Topcell Discounted cellular access to South Africa Who

Topcell ‘Discounted cellular access to South Africa’

Who are Topcell? Topcell is one of South Africa’s fastest growing and most innovative cellular companies. Based in Cape Town, we are proudly South African and aim to offer the benefits of discounted/contract call rates to prepaid cell phone users country wide. We offer a competitive and fuss free product that aims to not only save your clients money and valuable time, but will give them instant cellular access to South Africa.

How we are different! 22 Million Prepaid Users South Africa has one of the largest prepaid bases in the entire world. Many prepaid users are unable to access contract rates/benefits as a direct result not meeting South Africa’s strict credit criteria. Many prepaid users are reluctant to commit to a 24 month contract OR quite simply WILL NOT sign a long term contract. (holiday makers, new residents) Many prepaid users do not have sufficient certainty about their income to commit to an ongoing contractual obligation of 24 months. (employees on a contract/sponsorship) OUR AIM: To offer ‘contract’ rates and benefits to ‘prepaid’ users. Giving them savings of up to 80% on their airtime!

How We Work! NORMAL 24 Month Contract NETWORKS Credit Checks CUSTOMER Cheaper Rates Uncontrolled Spending TOPCELL NETWORKS Cheap Rates 24 Month Contact We take the risk for you Month to Month CUSTOMER

Benefits to your clients! Access to MTN, Vodacom and Cell. C Networks Ability to top up with cheaper rates at usual outlets Monthly payment by direct debit or Easypay No long term contracts No credit checks Guaranteed savings of 30% - 80% on prepaid calls. Control of monthly spending No complicated paperwork Airtime delivered directly to their cell phone every month

How will it work for your clients! Client signs up with Topcell for their preferred amount. A direct debit is run once a month on a date selected by the client. Cheaper airtime is delivered automatically and fuss free straight to their handset on the same day each and every month. If the allocated airtime is used within the month the customer is able to top up with more ‘Topcell Cheaper Airtime’ at any usual outlet. REAL SAVINGS EVERY MONTH! NB: First month’s Direct Debit includes R 99 activation fee.

Networks We Offer Topcell Vodacom MTN Cell. C

Vodacom Offering For only R 125 per month REAL SAVINGS TOPCELL WILL GIVE YOU: R 135 airtime worth of 50% more talk time R 10 Free Every Month 38% cheaper minute rate “CONTRACT” airtime That’s R 10 FREE every month AND you now pay only R 1. 80 pear peak minute instead of R 2. 50 per minute on normal prepaid. R 125 Prepaid = 50 minutes airtime R 125 with Topcell = 75 minutes talk time

MTN Offering For only R 150 per month REAL SAVINGS DOUBLE THE talk time R 40 Free Every Month 38% cheaper minute rate TOPCELL WILL GIVE YOU: R 190 worth of “CONTRACT” airtime That’s R 40 FREE every month AND you now pay R 1. 85 pear peak minute instead of R 2. 99 per minute on normal prepaid. R 150 Prepaid = 50 minutes talk time R 150 with Topcell = 103 minutes talk time

Cell C Product Offering For only R 75 per month REAL SAVINGS R 10 FREE Airtime 25 FREE SMSs 50% More Value TOPCELL WILL GIVE YOU: R 85 worth of airtime 25 FREE SMS R 22. 50 Value FREE every month Select 7 frequently dialed numbers that are also on Cell C and you will be charged R 1. 50 per minute (peak) and R 0. 75 per minute (off peak)

Cell C Product Offering For only R 50 per month REAL SAVINGS TOPCELL WILLGIVE YOU: 25 FREE SMSs 56% More Value R 50 worth of airtime 25 FREE SMS R 12. 50 Value FREE every month Select 7 frequently dialed numbers that are also on Cell C and you will be charged R 1. 50 per minute (peak) and R 0. 75 per minute (off peak)

How we can communicate with your clients? At Topcell we understand the pressure and stresses of moving or visiting a new country. We have therefore developed a selection of simple, no fuss ways for us to communicate our offering to your clients. All our communication is free of cost to your company and can be co-branded with your company name.

How we can communicate to your clients! ‘WELCOME TO SOUTH AFRICA’ SIM CARD SIM card given to each new client with Topcell discounted airtime automatically loaded. This will give them their South African cell number and instant access to call family, friends, employees. TOPCELL POSTERS Tailored posters can be supplied that can be displayed within your premises. ‘Discounted cellular access to South Africa – no contracts, - no credit checks’. TOPCELL LEAFLET Topcell leaflet detailing our product offering on display at your premises or handed to client. INTERACTIVE EMAIL Email with sound and movement sent to client detailing the benefits of Topcell. ‘Can’t get a cell contract and paying expensive prepaid rates? Topcell is the answer! Contract rates without the contract – save up to 80% off prepaid airtime!’ TOPCELL LOLLIPOPS/SUCKERS Branded lollipops supplied to your office to be left at reception. ‘Don’t be a sucker for high prepaid rates. Save up to 80% on your prepaid calls. SMS your name to 080 267 6046 to start saving today!’ ADVERTISMENT OR LINK ON COMPANY WEBSITE Small ad on your company internet site detailing the benefits of Topcell airtime. ‘Topcell – contract rates without the contract. Save up to 80% off prepaid airtime. ’ INVOICE Full Colour leaflet inserted into clients Invoice/or message to be printed on the bottom of invoice – ‘Discounted cellular access to South Africa – no contracts, - no credit checks’. WELCOME PACK Client receives a Topcell branded shopping bag which includes information on South Africa (brochures etc) and a Topcell leaflet.

Next Steps to giving your clients discounted cellular access! Forward information on clients profiles Discuss opportunity to co brand Discuss SIM card opportunity Develop timeline Your thoughts?