The Unique Challenges PARENTS Face When Traveling With

















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The Unique Challenges PARENTS Face When Traveling With CHILDREN Family Travel Association Summit September 2015

Challenge #1 Everyone has conflicting goals. Centre Pompidou, Paris

Challenge #2 You’re on the kids’ schedule, not your own. Sagrada Familia, Barcelona

Challenge #3 Motion sickness, ear infections, lost teddy bears, and other sudden changes of plan Anguilla, Caribbean

Challenge #4 Cancellation fees Transatlantic flight

Challenge #5 Peak pricing and crowds during school breaks The Louvre, Paris

Challenge #6 Long lines with restless kids Ile de la Cité, Paris

Challenge #7 The usual rules and remedies don’t work Barcelona, Spain

Challenge #8 Hotels that pretend to be kid-friendly

Challenge #9 Unusual food Playa del Carmen, Mexico

Challenge #10 Making adult destinations appealing to kids Bratislava, Slovakia

Families Need Travel Help Out of 2, 000 trip requests to Wendy. Perrin. com, 10% are for families with kids aged 0 - 17 Planning 4. 5 months ahead Spending $13, 500 per trip 5. 4 travelers per trip Wendy. Perrin. com Family Trip Requests

Who’s Traveling 50% have kids aged 12 - 17 41% have kids aged 5 - 11 15% have kids aged 0 - 4 19% want multi-generational trips Wendy. Perrin. com Family Trip Requests

Where They’re Traveling Most Popular Countries Most Popular Regions 14% United States 41% Europe 20% North America 9% South America 8% Caribbean 8% Asia 5% Central America 3% Africa & the Middle East 2% Australia and the Pacific 4% Don’t know where to go 11% Italy 11% Great Britain 8% France 6% Mexico 5% Costa Rica Wendy. Perrin. com Family Trip Requests

Biggest Challenges They Face • 29% Picking the best locations within a destination • 14% Choosing the right destination • 14% Pacing: Finding the right balance between activities and downtime • 12% Finding the right rental villa/apartment • 11% Finding the right hotel rooms • 11% Logistics Wendy. Perrin. com Family Trip Requests

Top Interests and Concerns • 29% Food • 27% Being active • 24% Hiring kid-friendly guides • 22% Access to a beach • 16% Relaxation • 16% Local Culture Wendy. Perrin. com • Family Trip Requests 16% Access to a pool

Happy Travels With Your FAMILY! The Blue Lagoon, Iceland