The Boston Consulting Group e il progetto BusinessSchool
The Boston Consulting Group e il progetto Business@School
Obiettivi dell'incontro di oggi Conoscerci, presentando The Boston Consulting Group • Nel mondo. . • . . . e in Italia Presentare l'iniziativa Business@School • Obiettivi • Tempi • Risultati raggiunti Concordare le date dei prossimi incontri B@S_project presentation 1
Agenda Chi è BCG Il progetto Business@School B@S_project presentation 2
BCG: un leader nella consulenza direzionale a livello internazionale Dusseldorf Los Angeles Bangkok Dallas Hamburg Moscow Seoul Stockholm Munich Kuala Lampur Budapest Sao Paolo Stuttgart Berlin Vienna Warsaw Milan Tokyo Paris Zurich Abu Dhabi Dubai Kiev Minneapolis Barcelona New Delhi Santiago New Jersey 1963 1966 1970 1972 1974 1975 1979 1982 19841986 1987 1988 1989 1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2001 2002 2003 2005 2006 2007 Boston Chicago Madrid London New York San Francisco Frankfurt Hong Kong Copenhagen Mexico City Auckland Melbourne Sydney Amsterdam Brussels Toronto Monterrey Shangai B@S_project presentation Detroit Mumbai Oslo Washington Atlanta Buenos Aires Helsinki Lisbon Jakarta Singapore Houston Miami Nagoya Taipei Athens Beijing Cologne Rome Prague 3
Un sistema di practices coordinate internazionalmente Practices settoriali Financial Services Industrial Health T&C Consumer Goods Care Energy Practices funzionali Corporate Development Marketing and Sales Strategy Organization Operations Information Technology B@S_project presentation 4
BCG in Italia: Chi siamo Gli asset di BCG Italia Il mix del business di BCG 200 risorse (di cui 140 consulenti) nei due uffici di Milano e Roma Un portafoglio di clienti vario ed equilibrato • Per “anzianità”, con alcune relazioni storiche (>20 anni) • Per settore di mercato • Per tipologia di cliente: multinazionali, grandi e medie aziende italiane, fondi di private equity, associazioni di categoria Un importante network di alumni Un impegno sociale rilevante, attraverso progetti pro bono • Business@School • World Food Programme • Telefono Azzurro Nota: ytd 2007 B@S_project presentation 5
Agenda Chi è BCG Il progetto Business@School Il calendario dei prossimi incontri B@S_project presentation 6
L'obiettivo del progetto Business@School: creare un ponte fra mondo delle aziende e le scuole One-year project in Germany, Austria, Italy, Switzerland, and Singapore Target group: secondary-school college-prep students Personal involvement of coaches (BCG and other companies) • Real-life acquisition of skills in business and practice • First-hand experience of the demands of business life • More insight for weighing education and career options • Enthusiasm fostered by intense "entrepreneurial" teamwork B@S_project presentation 7
Un progetto lungo tutto l'anno scolastico articolate in tre fasi principali Before start of school year Start of school year Month 1 Month 3 Month 4 Month 5 Month 6 Month 7 Month 8 Month 9 Month 10 Phase I: big business Teacher/coach workshop First visit Month 2 Presentation Introduction to phase I Meeting Presentation Phase II: small business Presentation ( ) Introduction to phase II ( ) Meeting Presentation and 3 business plan ideas Phase III: business idea ( ) Introduction to phase III Discussion of ideas Preliminary Business rounds/presentations plan 1. At schools 2. Regional finals (for schools in Europe) 3. Finals (for schools in Europe) ( B@S_project presentation Visits (two to three hours) at schools (coaches) ) Optional meetings 8
In ogni fase i ragazzi acquisiscono nuove competenze relazionionali e tecniche Phases I Phase I II Phase II III Phase III Process-related aspects Content-related aspects • • • Teamwork Work planning, time management Hypothesis-driven work Research Slide design for presentations • Basic understanding of company structure (description) • Basic understanding of market environment (description) • Balance sheet: focus on profit, revenues, costs, and annual report • • Own estimates Interview techniques Survey techniques Writing for presentations • Detailed understanding of company structure/managemt. (analysis) • Basic understanding of market environment (analysis) • Derivation of success factors • Profit and loss statement (P&L) • • Brainstorming Idea development Survey techniques Presentation techniques • Practical understanding of company structure • Format for business plan • Financing • P&L, cash-flow statement, balance sheet Alla fine di ogni fase una giuria di "esperti" valutarà i progressi fatti dai ragazzi B@S_project presentation 9
I ragazzi arrivano a definire una loro business idea Alcuni esempi di slide I ragazzi hanno ideato un progetto umanitario per fornire aiuti ai Paesi in via di sviluppo Definito nel dettaglio il modello di business e verificata la fattibilità del progetto. . . attraverso interviste con esperti del settore. . . e simulazioni economico-finanziarie B@S_project presentation 10
Nove anni di successo del progetto Business@School 1998/1999/2000/2001 Germany, Austria 2 pilot schools 60 participating students 10 project schools 80 participating students 1 national presentation 34 project schools 750 participating students 6 regional presentations 1 German-Austrian presentation 2001/2002/2003/2004 Germany, Austria, Italy 41 project schools 1, 000 participating students 7 regional presentations 1 German-Austrian presentation 46 project schools 1, 200 participating students 7 regional presentations 1 German-Austrian presentation 62 project schools 1, 400 participating students 9 regional presentations 1 European final 2004/2005/2006/2007 Germany, Austria, Italy, Singapore, Switzerland 51 project schools 1, 250 participating students 9 regional presentations 1 European final B@S_project presentation 70 project schools 1, 600 participating students 9 regional presentations 1 European final 70 project schools 1, 400 participating students 10 regional presentations 1 European final Singapore 11
Progetto partito nove anni fa in Germania, dal 2003/04 coinvolge anche l'Italia Germany Aachen: Bad Honnef: Bonn: Privates St. Ursula-Gymnasium Staedt. Siebengebirgsgymnasium Kardinal-Frings-Gymnasium Ernst-Kalkuhl-Gymnasium Bruehl: Karl-Schiller-Schule Duisburg: St. Hildegardis-Gymnasium Essen: Staedt. Maedchengymnasium Essen. Borbeck Grashof-Gymnasium Frechen: Gymnasium der Stadt Frechen Cologne: Erzb. Liebfrauenschule Erzb. Ursulinenschule Erzb. Irmgardis-Gymnasium Friedrich-Wilhelm-Gymnasium Rodenkirchen Krefeld: Marienschule, Gymn. der Ursulinen Moenchengladbach: Bischoefliche Marienschule Gymnasium Odenkirchen Ratingen: Adam-Josef-Cueppers-Berufskolleg Daun: Mainz: Nieder-Olm: Thomas-Morus-Gymnasium Frauenlob-Gymnasium Nieder-Olm Amoeneburg: Bad Nauheim: Floersheim: Geisenheim: Stiftsschule St. Johann St. Lioba-Schule Graf-Stauffenberg-Gymnasium Internatsschule Schloss Hansenberg Praelat-Diehl-Schule Bischof-Neumann-Schule Leibnizschule Groß-Gerau: Koenigstein: Wiesbaden: Eberbach: Gaggenau: Heidenheim: Hohenstaufen-Gymnasium Goethe-Gymnasium Hellenstein-Gymnasium Max-Planck-Gymnasium Schiller-Gymnasium Hockenheim: Carl-Friedrich-Gauß-Gymnasium Holzgerlingen: Schoenbuch-Gymnasium Leinfelden-Echterdingen: Immanuel-Kant-Gymn. Mosbach: Auguste-Pattberg-Gymnasium Austria Henstedt-Ulzburg: Alstergymnasium Hamburg: Albert-Schweitzer-Gymnasium Christianeum Gymnasium Ohmoor Gymnasium Rissen Helene-Lange-Gymnasium / Gymnasium Kaiser Friedrich Ufer Torgelow am See: Internatsgymnasium Schloss Torgelow Berlin: Andreas-Oberschule Georg-Herwegh-Oberschule Luise-Henriette-Schule Potsdam: Hermann-von-Helmholtz. Gymnasium Goerlitz: Augustum-Annen-Gymnasium Meissen: Saechsisches Landesgymnasium Sankt Afra zu Meißen (Hochbegabtenfoerderung) Vienna: Doeblinger Gymnasium GWIKU 18 Italy Milano: Rome: Istituto Zaccaria Istituto Massimiliano Massimo Switzerland Cuxhaven: Amandus-Abendroth-Gymnasium Hannover: Herschelschule Kaiser-Wilhelm- und Ratsgymnasium St. Ursula-Schule Walsrode: Gymnasium Walsrode Zurich: Altdorf: Herzogenaurach: Kirchheim: Munich: Singapore Neumarkt/OPf. : Ottobrunn: Puchheim: Pullach: Schweinfurt: Starnberg: Leibniz-Gymnasium Herzogenaurach Gymnasium Kirchheim Nymphenburger Schulen Gymnasium Munich-Moosach Willibald-Gluck-Gymnasium Ottobrunn Gymnasium Puchheim Gymnasium Pullach Alexander-von-Humboldt-Gymn. Munich International School Inter-Community School Singapore: Anglo-Chinese School (Independent) Raffles Institution Xinmin Secondary School Singapore Chinese Girls‘ Schools participating for the first time in 2007/2008 B@S_project presentation 12
Il sito www. business-at-school. org garantisce una vera e propria piattaforma fra gli studenti e BCG www. business-at-school. org provides information on • the project • events • business topics • education and training • research links www. business-at-school. net is the new work platform • Work area for individuals, including e-mail service • Work area for schools • Materials and example presentations • A personal e-mail address for each project participant B@S_project presentation 13
- Slides: 14