Wear BA Hat for more Empathy Sanchari Mitra
Wear BA Hat for more Empathy -Sanchari Mitra, CCBA® STC Annual Conference Dec 2017
Thought to begin… The purpose of doing a task should be loud and clear - BABOK ©Larsen & Toubro Infotech Ltd. Privileged and Confidential Ref: www. businessillustrator. com 2
Challenges § Who is the user? § What is the objective? § Gap in documentation § What to leave? § What to include? ©Larsen & Toubro Infotech Ltd. Privileged and Confidential 3
What does a Business Analyst do? Empathy Stakeholders Design Requirements The business analyst is responsible for eliciting the actual needs of stakeholders —which frequently involves investigating and clarifying their expressed desires—in order to determine underlying issues and causes. - BABOK v 3 (IIBA) Business Value ©Larsen & Toubro Infotech Ltd. Privileged and Confidential 4
What does a Technical Writer do? Empathy Stakeholders Content Design Content Scope/Requirements The value that technical communicators deliver is twofold: They make information more useable and accessible to those who need that information, and in doing so, they advance the goals of the companies or organizations that employ them. What all technical communicators have in common is a user-centered approach to providing the right information, in the right way, at the right time to make someone’s life easier and more productive. - STC. org Business Value ©Larsen & Toubro Infotech Ltd. Privileged and Confidential 5
Stakeholder Persona - BA Technique • Assist the business analyst in analyzing stakeholders and their characteristics • Defined as a fictional character or archetype that demonstrates the way a typical user interacts with a product • Done through research for a group, surveys/questionnaire, interviews “I want to connect with my team on a daily basis, communicate and receive updates, share documents” Working Professional ©Larsen & Toubro Infotech Ltd. Privileged and Confidential “I need to keep in touch with my friends on a daily basis, share pictures, videos, call using internet. I also need to send my location details, audio message” Student “I need to make audio and video calls, broadcast details to my clients, receive requirements through images, docs ” Entrepreneur 6
Concept Modeling - BA Technique ©Larsen & Toubro Infotech Ltd. Privileged and Confidential 7
The Business Analysis Core Concept Model™ The act of transformation in response to a need A problem, opportunity or constraint with potential value to a stakeholder (s) A group or individual with a relationship to the change, the need, or the solution A specific way of satisfying one or more needs in a context The circumstances that influence, are influenced by, and provide understanding of the change The worth, importance, or usefulness of something to a stakeholder within a context ©Larsen & Toubro Infotech Ltd. Privileged and Confidential Source: BABOK V 3 8
Thank You! Contact Information Sanchari. mitra@lntinfotech. com +91 9769162350 ©Larsen & Toubro Infotech Ltd. Privileged and Confidential 9
- Slides: 10