D is xt te H os O SC ll Fu D AN tio n nt a ie or EB y ar br Li 3 12 13 13 14 14 14 16 16 21 22 29 64 222 LOCATION, LOCATION IN CLASSROOM VS. ON LIBGUIDE

or d yw Ke s au ru s es Th rd ca ild n io at t ec ub j un c W Tr . s in g T N O ch se ar vs se ra Ph R O D AN 8 8 9 9 10 12 13 25 LOCATION, LOCATION TUTORIAL VIEWS

VIDEO TITLES • Titles conveyed concept covered, not what the video would help the student do • Students don’t know what they don’t know— make the titles recognizable for their

THE INTERDISCIPLINARY RESEARCH TUTORIALS FAILING FORWARD

DESIGNING AND DEVELOPING THE TUTORIALS • Initial list of topics identified from reference desk statistics • R&I librarians voted for the most crucial topics from this list to decide on the first tutorials to develop • Created 6 short screencasts, 6 slide-based • Topics included: – Building a search (generating keywords/search terms) – Search strategies (Boolean operators, truncation, etc. ) – Finding peer reviewed sources – Is this article scholarly? – Choosing a topic/building a research question

DESIGNING AND DEVELOPING THE TUTORIALS • Communications department developed a branded template for slide and screencast tutorials • Screencasts were recorded in Camtasia, captioned, and then uploaded to Kaltura mediaspace

POSTING THE TUTORIALS

Liaisons shared with their departments PROMOTING THE TUTORIALS Research Tutorials guide shared before, during, or after instruction sessions Tutorials shared in library blog post (Fall), all-faculty email (Spring) FAQ entries added for tutorial topics with links to the videos

TUTORIAL USAGE BY TOPIC 45 78 102 177 194 245 296 VIDEO VIEWS BY TOPIC 2017 -2018 ACADEMIC YEAR Research Topic Research Question Keywords Scholarly vs. Non. Scholarly How to find peer reviewed Is this peer reviewed 6 quick tips* 5 ways to improve*

TUTORIAL VIEWS BY SEMESTER 50% Fall 2017 Spring 2018

TUTORIAL DOWNLOADS FROM DRS Views DRS Downloads DRS Streams 316 189 23

WHAT MADE THE DIFFERENCE?

TUTORIAL NAMING CONVENTIONS LIBRARIAN’S MENTAL MODEL ANSWERS “WHAT’S IN IT FOR ME? ”

TUTORIAL DESIGN TEXT HEAVY SLIDES DYNAMIC, GRAPHICS-FOCUSED SLIDES

LIBGUIDE ORGANIZATION TABBED BOXES MADE SOME TUTORIALS INVISIBLE CLEARER WAYFINDING THROUGH DIRECT LINKS

TUTORIAL ACCESS ONLY INCLUDED ON LIBGUIDE POSTED MULTIPLE PLACES TO PROMOTE DISCOVERY • Research Tutorials Lib. Guide • DRS—allowed download for embedding directly in LMS • Library FAQ

TUTORIAL PROMOTION PROMOTED TO FACULTY AND STUDENTS • Emailed faculty when tutorials were ready • Emailed faculty about tutorials • Promoted tutorials in instruction sessions • Promoted tutorials on library website and newsletter

FORMAT OPTIONS ONLY VIDEO TUTORIALS VIDEOS, SLIDES, OR HANDOUTS

ALL HANDS ON DECK SOLO LIBRARIAN APPROACH COLLABORATIVE EFFORT • Designed and developed by a single librarian • Designed and developed by a team, with several sets of eyes providing input and edits to content and scripting

IMPROVING THE EDUCATION VIDEOS 2 8 14 “FULL TEXT” VIDEO USAGE INCREASE 1 2 MAKE TITLES MORE USERFRIENDLY Fall 2016 Winter 2017 Spring 2017 Summer 2017 Fall 2017

IMPROVING THE EDUCATION VIDEOS 2 2 2 12 “DISSERTATIONS” VIDEO USAGE INCREASE 0 1 PLACE TUTORIALS AT POINT OF NEED IN GUIDE Fall 2016 Winter 2017 Spring 2017 Summer 2017 Fall 2017 Winter 2018

A SILVER LINING GETTING CREATIVE WITH LIBRARY INSTRUCTION

THE EDUCATION VIDEOS WEREN’T WORKING SO I SUGGESTED LIBRARY WEBINARS, SCAFFOLDED TO SPECIFIC COURSES AND COURSE ASSIGNMENTS

Scaffolded to Intro to Doctoral Studies course assignments EDUCATION WEBINARS Answered and gave context to repeat questions Offered live meeting option for interested students Webinar recorded for asynchronous viewing

WEBINAR ENGAGEMENT WINTER 2017 Recording Total 34 33 37 44 66 1 7 6 21 37 44 60 65 90 127 Live Library Orientation Advanced Search Strategies Dissertations

WEBINAR ENGAGEMENT FALL 2017 Recording Total Library Orientation Advanced Search Strategies 29 Dissertations 6 8 15 35 41 57 73 37 33 64 65 101 104 137 Live Citation Management Research Refresher

WHY DID THE WEBINARS SUCCEED?

SCAFFOLDING & PERSONALIZATION TARGETED SPECIFIC ASSIGNMENTS AND QUESTIONS CREATED A SENSE OF COMMUNITY

PROMOTION • Entire doctoral program received an email blast about the first round of webinars • Schedules and links to live sessions and recordings included in classrooms

QUESTIONS? L. HOMOL@NORTHEASTERN. EDU