United Nations Regional Seminar Promotion and Utilization of

United Nations Regional Seminar Promotion and Utilization of Census Results 24 March 2014 Dr Arulsivanathan Naidoo South Africa The South Africa I know, the Home I understand

National Approaches for encouraging utilization of census data • Approaches taken to communicate the value of the Census results to the non traditional users • Strategies for the utilization by local municipalities • Promotion of Census at schools • Role of Statistical literacy • Utilization by the general public The South Africa I know, the Home I understand

Role of Statistics South Africa • Change of Vision and Mission • CRUISE ( Centre of Rural and Urban Innovation and Statistical Exploration) • Shape files – Province , Districts/Municipalities, Main Places, Sub Places • Data for each polygon – Attribute tables from Supercross – Key Account Management – Staff movement and new computers The South Africa I know, the Home I understand

Texture The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

Utilization by the general public • Segmentation of our Stakeholders • In 1996 Census we were selling the census results for $100 000 for one CD • In Census 2001 the data was free but mostly in our storerooms. • For Census 2011 we are taking the data to the people – FREE. • Looking at ways to make more non users become users The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

Promotion of Census at schools • Promoting Census @ Schools • Loading Census Data for teaching GIS – 24 Marks in this year’s matric is on GIS • Maths for Stats program in schools • Soccer for Stats program in Schools The South Africa I know, the Home I understand

Role of Statistical literacy • New vision and mission – Marketing Division • Selling data – Free data • Free Training • Supercross • GIS (Arc. Map) • SAS (Analysis software, EXCEL) • Free Analysis • Marketing, NSSD, Provincial SSI • Employing 30 interns with honours in Statistics The South Africa I know, the Home I understand

Census results to the non traditional users • • How do we make non users to become users Embassies in South Africa Political Parties Sporting Bodies Thusong Centres ( Community Centres) Ipads – Rombi Cell Phones – Mobi The South Africa I know, the Home I understand

Utilization by local municipalities • Use of Census data in IDP’s • Training on Spatial Statistics • Bringing together the Municipal GIS team and the analysis team • Spatial Statistics • Clustering, Autocorrelation, hot spot analysis, Geographically weighted regression The South Africa I know, the Home I understand

Stakeholders Matrix • • • Miners 10% sample unit records from Census Drillers Supercross data (create tables) Harvesters Harmonized data (1996, 2001) Prospectors Printed products, website Tourists one figure, Non Users people not using our data The South Africa I know, the Home I understand

Looking for a partner Supercross • • • Male Zulu speaking Age 22 -25 years Degree Salary > R 300 000 Never married The South Africa I know, the Home I understand

segmentation Gauteng National Government Miners National Government Universities Miners Universities National Government Universities Business Municipalities NGO's Drillers Harvesters prospectors Business Municipalities NGO's Researcher Institutions Public The South Africa I know, the Home I understand Harvesters prospectors Tourists

CRM • Customer relationship management database – Capture stakeholder information daily – Segment by geographical area – Segment by type of user • Release 10% Census. Who to contact and the area – Segment by release (event) • Invitation to releases, events, etc The South Africa I know, the Home I understand

Harmonised data • Harmonized Census data at ward levels for the years 1996 and 2001 to match 2011 boundaries. • Measure service delivery per ward. – Silvertown in 1996 had 98% bucket toilets – In 2011 the figure dropped to 96% • Information given to political parties The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

Spatial Statistics • • • Show data spatially. Clustering of data. Hot spot analysis. Anselin Outlier analysis. Ordinary least squares Regression Geographically weighted Regression The South Africa I know, the Home I understand

High Schools in Cape Town The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

Sri Lanka Anselin Outlier Analysis The South Africa I know, the Home I understand

Hot Spot Analysis The South Africa I know, the Home I understand

Anselin Outlier Analysis The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

Regression Model Pass =58. 92 +0. 13 Employment +0. 12 Telephone +0. 09 Computer Variable Estimate t-statistic p-value VIF Intercept 58. 92 20. 48 <0. 0001 *** Computer 0. 09 2. 07 0. 041 *** 4. 96 Employed 0. 13 2. 31 0. 020 *** 1. 82 Telephone 0. 12 2. 88 0. 004 *** 4. 89 The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

Simpsons Paradox The South Africa I know, the Home I understand

Non Stationary Process The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

The South Africa I know, the Home I understand

Geographically Weighted Regression The South Africa I know, the Home I understand

Partnership • Stats SA Marketing • Census 1996 data sold for R 600 000 • Census 2011 data is free • Change in focus of Marketing division. • Evidence based decision making • Load data to all in municipality • Community ( IDP ward council) The South Africa I know, the Home I understand

Census Data for IDP’s • Email to IDP managers • Many responded positively • Some supercross not working • Few never heard of supercross • Key account management • Staff leave • Computers are replaced • Continuous engagement with stakeholders. The South Africa I know, the Home I understand

Link Census with other Information • Release the causes of death. – Show the socio economic conditions – Intestinal diseases higher where no flush toilets The South Africa I know, the Home I understand

Small Area Estimation • 10 years between Censuses • Census 2001 data used for over 10 years • Equitable share formula • Planning • Budgeting • Stats SA performs Mid year estimates • Provincial and National level • District and Local municipality level • Wards level The South Africa I know, the Home I understand

Isibalo Workshops • User group workshops • Where users and come and present how they are using our data for evidence based decision making. • Presentations to benefit other users • 2013 we held 8 provincial and 1 National workshop – 200 presentations from users – >1000 delegates that attended • Awards Evening • Fortunate index • Politician Ward Councillor • Monitoring and Evaluation The South Africa I know, the Home I understand

Creating a Database of Africa Census data • Proposed project funded by AFDB • Merge some variables from all countries – Age, Gender • Many countries have common questions in 2010 round of census • Possible recommendations for 2020 round The South Africa I know, the Home I understand

Thank you Dr. Arulsivanathan Naidoo aruln@statssa. gov. za 082 880 1684 Special Census Request info@statssa. gov. za The South Africa I know, the Home I understand