Vocabulary consumer buying behaviour purchasing decision routine response

Vocabulary consumer buying behaviour purchasing decision routine response behaviour limited decision- психологія покупця рішення про покупку психологія шаблонної поведінки обмежене

The decision process and actions of people involved in buying and using products are termed their buying

Consumer buying behaviour is not concerned with the purchase of items for business use. Consumer buying behaviour is the buying behaviour of ultimate consumers, those who purchase products for

Consumers usually want to create and maintain a collection of products that satisfy their needs and wants in both the present and future. To achieve this objective, consumers

- - - Consumer decisions can be classified into three broad categories: Routine response behaviour; Limited decisionmaking; Extensive decision-

Products are purchased almost automatically A consumer practices routine response behaviour when buying frequently purchased, low cost items that need very little search and

This type requires time for information gathering and deliberation. Buyers engage in limited decisionmaking when they buy products occasionally and when they need to obtain information about an unfamiliar brand in a familiar product category.

Extensive decisionmaking Involves unfamiliar, expensive or infrequently bought products. The buyer uses many criteria to evaluate alternative brands spends much time seeking information and comparing alternative brands

Impulse buying Involves no planning but a powerful, persistent urge to buy something immediately. For some individuals, impulse buying may be the dominant buying

The consumer buying decision process Consumer decisions do not always include all five stages. People engaged in _______ usually go through all stages, whereas those engaged in _______ may omit Includes five stages: Problem recognition 2) Information search 3) Evaluation of alternatives 4) Purchase 5) Post-purchase 1)

Do the matching Extensive decisionmaking Limited decisionmaking Routine response behaviour Impulse occurs when buying low cost items, little search and decision effort powerful, persistent urge to buy something much time seeking information and comparing brands moderate amount of information gathering and deliberation is needed

Replace the Ukrainian words. Put questions to the sentence. (Імпульсивна покупка) often provoke emotional conflicts. (Процес прийняття рішення про купівлю товару споживачем) includes five stages.