The Marco Polo Programme Marco Polo Info Day
- Slides: 14
The Marco Polo Programme Marco Polo Info Day 28 June 2012 Anne Bårseth / Denise Kwantes Executive Agency for Competitiveness and Innovation
Outline Golden Rules for a successful application 1. Make sure all conditions & criteria are understood and complied with 2. Demonstrate credibility 3. Demonstrate viability 4. Pay attention to possible unacceptable distortion of competition 5. Specific advice for CLA 6. Write a clear and concise proposal 7. Use the available support Executive Agency for Competitiveness and Innovation
Golden Rules for Success 1. Understand the criteria & the conditions • • • Carefully read the call text Carefully address all criteria & conditions 3 -4 forms to be submitted One signed original, 5 copies + CD-ROM Respect the deadline - 21/09/2012 – cannot be extended! Executive Agency for Competitiveness and Innovation
Golden Rules for Success 2. Demonstrate credibility (1) • Very important criterion – usually main reason for failure! • Description of the market (market research, problems in the market – low water level, border crossings etc. ) • Description of the type of freight • Description of the return leg Executive Agency for Competitiveness and Innovation
Golden Rules for Success 2. Demonstrate credibility (2) • Description of the service - technical details, subcontractors, transit time, frequency, etc. - competitive to road? • Credible modal shift/traffic avoidance & supported by recent letters of intent from customers & market research • Realistic loading factor Executive Agency for Competitiveness and Innovation
Golden Rules for Success 2. Demonstrate credibility (3) • Prove the start-up between 1/1/2012 – 1/1/2014 but modal shift/traffic avoidance & costs only eligible as of submission date • Use the MP calculator • Old and new routes with maps • Pre- and post-carriage Executive Agency for Competitiveness and Innovation
Golden Rules for Success 3. Demonstrate viability • Not compulsory for CLA – but an advantage • Business plan covering at least 1 year after subsidy period – ideally profitmaking • Credible business plan – eligible/noneligible costs, revenues – cumulative loss in the years of funding Executive Agency for Competitiveness and Innovation
Golden Rules for Success 4. No unacceptable distortion of competition • Shift from road – not other non-road transport modes • Exhaustive analysis required – supported by customers declaring the freight to be previously on the road • Comparison with other non-road services: differentiate by market/freight/customers/service Executive Agency for Competitiveness and Innovation
Golden Rules for Success 5. Specific advice for CLA (1) • Link the CLA action with the modal shift/traffic avoidance objective • Role of all partners/subcontractors described • Detailed training and dissemination plan (when, where, by whom, how many, target groups, content etc. ) Executive Agency for Competitiveness and Innovation
Golden Rules for Success 5. Specific advice for CLA (2) • Innovation – what is new compared with other similar projects? • Wide-European added value - several EU MS involved, reaching a wide-European target group • Letters of intent/support from interested parties Executive Agency for Competitiveness and Innovation
Golden Rules for Success 6. Write a clear and concise proposal • Be consistent - proposal matches the info in annexes – MP calculator • Clear without repetitions • Follow the structure of the call (appendix 2) • Cross-checked by an outsider Executive Agency for Competitiveness and Innovation
Golden Rules for Success 7. Use the available support • • • Marco Polo Help Desk – phone/email Marco Polo website Checklists for each action type Presentations from previous conferences Guidance documents FAQs etc. Executive Agency for Competitiveness and Innovation
Call 2012 - Available Support Subscribe to the Marco Polo e-newsletter! • MARCO POLO Website http: //ec. europa. eu/marcopolo • MARCO POLO Helpdesk o Email: eaci-marco-polo-helpdesk@ec. europa. eu o Phone: +32 (02) 29 -50924 o Fax: +32 (02) 29 -79506 Executive Agency for Competitiveness and Innovation
Thank you for your attention Good luck with your proposal! Executive Agency for Competitiveness and Innovation
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