UNC Charlotte Logo Jeremy Smith and Montague Sanders

UNC Charlotte Logo Jeremy Smith and Montague Sanders

TOPICS WE WILL COVER • History of Norm • Transition of Norm • Purpose behind changes • Athletic department logo • Alumni Responses • Overall goal

HISTORY OF NORM/THE UNIVERSITY

Charlotte Center of the University of North Carolina • Two-year University • All night classes • Educating World War two Veterns • In 1949, the colors Maroon and Grey were introduced. • Unlike the college the today, CCUNC started immediately with a football team. Fig. 1

CCUNC Night Owls • Official colors were maroon and grey • Played from 1946 -1948 • First season ended with a record of 2 – 4 • Last game played October 27, 1948 Fig. 2

History of Norm Fig. 3 • Charlotte gold miner • First appeared in 1949 • Colors are green and white • Has experienced three major changes • Appeared in “UNCC Cooks, TOO” Fig. 4

TRANSITION OF NORM

Norm the 49 er -2000 -2010 Fig. 3 Fig. 5 Current Fig. 6

Purpose of Changes

Who wants the logo to change? • The change has already begun 1. Athletic Department logo 2. C Pick axe 3. Charlotte

ATHLETIC LOGO

S N O I N I P O ALUMNI 1963 -2012

Overall Goal

Different Names • N. C. -Charlotte • N. C. -Char • North Carolina. Charlotte • UNC-C • UNCC at Charlotte • UNC-Charlotte • Charlotte

Fig. 7

Summary https: //www. youtube. com/watch? v=6_DLg. Knp 4 os

WORKS CITED • CCUNC OWLS. RETROCLT. BLOGSPOT. WEB. 02 APR. 2015 • CHARLOTTE SPORTS INFORMATION. LOCAL MASCOTS SET TO INVADE HALTON ARENA. 20 DEC. 2013. PICTURE. • CHARLOTTE, 15 ALUMNI OF UNC. ALUMNI OPINIONS JEREMY SMITH. 15 MAR. 2015. PERSONAL. • FOWLER, DEBORAH. "THE ATTRIBUTES SOUGHT IN SPORTS APPAREAL: A RANKING. " JOURNAL OF MARKETING THEORY AND PRACTICE VII. 4 (1999): 81 -88. ARTICLE. 26 MAR. 2015. • GAMECOCKCENTRAL. COM. 20091117 - UNC CHARLOTTE. 4 DEC. 2009. PICTURE.

WORKS CITED • GOLD MINE. DIR. ANDREW BAKER. PERF. BONNIE CONE. 2014. VIDEO. APR. 4 2015. <YOUTUBE. COM >. • MUSCARELLA, CHARLOTTE, ET AL. "SHORT- AND LONG-TERM EFFECTS OF CONSCIOUS, MINIMALLY CONSCIOUS AND UNCONSCIOUS BRAND LOGOS: E 57738. " VIII. 5 (2013). JOURNAL ARTICLE. 4 APR. 2015. <SEARCH. PROQUEST. COM >. • UNC CHARLOTTE HISTORY. CLT 49 ERARCHIVE. WEB. 01 APR. 2015 • ROBERT L. BASMANN, DANIEL J. SLOTTJE. "COPYRIGHT DAMAGES AND STATISTICS. " INTERNATIONAL STATISTICAL REVIEW/REVUE INTERNATIONALE DE STATISTIQUE LXXII. 3 (2003): 557 -564. ARTICLE. 26 MAR. 2015. • THE HISTORY OF UNC CHARLOTTE. WEEBLY. WEB. 10 APR. 2015 • WILLIAMS, SHANE. THE UNIVERSITY OF NORTH CAROLINA AT CHARLOTTE. 2006. WEBSITE. 4 APR. 2015. < NORTHCAROLINAHISTORY. ORG >.