USSA Congress 2011 Sport Development Report and Plan

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USSA Congress 2011 Sport Development Report and Plan Walt Evans

USSA Congress 2011 Sport Development Report and Plan Walt Evans

General Statement of Purpose: The USSA Sport Development Department supports the mission and vision

General Statement of Purpose: The USSA Sport Development Department supports the mission and vision of USSA by bringing focus and action to the growth of USSA's membership base which will serve to neutralize the competitive advantage of USSA's Best in the World opponents. The department will focus on bringing value to USSA stakeholder groups and key partners. This multi-sport department strives to create a "TEAM" culture among the stakeholders of USSA sports by stimulating a healthy, fun and exciting environment for USSA members to experience and excel in winter sports.

International Review: PROGRAM WHY SELECTED Norway Top performing nation USA Swimming KEY INFRASTRUCTURES 16

International Review: PROGRAM WHY SELECTED Norway Top performing nation USA Swimming KEY INFRASTRUCTURES 16 regional organizations 350 alpine clubs 600 nordic clubs 59 Local Swim Committees 2800 clubs Top performing NGB USSA 425 clubs PERFORMANCE SYSTEMS/CULTURE Annual coaches education. Club recognition and education through regional organizations. Structured club, development and education system. Utilization of alumni athletes as consultants. Detailed club management systems. LTAD skill development philosophy. Clubs must be USSA members to host events. Officials, judges and coaches must be background screened. BEST PRACTICES Club recognition and education through regional organizations. TEAM culture – every member is part of the team!! Consistency of programming. Background screening Insurance program for events and clubs. Training systems will insure consistency of programming.

Critical Success Factors: Organizational Growth Stakeholder Relations Recruiting members On-line membership application process, –

Critical Success Factors: Organizational Growth Stakeholder Relations Recruiting members On-line membership application process, – eliminate barriers Identify affinity groups with most potential for growth Promotional materials and activities Instill a TEAM culture Provide resources and services to USSA members Effective and informative leadership and communications with the USSA member clubs. Resort Relations Competition System Alpine Masters Establish relationships and strategies with Resorts, PSIA, NSAA and NASTAR. Smooth and efficient transition to operational model. Streamline and develop solutions to manage the intent to compete, selection and entry process. Population growth. Masters advocacy.

2011/12 Strategies STRATEGY Growth Work in concert with ski areas, ski/snowboard instructors and the

2011/12 Strategies STRATEGY Growth Work in concert with ski areas, ski/snowboard instructors and the industry to capture youth participants into USSA clubs and programs.

USSA Athlete Pool 2000 1800 Alpine - peak 12 1600 Snowboarding - peak 16/17

USSA Athlete Pool 2000 1800 Alpine - peak 12 1600 Snowboarding - peak 16/17 1400 1200 Freestyle - peak 14 1000 Cross Country - peak 17 800 Jumpng/Nordic Combined - peak 9 600 400 200 0 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25

2011/12 Strategies STRATEGY Stakeholder Relations – Provide leadership and resources to clubs. • Club

2011/12 Strategies STRATEGY Stakeholder Relations – Provide leadership and resources to clubs. • Club Handbook • Athlete Management Platform • Club Excellence Recognition System • Club consultation and mentoring

2011/12 Strategies STRATEGY Resort Relations Facilitate relationships between Ski and Snowboard Resorts, ski schools

2011/12 Strategies STRATEGY Resort Relations Facilitate relationships between Ski and Snowboard Resorts, ski schools and USSA Clubs.

2011/12 Strategies STRATEGY Competition System Provide a healthy, fun and exciting environment for USSA

2011/12 Strategies STRATEGY Competition System Provide a healthy, fun and exciting environment for USSA members to experience and excel in winter sport competition.

2011/12 Strategies STRATEGY Alpine Masters - Promote “sport for life” activities with families.

2011/12 Strategies STRATEGY Alpine Masters - Promote “sport for life” activities with families.

Conclusion: • Focus on Growth • Club Development • Resort Relations

Conclusion: • Focus on Growth • Club Development • Resort Relations