WASTE NOT WANT NOT WATER WEEK JAMAICA 2015

WASTE NOT… WANT NOT…

WATER WEEK JAMAICA 2015 THEME: WASTE NOT…WANT NOT n CELEBRATING LIFE WITH HEART AND MIND. n TO THINK AND ACT AS RESPONSIBLE STEWARDS. n ONE FAMILY n ONE EARTH n ONE COMMON GOOD

WATER WEEK JAMAICA 2015 RATIONALE n CELEBRATED ANNUALLY AS A COLLECTIVE EXPRESSION TO RAISE PUBLIC AWARENESS OF FRESH WATER ISSUES AND IDENTIFY PROBLEMS RELATED TO SUSTAINABLE WATER MANAGEMENT ISSUES

WATER WEEK JAMAICA 2015 ALL-SCHOOLS RALLY n AN ALL WEEK EVENT THAT PROMOTES FRESH WATER AWARENESS IN SCHOOLS AND THE WIDER COMMUNITY THROUGHOUT JAMAICA. n AN ALL SCHOOL MULTI-VENUE RALLY THAT GIVES YOUNG PEOPLE THE OPPORTUNITY TO DEMONSTRATE THEIR CREATIVITY, ENERGY AND COMMITMENT TO WATER CONSERVATION ISSUES.

WATER WEEK JAMAICA 2015 GOAL TO CREATE A NEW SET OF CADRE WITH THE RIGHT ETHICAL VALUES AND ATTITUDE TOWARDS WATER

WATER WEEK JAMAICA 2015 RALLY ASSUMPTIONS n Education when presented in a non threatening environment has a greater and more positive impact. n Peer pressure has a significant influence on the youth population. n The younger the audience the greater the likelihood of their acceptance and practice of what they are taught.

WATER WEEK JAMAICA 2015 OBJECTIVES n TO SECURE FINANCIAL AND MATERIAL SUPPORT n TO SELECT A CADRE OF LEADERS/VOLUNTEERS FOR n n n PROGRAMMING AND ACTIVISM. TO SECURE INTERSECTORIAL COLLABORATION AND COOPERATION. TO CONFER SPECIAL RECOGNITION AND AWARDS TO SEEK PROMOTION, VISIBILITY AND ENHANCEMENT FROM THE PRINT AND ELECTRONIC MEDIA. TO PROVIDE A GLOBAL VEHICLE FOR EDUCATION, INFORMATION AND ENTERTAINMENT. TO IMPROVE THE WELLBEING AND SOCIAL CAPITAL OF THE WIDER COMMUNITY.

WATER WEEK JAMAICA 2015 STRATEGY n TO DEVELOP A POSITIVE CARING ATTITUDE IN STUDENTS TOWARDS WATER CONSERVATION. n TO GENERATE AWARENESS ON THE CURRENT WATER QUALITY, AVAILIBILTY AND MANAGEMENT ISSUES. n TO ENCOURAGE YOUNG PEOPLE TO VIEW THEMSELVES AS WORTHY MEMBERS OF THE SOCIETY THAT WILL CONTRIBUTE TO THE WHOLESOMENESS OF THEIR PERSON AND ENVIRONMENT

WATER WEEK JAMAICA 2015 BENEFITS n A CAPTIVE AUDIENCE n KEY TARGET GROUPS n EXCELLENT PARTICIPANT VISIBILITY n A NON-THREATENING ENVIRONMENT FOR LEARNING n NEW PRIVATE SECTOR SERVICE PROVIDER AND PUBLIC n n SECTOR LINKAGE A HANDS-ON, SELF HELP EXPERIENCE THAT CAN BE REPLICATED A COST EFFECTIVE PROGRAMME FOR PROMOTION AND WELLNESS SPONSORS RECEIVE VISIBILITY THROUGH ‘WATER WEEK JAMAICA” PRINTED TAGS AND T-SHIRTS EXTENSIVE COVERAGE IN THE PRINT AND ELECTRONIC MEDIA

WATER WEEK JAMAICA 2015 NATIONAL TAG DRIVE n. An event that promotes increasing public awareness of fresh water through mass activism.

WATER WEEK JAMAICA 2015 PROGRAMME OF ACTIVIES (MARCH) TIME WEEK 1 MARCH 27 WEEK 2 MARCH 9 -14 WEEK 3 MARCH 16 -21 ACTIVITY LOCATION FUNDRAISING TAG VOLUNTEERS DRIVE AT MAJOR INTERSECTIONS FUNDRAISING TAG IN THE CORPORATE DRIVE AREA AND PORTMORE FUNDRAISING TAG VENDING DRIVE WATER WEEK TAGS

WATER WEEK JAMAICA 2015 PROGRAMME OF ACTIVIES TIME DATE ACTIVITY LOCATION DAY 1 SUNDAY MARCH 22 ND CHURCH SERVICE MAJESTY TRANFORMATION FELLOWSHIP CHURCH DAY 2 WEDNESDAY MARCH 25 TH ALL-SCHOOL RALLY ST. BENEDICTS (RJR OUTSIDE PRIMARY BROADCAST) SCHOOL DAY 3 SATURDAY MARCH 28 TH WATER FEST & STREET PARADE DAY 1 -7 WATER WEEK MEDIA ADVISE TIPS AND PARTNER FACTS (RADIO & TV) (RJR GROUP) MARCH 22 ND 28 TH DOWNTOWN KINGSTON

WATER WEEK JAMAICA 2015 Educational Institutions Targeted for Tag Drive

WATER WEEK JAMAICA 2015 TAG

WATER WEEK JAMAICA 2015 T-SHIRT