VMware Vision Jarod Martin Senior Solutions Engineer Confidential

VMware Vision Jarod Martin Senior Solutions Engineer Confidential © 2010 VMware Inc. All rights reserved

VMware is the Customer Proven Market Leader § Company Overview • • • > $3 billion trailing 4 qtr revenue Over $2 billion in cash 25%+ operating margins ~11, 000 employees worldwide 5 th largest infrastructure software company in the world § Proven in the Trenches • • • 2 190, 000+ VMware customers 100% of Fortune Global 100 97% of Fortune 1000 94% of Fortune Global 500 Confidential

VMware is the Customer Proven Market Leader § Company Overview • • • > $2. 4 billion trailing 4 qtr revenue • • • 190, 000+ VMware customers Over $2 billion in cash 25%+ operating margins ~8, 000 employees worldwide 5 th largest infrastructure software of all virtualized company in 84% the world applications in Trenches the world run on VMware. § Proven in the 3 Gartner, Gartner December 2009 100% of Fortune Global 100 97% of Fortune 1000 94% of Fortune Global 500 Confidential

Virtualization Waves IT-as-a-Service: Agility 2010+: Wave 3 2008+: Wave 2 2000+: Wave 1 4 (Flexibility, Self-Service, Cloud Federation) Line of Business: Resiliency (Core Apps – Tier 1 workloads) IT Production: Hardware Efficiency (File, Print, Web, etc. ) Confidential

The Result… VM Cross Over 17, 500, 000 15, 000 12, 500, 000 10, 000 7, 500, 000 5, 000 2, 500, 000 2005 2006 2007 2008 2009 Physical x 86 Hosts Source: IDC 5 Confidential 2010 2011 2012 Virtual Machines 2013

Strategic Planning Assumption There will be more VMs deployed during 2011 than 2001 -2009 combined. By 2012, the majority of workloads running on x 86 architecture servers in enterprises will be running in VMs. 6 Confidential

Implications… OS no longer controls the hardware Windows Linux Virtualization Layer 7 Windows Linux The New Infrastructure Confidential Focus for Innovation

What is this Cloud Thing? Public Cloud Iaa. S Paa. S Your Cloud IT as a Service Saa. S Private Cloud Computing is an approach to computing that leverages the efficient pooling of on-demand, self-managed virtual infrastructure, consumed as a service. 8 Confidential

Virtual Datacenters Apps Private Cloud New Infrastructure Automation Compute 9 Storage Management Networking Security Confidential

Choice in How Infrastructure Is Purchased Virtual Datacenters Apps Service Provider Cloud Private Cloud New Infrastructure Management Secure Hybrid Cloud 10 Confidential

But Are Old Apps on New Infrastructure Enough? New Enterprise Apps Existing Apps New Application Platform Management New, Open Frameworks and Tools Windows New Infrastructure Hybrid Cloud 11 Confidential Linux Focus for Innovation Common Services

New Applications Require Modern Developer Tools I need a new app to manage hotel room bookings. Web Services & Social On Any Device Business Owner Developers & Architects Data Access, Integration, etc. 12 Confidential üAvailability üReliability üScalability üResponse Times High Performance

Use Case: App Intelligence for “Just-in-Time” Infrastructure Hotel room promotion comes online Hotel room promotion ends Users are booking rooms Traffic PST 8 am 9 am 10 am 11 am 12 pm Policy-based Capacity 13 Confidential 1 pm 2 pm 3 pm 4 pm 5 pm

Other Clouds? Existing Apps Saa. S Apps New Enterprise Apps New Application Platform Management New, Open Frameworks and Tools Common Services New Infrastructure Hybrid Cloud 14 Confidential Other Clouds

End User Computing Focus for Innovation New End User Access & Management Multiple Devices Existing Apps New Enterprise Apps Saa. S Apps New Application Platform New Infrastructure Hybrid Cloud 15 Confidential Other Clouds

Traditional View of Desktop Computing vs. 16 Confidential

End-User Perspective Saa. S Apps Enterprise Apps Windows Apps 17 Confidential

End-User Perspective Saa. S Apps Enterprise Apps Windows Apps 18 Confidential

End-User Computing = User Centricity Saa. S Apps Native from Any Device Secure Access to All Applications Enterprise Apps Windows Apps 19 Confidential

Origami Administration: Organization Directory Services 21 Confidential

Acme Application Catalog Account: Noah Wasmer (Log Out) Current Apps Manager Suggested New To the Catalog MS Outlook Open Office Firefox SAP Accounting SPSS Statistics Wireless Finder Flight Tracker Corporate Travel Request Apps Recommendations for You see all >> Acme Apps to help you Application Training Opportunities 10/31/09 – Beginner Excel 2007 – Richmond Campus 11/15/09 – Advanced Excel 2007 – Richmond Campus 02/01/09 -- What’s new in Excel 2010 – Richmond Campus 03/15/09 – SPSS Version 18 Update – Berkely Campus 04/10/09 -- SAP for Non-Accountants – Richmond Campus 22 Confidential Mobile Applications

VMware Cloud Stack – The New Infrastructure Secure, Compliant, Controlled VMware Enabled Public Clouds Secure Private Cloud Independent Public Clouds End-User Computing Modular Desktops Unified User Management Cloud-Ready Appliances Saa. S Applications Other Saa. S Providers vm. Force Google App Engine Other Paa. S Partners Other cloud infrastructure providers Application Access Cloud Application Platform Cloud-Scale Open Self-Managed Application Portability Cloud Infrastructure & Management Efficiency Through Automation Agility with Control Freedom of Choice Application Mobility VMware v. Sphere: Foundation for Cloud Computing 24 Confidential v. Cloud Datacenter v. Cloud Express

VMware Cloud Stack Secure, Compliant, Controlled VMware Enabled Public Clouds Secure Private Cloud Independent Public Clouds End-User Computing Modular Desktops Unified User Management Cloud-Ready Appliances Saa. S Applications Other Saa. S Providers Application Access Your Cloud Application Platform Cloud-Scale Open Self-Managed vm. Force Google App Engine Other Paa. S Partners Other cloud infrastructure providers Application Portability Cloud Infrastructure & Management Efficiency Through Automation Agility with Control Freedom of Choice Application Mobility VMware v. Sphere: Foundation for Cloud Computing 25 Confidential v. Cloud Datacenter v. Cloud Express

Thank You! Confidential © 2010 VMware Inc. All rights reserved