The Global Market for Organic Food Drink by

The Global Market for Organic Food & Drink by Mr. Amarjit Sahota

Company Background Ø UK-based specialist research & consulting firm Ø Focuses on organic & related product industries Ø Largest publisher of market research reports Ø Range of business consulting services Ø Global contacts & information database More information…. www. organicmonitor. com

Global Market n Market Size (2007) n Market Growth US $46. 1 billion 15% (YOY) 203% (1999) n Leading Regions Europe (54%) North America (43%) n Leading Markets USA, Germany UK, France, Italy

Market Growth Rates

Revenue Breakdown

Europe Market Size US $25 billion Market Growth 14% Largest Market Germany Major Channels Supermarkets Developments Increasing Distribution Decreasing Prices

North America Market Size US $20 billion Market Growth 16% Largest Market United States Major Channels Supermarkets Trends Retail Penetration Investment

Asia Market Size US $0. 9 billion Market Growth 10 -12% Largest Market Japan Major Channels Specialist Retailers Trends Rising Awareness Demand Concentration

Global Economic Slowdown Global economy projected to grow by 0. 5% in 2009 (IMF) Impact on Global Organic Food & Drink Sales § Reduction in consumer purchasing power raising consumer price sensitivity § Dwindling investment § Consumers ‘trading down’: low-cost retailers, private labels…

Growth Outlook 1. Supply coming in line with demand 2. Decreasing product prices (end of undersupply, food inflation) 3. Global supply chains developing 4. Demand to remain concentrated in developed countries 5. Product & certification trends…

Product Trends Growing product convergence…

Certification Trends Evolution of standards: Organic standards encompassing fairtrade, sustainability…

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