User experience Product Analysis Aaltonaut Teppo Vienamo 17

User experience Product Analysis Aaltonaut Teppo Vienamo 17 th January 2020

Schedule 13: 15 Customer personas presentations: real users 13: 45 Teamwork: Good and bad teamwork, rules of teamwork 14: 15 Break 14: 30 User perspective 15: 45 Weekend Tasks: • Open the package, use the product and report the experience. Documentation! • Homework: Benchmark usability

Presentations Max 6 minutes presentation from each team. 6. 1. 2022 3

Teams

Teamwork 6. 1. 2022 5

Bad teamwork experience?

Teamwork plan • Personal: Think and make notes • • • Your personal goals for the course How do you want to be remembered as team mate after the course Schedules and time to allocate • Share your thoughts • • Possible challenges in team work How to solve • Agreement • Common goal, schedules, conflict handling, assignments, report…

What is user experience?

"User experience" encompasses all aspects of the end-user's interaction with the company, its services, and its products. (Don Norman)

User interface • Human–machine interaction • Operation and control • Feedback

Ergonomics (or human factors) • Ergonomics is the scientific discipline concerned with the understanding of interactions among humans and other elements of a system, and • The profession that applies theory, principles, data and methods to design in order to optimize human well-being and overall system performance. (International Ergonomics Association)

Ergonomics Physical ergonomics • Anthropometry • Physical functions Cognitive ergonomics • Mental • User interface

Usability • • • Learnability Efficiency Memorability Errors Satisfaction

Usefulness Utility = whether it provides the features you need. Usability = how easy & pleasant these features are to use. Useful = usability + utility

Why Usability Is Important

User testing Representative users Representative tasks Observe

Testing the product? 1/6/2022 20

Task: Test it • • • Plan the user test procedure Choose one of you to be the subject Others observe and document Observers don’t talk Subject thinks aloud - tells what she or he is doing and thinking 1. 2. 3. Open package, use product Make 5 minute presentation with a slide or poster Write experience in the report. Documentation! • Notes, pictures / video

Usability studies in product development: fast and cheap Main steps: • Test the old design • Test your competitors' designs • Field study • Test paper prototypes • Multiple iterations • Established usability guidelines • Test final design

Task: Benchmarking Personal task: Find another similar device and compere user experience: • User interface • Features • Message, what it looks like • Price? Team task: • Combine to a presentation • Make a conclusion https: //upload. wiki media. org/wikipedi a/commons/8/84/P anasonic_electric_ toothbrush. JPG https: //e-ville. com/1546 -65138 large/verenpainemittariranteeseen. jpg https: //cdn. pixabay. com/photo/2011/12/ 05/14/51/blender 10935_960_720. jpg 6. 1. 2022 23

For Final Report 1. Describe the User e. Xperience of the product. 2. Benchmarking