T 1 2013 BELVEDERE PROGRAM MAXIMIZE YOUR BELVEDERE

T 1 2013 BELVEDERE PROGRAM MAXIMIZE YOUR BELVEDERE SALES THIS SPORTS SEASON EXPERIENCE BELVEDERE UNFILTERED: AN ULTRA PREMIUM SPIRIT FOR THE LUXURY VODKA CONNOISSEUR. BELVEDERE UNFILTERED OFFERS THE SAME ALL NATURAL QUALITY AS THE ORIGINAL BELVEDERE WITH AN ADDED COMPLEXITY AND RICHNESS FROM ITS RARE DANKOWSKIE DIAMOND RYE. INGREDIENTS • Dankowskie Diamond Rye, super premium “baker’s grade” rye, an ingredient full of flavor & character. • Key benefit: Rarely used, it is a great point of differentiation to engage the influential mixology/cocktail community. PROCESS • The vodka is left unfiltered to preserve the taste of the rye. • Key benefit: A greater, richer texture and mouth-feel without additional alcohol strength. TASTE • Some call it the whisky drinkers’ vodka, Rich, well rounded, luscious and extra smooth. PACKAGING • Black bottle, gold foil, Stunning in the night. UNFILTERED BLACK PEPPER COLLINS 1. 5 oz Belvedere Unfiltered. 5 oz Black pepper simple syrup (or simply syrup)*. 75 ox Fresh lemon juice Pinch of black pepper Soda water Fresh black peppercorns Shake and strain into an ice filled highball glass and top with soda water. *Infused cracked black pepper into simple syrup overnight. UNFILTERED ON THE ROCKS Pour Belvedere Unfiltered over hand cracked ice. HOW TO DRINK IT The ultimate ‘martini vodka’ or exceptional on the rocks or chilled. NOSE Intense aromas of sea air, baked bread and toasted nuts PALATE Full but mellow with initial impressions of salted caramel, freshly baked bread and a touch of honey. Mid-palate evolves into fresh minerality with some stone and flint characteristics. Back palate is refreshed with delicate notes of sea salt and a hint of white pepper. Mouth-feel is rich, well rounded and luscious. FINISH Long and salty/sweet. Notes of baked bread, vanilla and cream. UNFILTERED FALL FOR ME MARTINI 2 oz Chilled Belvedere Unfiltered. 25 oz Vya Sweet Vermouth Dash lavender bitters Stir all ingredients, strain into a martini glass and garni with a sprig of thyme. BELVEDERE. UNFILTEREDTHE ROSEMARY JULEP VODKA MOST AWARDED 2 oz Chilled Belvedere Unfiltered PORTFOLIO AT THE VODKA MASTERS. 1 oz Rosemary simple syrup Add all ingredients to a rocks glass or julep glass and fill with crushed ice. Churn, re-top with crushed ice and garnish with a rosemary sprig.