Welcome to International Protocol Institute of California Telephone

Welcome to: International Protocol Institute of California® Telephone: (858) 259 -8302 info@mbjprotocol. com http: //mbjprotocol. com/

Protocol - A Business Strategy! The International Protocol Institute of California, a leader in the Corporate Etiquette and International Protocol industry, provides the highest quality, specialized and most comprehensive, on-site Seminars and Briefings to directly impart the vital protocol skills required to establish contacts and strengthen business relationships in both the U. S. and global arenas. Our clients and audiences include corporations, entrepreneurs, new employees, front-line personnel, sales representatives, Government / Civic Organizations, university students, teenagers and individuals who aspire to a higher level of confidence and success. The Institute is dedicated to helping others develop the refined protocol and communications skills that are crucial in building the key relationships that take professionals to the top in the current, challenging global economy. ® 2014 - International Protocol Institute of California® http: //mbjprotocol. com/

Customized training programs & private coaching Solutions to all your protocol challenges! Five-Day “Train to be an International Protocol Specialist Executive Presence – Leadership, Credibility & Charisma Corporate Etiquette for the Business Professional Inter-Office and Customer Courtesy Etiquette Dining Diplomacy - The Business Luncheon / The Formal Dinner Cultural Understanding - Its Impact on Negotiations & Business Decisions The Power of Protocol in the Global Arena Finishing School for the 21 st Century Etiquette for University Students - The Job Interview / Dining Etiquette for Young Adults ® 2014 - International Protocol Institute of California® http: //mbjprotocol. com/

Train to be an International Protocol Specialist Five-Day Program You will emerge with the knowledge to: Present up-to-the minute international seminars and training programs Be the protocol expert in your company/organization Customize regional and country-specific briefings and training programs Manage complex cross-cultural, protocol and diplomatic events for visiting dignitaries Provide consultation services for individuals who are relocating overseas Deliver keynote addresses for business development and financial reward On successful completion of the program, participants receive Certification as an International Protocol Specialist “Your presentation “Doing Business in China” received one of the highest ratings of the two-day Program. ” Rady School of Management, University of California San Diego Diplomatic procedure The modern diplomat Event logistics Arrivals/Departures/Ceremonies Security concerns Handling the media Order of introductions International greetings Introducing dignitaries at representational functions Forms of address/Titles Event Management – Formal invitations Order of precedence Receiving lines Flag etiquette ® 2014 - International Protocol Institute of California® http: //mbjprotocol. com/

Executive Presence – Leadership, Credibility & Charisma The workshop focuses on developing charisma, a powerful sense of presence & grace under fire! Executive Presence – What is it? Do you have it? “Can you command a room? Do people stop and listen when you speak? According to a new study by the Center for Talent Innovation, being perceived as leadership material is essential to being promoted into leadership positions. In fact, the 268 senior executives surveyed said executive presence counts for 26% of what it takes to get promoted. ” Forbes Magazine Branding your image – First Impressions Observe and learn the language of non-verbal communication Develop your individual profile Understand diverse cultures and personalities Tact & Diplomacy are mandatory The art of leadership – Identify your style of leadership Charisma and how to develop it Interpersonal skills – Confidence in any business/social situation Effective meetings & strategic seating Social skills – Establish & build relationships Presentation Skills – Speak up and be heard! © 2014 - International Protocol Institute of California® http: //mbjprotocol. com/

Corporate Etiquette for the Business Professional “Thank you for participating in the Management College Program. The event was a great success according to all of the measurements we collected, and your presentation, in particular, was a great contribution. ” R. D. , Event Manager, IBM. Management College Confidence in any situation is the key to business success. Polished interpersonal skills is essential in those whom you are grooming to represent your company publicly! Make a memorable entrance Meet and greet with confidence Introductions that put people at ease Body language and conversational skills How to effectively market yourself and your business Business Card procedures Business/Social events and receptions Dress / Style / Color / Accessories…All part of your Powerful Marketing Package! ® 2014 - International Protocol Institute of California® http: //mbjprotocol. com/

Inter-Office and Customer/Guest Relations Etiquette “We are now of the opinion that establishing relationships is the most effective way to conduct business. Your presentation style was professional and most conducive to optimum retention. You have created an awareness that good manners are simply smart business. ” D. J. , District Manager, United States Postal Service Effective inter-office communications impact client relations…and your bottom line! How to retain clients & build relationships: Greeting/meeting clients Customer Courtesies The Telephone - the doorway to your business! Electronic use and abuse! Make Meetings matter! Management/Employee Etiquette Emotional Intelligence Listening Skills – Anticipate Conflict before it occurs! Effective Solutions to Conflict Dealing with different personalities Building Customer Loyalty Dress / Style / Color…Your Professional Image Counts! ® 2014 - International Protocol Institute of California® http: //mbjprotocol. com/

International Dining Diplomacy! “Marie, you were superb! Your protocol luncheon was really a hit, and the good news did travel fast…One South American guest’s statement that your presentation was the ‘editorial of the meeting’ did, indeed, result in an editorial to be printed soon. ” Dr. Jack D. Preston, DDS. President, International College of Prosthodontists “The World was my oyster, but I used the wrong fork” Oscar Wilde Business Entertaining Guest / Host duties Hosting international clients & dignitaries Extending and Accepting Invitations Strategic Seating! Flatware recognition and usage Wine Service Etiquette Toasting - An honor to bestow! Styles of Eating - American / Continental / Asian Business Entertaining - Breakfast / Lunch / Dinner Pitfalls to avoid Appropriate Dress for Every Occasion ® 2014 - International Protocol Institute of California® http: //mbjprotocol. com/

Cultural Understanding…It’s impact on Negotiations & Business Decisions! “I never realized how much education and preparation is needed to do international business successfully. ” IBM Advanced Business Institute Attitude, knowledge, patience and flexibility are essential attributes of the astute negotiator! Pre-Departure Preparation Team Briefing The role of Religion / Philosophy in business decisions Play the Time Game to your advantage Decipher where The Power lies Understand Thinking Patterns Women in international business Interpreters International Presentation Skills How Culture affects Negotiations Dress - Classic and Conservative are key! ® 2014 - International Protocol Institute of California® http: //mbjprotocol. com/

The Power of Protocol in the Global Arena – Relationships Before Business! “My meeting with the Vice Chairman and his staff in Tokyo went very well. Better than I expected, actually. Our conversation, and the research you provided, helped make the trip a success, both during the official meetings and the ‘casual’ dinners. Being able to select the proper gift, greet them in their language, and impart an understanding of their culture really impressed them. Thanks again for providing a good foundation from which I could excel. ” Ken Wheatley MAPPS, Director, SEP Corporate Security U. S. & Latin America, Sony Electronics Inc. Relationships, relationships! First Impressions - The Initial Meeting Forms of Address Introductions - 3 rd Party Format Non-Verbal / Verbal Language Gestures - Convey many meanings! Business Card Procedure Rank and Titles matter! Meetings - Expect the Unexpected! Verbal / Non-Verbal Communication Gift Giving Rituals Flag Etiquette Wine and Dine like a Diplomat! Classic Dress / Style / Colors / Accessories ® 2014 - International Protocol Institute of California® http: //mbjprotocol. com/

Finishing School for the 21 st Century Our Objective: To integrate the principles of traditional Finishing School with what is expected in contemporary international high-tier society. This program will give you the core principles that will allow you to be a global sophisticate whether in London, New York or Dubai! Create a powerful profile to convey the image that best represents YOU! Poise and presence can be learned Introductions that reflect sophistication and grace International greetings that show respect Titles and forms of address are mandatory Elocution, speech patterns and tone of voice, speak volumes Intuitiveness, tact and diplomacy are critical components of your protocol package Converse like a diplomat-research and attention to detail make you the much sought-after host/guest The media – friend or foe? ® 2014 - International Protocol Institute of California® http: //mbjprotocol. com/

Our clients include: United Nations, New York, Gucci Timepieces The Rady School of Management, University of California, San Diego IBM Incorporated Sony Corporation Johnson & Johnson Incorporated Pfizer Incorporated International Bankers’ Association Cognizant Technology Solutions University of California, Riverside, CA Thomas Jefferson School of Law World Trade Center, San Diego, CA Pierre Fauchard Academy of Dentistry The City of San Diego – Office of the Mayor The City of Murrieta – City Council, Office of the Mayor ® 2014 - International Protocol Institute of California® http: //mbjprotocol. com/

Marie Betts-Johnson, Founder and President The International Protocol Institute of California® Originally from Tipperary, Ireland based in San Diego, California since 1989, Marie is the Founder and Director of The International Protocol Institute of California®, which is the internationally-recognized authority on Corporate Etiquette and International Protocol. She further served as Director, International Relations for the World Trade Center San Diego and has addressed thousands of professionals on the protocol and communication skills necessary to be successful in business. She is a published columnist and a regular guest on TV and Radio Shows. Contact us at: International Protocol Institute of California®, P. O. Box 676147, Rancho Santa Fe, CA 92067 Telephone: (858) 259 -8302. E-Mail: info@mbjprotocol. com Website: http: //www. mbjprotocol. com Marie served four years on the staff of the late King Hussein and Queen Noor of Jordan. She has since developed hundreds of customized training programs for top U. S. and International Corporations including the United Nations. She was the Protocol Liaison for the Diplomatic Corps during their visit to San Diego, California in 1996 and has further identified the multi-layered complexities of hosting international clients, dignitaries and delegations. ® 2014 - International Protocol Institute of California® http: //mbjprotocol. com/