The Most Effective Slogans Clinical Psychology 94 Julie

The Most Effective Slogans Clinical Psychology 94 Julie Hsieh 494950768

NIKE-JUST DO IT. • Simple but powerful. • The slogan connects with their brand, which sports give you confidence as well as NIKE. • Have become brand identity. • Everyone would recognize it right away. • Every song associate with NIKE commercial is remarkable, such as the lyrics played recently, “I got a soul but I’m not a soldier. ” http: //tw. youtube. com/watch? v=-ae 3 t. FI 8 w. XE

Family Mart-全家就是你家 • The name of the enterprise is in the slogan, and it makes the brand even more attractive and easily memorized. • Family Mart located at nearly every corner, so it is considered probable to say it’s our “home”. • In most of the commercial, the slogan was read out by celebrities to impress customers. http: //tw. youtube. com/watch? v=b. MWvyf. Nix 3 g

多喝水-多喝水沒事, 沒事多喝水 • The slogan contains the brand/name of the product. • it’s a pun in Chinese. There are two meanings when you read forward and backward. Both meanings show the advantages of the product. • Their commercial is even more interesting to show the effectiveness of the slogan. http: //tw. youtube. com/watch? v=PNPx. YA 8 D 8 d. Q

波爾茶-鼻子尖尖的，鬍子翹翹的， 手上還拿根釣杆 • I still remember this commercial within all these years. See how the slogan and the logo influence us. • The slog is so match with the logo as it describes. • So you would never think of anyone else when you say the slogan “鼻子尖 尖的，鬍子翹翹的，手上還拿根釣杆” • Of course our generation would possibly connect the man (the slogan or even the tone and accent) with the product (the drink) always.

達美樂 Pizza達美樂，打了沒？ 達美樂, 餓爸爸餓我餓我餓 (2882 -5252) • Domino Pizza is only for pick up and delivery, which means you have to order by phone for sure. In other words, the phone number is particularly important for Domino. • They create the slogan as a pun. Moreover, the phone number is easily to memorize and show the desire of the food, Domino Pizza.