THE RETURN OF JOHN LEWIS BOOSTING FOOTFALL AT

THE RETURN OF JOHN LEWIS BOOSTING FOOTFALL AT WESTFIELD LONDON

THE REOPENING OF JOHN LEWIS AT WESTFIELD STRATFORD SAW MALL FOOTFALL INCREASE BY +17% FOOTFALL INCREASE AT WESTFIELD STRATFORD OVER THE PAST 2 WEEKS SINCE JOHN LEWIS REOPENED Source: Research. Bods, audience: London

JOHN LEWIS TO REOPEN AT WESTFIELD LONDON ON 30 TH JULY Source: Research. Bods, audience: London 47% -59% COMFORTABLE VISITING SHOPS NOW WITH CLEAR SOCIAL DISTANCING MEASURES LESS WORRIED ABOUT VISITING A SHOPPING CENTRE 53% £ 682 PLAN TO GO SHOPPING FOR CLOTHES IN THE NEXT 2 WEEKS AVERAGE MONEY SAVED SINCE LOCKDOWN

WHO ARE THE WESTFIELD AUDIENCE? +91% 18 -34 VS ALL ADULTS Source: You. Gov Profiles

WHO ARE THE JOHN LEWIS AUDIENCE? +30% ABC 1 VS ALL ADULTS Source: You. Gov Profiles. Audience: John Lewis customers

WHAT ARE THE BRAND CHOICES OF WESTFIELD VISITORS? +270% +112% +52% SPECSAVERS BARCLAYS IKEA +214% +86% +49% PANDORA SAMSUNG WHSMITH +182% +69% +46% LG WAITROSE ARGOS +137% +59% +5% TETLEY MARKS & SPENCER JOHN LEWIS Source: You. Gov Profiles (audience: Westfield Visitors)

WHAT ARE THE BRAND CHOICES OF JOHN LEWIS CUSTOMERS? +148% +97% +84% WAITROSE MARKS & SPENCER BRITISH GAS +82% +78% +60% EASYJET WHSMITH SAINSBURY’S +54% +52% +45% BOOTS BARCLAYCARD DYSON +42% +34% +26% SONY SAMSUNG HEINZ Source: You. Gov Profiles (audience: John Lewis customers)