The business environment of Apple Research Apple on

The business environment of Apple

Research Apple on the internet Try not to use Wikipedia http: //fortune. com/2011/05/09/inside-apple/

Slide 1 Comment on Purpose – what do the business do/sell? Do they supply goods or services? What is their Unique Selling Point

Slide 2 Write one sentence on Type of business activity Business sector Ownership See guidance on the next page for how to structure this

Slide 2 guidance Type of business activity for example, international, local Explain why e. g. it is in the local sector because they only serve the local community Business sector e. g. primary, secondary or tertiary Explain why e. g. it is in the primary sector because they are extracting raw materials Ownership – Sole trader, partnership, franchise, private limited company or PLC. Explain why. E. g. it is a sole trader because only one person owns it (this is a definition).

Slide 3 Who are the key stakeholders in Apple? http: //stakeholdersofappleandasda. blogspot. c o. uk/

Slide 4 What organisational structure does Apple have? E. g. Function Geographical Product group Type of customer In your own words, define span of Control.

Slide 5 State the 5 most important functional areas in Apple. Explain two of them

Extension What is Apples mission? What are Apples values? Can you find their Strategic aims and objectives?

Next lesson We will be covering 2. 3 Strategic planning Mission and values Strategic aims and objectives The strategic planning process SMART objectives In the coming weeks we will then cover 2. 4 Influencing factors and 2. 5 Different aims. When we have covered all of that we will do Assignment 2 – P 3, P 4, M 1 and D 1.

Be more: Read 2. 3 ahead on the upcoming topics: Strategic planning Mission and values Strategic aims and objectives The strategic planning process SMART objectives