TOUCHLOCPitch Desk By Indraneel Mazumdar Why its an

TOUCHLOCPitch Desk - By Indraneel Mazumdar

Why it’s an opportunity About the company: We are a geo-location service company working on real time tracking of different valuable assets of our clients. We provide both static as well as dynamic real time graphs to several domains like logistics, telecom, urban planning and other relatable industries. Opportunity: The need for location and tracking on real time world and geography in today is the need of all industries as the globe is heading more into remote operations. The growth of digitally classified clients over a business changing landscape has also created immense opportunity for us to serve them with empowering real time services. Industry: All over the world the power of data and low latency has captured both B 2 B and B 2 C market leading to shorter life time from production house to market. To keep the track of such growth industries need to predict and establish their connections out of their physical presence and there the power of geospatial data can be heavily incentivised. External Factors: The recent Covid-19 spread has compelled industries across the world to carry-on their operations through a remotely distributed system. In such cases the opportunity of real-time and remote control with accuracy will be the need of the hour.

Why it’s unique Problem faced by major geo-location service clients: Ø Proprietary services are costly Ø Need in-office server setups Ø Compliance issues Ø Data Privacy may be at stake How we come up to be safe and unique? Ø Subscription policy Ø No headache of maintenance of server Ø We don’t save data Ø Our services are API-based which are easily integrable Ø We maintain relationships with geo-clients

Size of Market: Before Covid outbreak Industries we cater Software, IT, Telecom, Municipalities, Agricultural co-operatives, Logistic aggregators, Education, Research, Consultancy

Products & Pricing Products Industry Customer Segment Quarterly Pricing Geo-tracker and planner Maps Telecom, Software, IT Evolved Industry, Legacy Systems, Service Industry 10 K City planning Maps Urban Planning Consultancies, municipalities 20 K Forecasted growth Maps of cities Telecom , Planning & Infrastructure Government bodies, Regulatory authorities 25 K Logi-track Logistics firms, Logistic Aggregators 6 K Educational Simulation projects Educational & Research Education Institute, Research bodies 3. 5 K

Sales forecast Particulars Annual Cost (in K) Number of Sales as of 2019 Number of Sales as of 2020 Projected sales 2021 Projected sales 2022 Geo-tracker and planner Maps 40 2 5 15 32 City planning Maps 80 1 2 6 5 Forecasted growth Maps of cities 100 0 1 2 8 Logi-track 24 1 4 12 25 Educational Simulation projects 14 0 1 6 18

Initial Expenses Incurred Entity Total Revenue Roadmap Year Amount (in lacs) CAPEX 8. 5 OPEX -- Direct Costs 11. 5 Marketing & Advertisements 1. 2 Development Expenses 4 Reserves & Surplus 5. 4 TOTAL 30. 6 Strate gy Sales(in number) Revenue(i n lacs) 2019 4 1. 84 2020 13 5. 59 2021 19 16. 52 2022 27 31. 64 Converting CAPEX To OPEX on annual basis

MAJOR INTERNAL Offerings: • 15% discount to our. STRATEGIES first 5 clients • Loyalty Rewards redemption program for annual checkouts Promotions: • • Social media promotions from company’s social media accounts about our offerings & brand creation Creating a strong distribution system PR: • • Brand ambassador programs for students to get more educational sector clients. Press releases for capturing government and consultancy sector Operations: • • • CRM will help to maintain a strong lead pipeline Integrating multiple currency payment gateway with the application 24*7 customer support HR: • Starting with a distributed development workforce Technology: • • Open technology architecture to lessen the overhead Maintaining all major data privacy and storage compliances

INVESTMENT REQUIRED Sources of Fund Entity Amount (lacs) Owner’s fund 5 Loan from Bank 10 Angel Investment 50 • The investment is majorly required for a rigorous marketing expenditure and distribution network. • The major assumptions and figures are statistically modelled driven and a market research report( which can be indigenously done or outsourced)