Surge Protectors Belkin Surge Protection Surge Training Kit

Surge Protectors

Belkin Surge Protection Surge Training Kit - January 2010 Confidential information. Not for distribution

Why Power Protection? An astonishing 53 percent of equipment failure can be attributed to power surge/failure Main Causes of Equipment Failure Surge Training Kit - January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 3

Surge Protection Confidential property of Belkin Asia Pacific Limited. Unlawful to copy or reproduce in any manner without the express written consent of Belkin.

Why do we need a Surge Protector? § On average, your home or office will receive over 150 power disturbances per year, with certain areas sustaining more than 400 disturbances! § IBM estimates that your computer experiences over 125 electrical disturbances per month. § Small surges and spikes will slowly damage today’s sensitive electronics. § Surges and spikes can enter your electronics in a number of ways: Ground(G) Hot(H) Neutral(N) Standard Utility Lines/Outlets Hot, Neutral and Ground lines (standard 3 prong outlet) can all carry a surge Surge Training Kit Phone and LAN Lines - January 2010 Cable (A/V) Lines Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 5

Understand the Components Power Strips vs. Surge Protectors Power Strips § Offers expanded outlet space § No electronics § No protection against surges, spikes, or other electrical disturbances § Never expires Surge Protectors • • Surge Training Kit - Offers surge protection to all connected electrical equipment Has electronics (Circuit Board, MOVs, Sidactors, Fuses, and Ceramic Arrestors) Electronics enable the surge protector to understand an “overload” situation and to to re-route dangerous levels of electricity away from your sensitive electronics Surge Protectors expire over time January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 6

What is Voltage? § Voltage is a measure of a difference in electric potential energy. § Electric current travels from point to point because there is a greater electric potential energy on one end of the wire than there is on the other end. This is the same sort of principle that makes water under pressure flow out of a hose - higher pressure on one end of the hose pushes water toward an area of lower pressure. You can think of voltage as a measure of electrical pressure. SURGE Increase in Energy > 3 nanoseconds SPIKE Increase in Energy 1 or 2 nanoseconds Surge Training Kit - January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 7

What happens if voltage is too high (Surge or Spike)? § Without any protection, if the surge or spike is high enough, it can inflict severe damage on a machine. The effect is very similar to applying too much water pressure to a hose. If there is too much water pressure, a hose will burst. § Approximately the same thing happens when too much electrical pressure runs through a wire - the wire "bursts. " Actually, you can think of it as heating up like the filament in light bulb and burning - it's the same idea. § Even if increased voltage doesn't immediately break your machine, it may put extra strain on the components, wearing them down over time. ! ! ! Surge Training Kit - ! ! ! January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 8

Where does the Energy Go? § A standard surge protector passes the electrical current along from the outlet to a number of electronic devices plugged into the power strip. If the voltage from the outlet surges or spikes - rises above the accepted level - the surge protector diverts the extra electricity into the outlet's grounding wire. In homes this moves the energy into a rod stuck deep into the ground. § As a backup, some surge protectors also have a built-in fuse. A fuse is a resistor that can easily conduct current as long as the current is below a certain level. If the current increases above the acceptable level, the heat caused by the resistance burns the fuse, thereby cutting off the circuit. If the MOV doesn't stop the power surge, the extra current will burn the fuse, saving the connected machine. This fuse only works once, as it is destroyed in the process. Ground(G) Hot(H) Neutral(N) Surge Training Kit - January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 9

What is EMI/RFI? § Some surge protectors have a line-conditioning system for filtering out "line noise, " smaller fluctuations in electrical current. Basic surge protectors with line-conditioning use a fairly simple system. On its way to the power strip outlet, the hot wire passes through a toroidal choke coil. The choke is a just ring of magnetic material, wrapped with wire - a basic electromagnet. § The ups and downs of the passing current in the hot wire charge the electromagnet, causing it to emit electromagnetic forces that smooth out the small increases and decreases in current. This "conditioned" current is more stable, and so easier on your computer (or other electronic device). Surge Training Kit - January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 10

Features & Benefits Surge Training Kit - January 2010 Confidential information. Not for distribution

Surge Protection Design § MOVs Metal Oxide Varistors are Semiconductors that start conducting when their Clamping Voltage* is reached. It acts like a “sponge” to “soak” up a power surge. The more MOV’s a surge protector has the higher the Joule rating. § Thermal Fuses are located immediately beside the MOVs to cut power if the heat from the MOVs reaches a designated level. A thermal fuse is a component that will break the electrical circuit if too much heat is generated by melting MOV’s. *Clamping Voltage is the voltage at which a surge suppressor completely absorbs all excess voltage. Surge Training Kit - January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 12

Surge Protection Design § Sidactor A sidactor is a solid-state over-voltage protection component used in phone line protection. A sidactor will switch open when a surge occurs. When the surge is over, the switch will close and be ready to protect against the next surge. The advantage is that a sidactor will never wear out, unlike an MOV that after repeated surges will wear out. Sidactors will only work on a low voltage line, so they can’t be used for AC lines. § Gas Tubes - for coaxial lines protection § Additional Components such as High-frequency Capacitors & Torodial Coils provide EMI/RFI filtration benefits. Surge Training Kit - January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 13

Commitment to Quality Belkin continually re-inspects products and facilities throughout the lifetime of the product’s market presence, not just for initial shipments Surge Training Kit - January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 14

Commitment to Quality § Belkin has full engineering expertise at its disposal, reviewing product from conception to implementation, and throughout the product lifecycle § Engineers work closely with manufacturers to review schematic designs, and oversee rigorous testing to ensure product safety and performance standards. Surge Training Kit - January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 15

Qualifying Questions and How to Recommend § Which room is it being used for? § Home Office, Bedroom, Home Theater, Garage, Kitchen? § What types of equipment (computing, audio/video) or appliances are being plugged in to it? § Modem, Monitor, Desktop, Blender, DVD Player, Satellite Receiver, etc. ? § Relevant info before recommending Type of Protection (AC, Modem, Coax) § Number of outlets? § Ranges from a single outlet (tap) to 11 or more § Cord Length § Cords of 1 to 4 meters or more in length § Level of Protection (if customer cares or relates to this feature) § Measured in Joules - the amount of excess energy the protector can absorb before failure Surge Training Kit - January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 16

Which other rooms should the customer consider? Surge Training Kit - January 2010 Confidential

Where can you place a Surge Protector? Home Office HD Television USD 2, 000 Computer USD 1, 000 Monitor USD 200 = USD 3, 600 Wireless Router USD 200 Printer USD 200 Surge Training Kit - Surge Protector USD 19. 00 to 129. 00 January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 18

Where can you place a Surge Protector? Bedroom HD Television USD 2, 000 Computer USD 1, 000 Monitor USD 200 = USD 4, 300 Speakers USD 300 i. Phone USD 800 Surge Training Kit - Surge Protector USD 19. 00 to 129. 00 January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 19

Where can you place a Surge Protector? Kitchen Microwave USD 200 Laptop USD 1, 200 Coffee Maker USD 300 = USD 3, 700 Refrigerator USD 1, 000 Under Counter LCD USD 1, 000 Surge Training Kit - January 2010 Surge Protector USD 19. 00 to 129. 00 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 20

Where can you place a Surge Protector? Living Room HD Television USD 2, 000 Blu-Ray Player USD 200 Game Console USD 500 Surround Sound USD 700 Stereo USD 500 Surge Training Kit = USD 4, 400 - January 2010 Surge Protector USD 19. 00 to 129. 00 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 21

Where can you place a Surge Protector? Master Bedroom HD Television USD 2, 000 Laptop USD 1, 200 Blu-Ray Player USD 200 = USD 4, 900 Game Console USD 500 Exercise Equipment USD 1, 000 Surge Training Kit - January 2010 Surge Protector USD 19. 00 to 129. 00 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 22

Where can you place a Surge Protector? Garage Electric Tools USD 400 Battery Chargers USD 100 Workshop Lights USD 200 Surge Training Kit = USD 900 - January 2010 Surge Protector USD 19. 00 to 129. 00 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 23

Why Belkin? § § Lifetime Replacement Warranty Connected Equipment Warranty Designed in USA - Durable construction and design ensures safety Over 100 Million units of Belkin Surge Protectors in use Worldwide Minimal investment to protect and extend products life! Surge Training Kit - January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 24

Belkin Surge Protector § Lifetime Product Warranty Belkin will replace, free of charge, any Surge Protector that is defective or expires after protecting your electronic devices. § Connected Equipment Warranty An insurance that Belkin will repair or replace any equipment damaged by a surge, spike or lightning strike while properly connected to a Belkin Surge. Master, up to the maximum value stated on the front of the package. For the CEW to apply § The Surge. Master or UPS must be connected directly to an Earthed Socket, not via any Extension Lead, Power Strip, or Surge Protector etc. § Equipment must be connected directly to the Surge. Master or UPS § All Wiring into the Equipment needs to go through the Surge Protector Surge Training Kit - January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 25

Range Overview & Step-up Series Surge Training Kit - January 2010 Confidential information. Not

Surge Protectors Range – Singapore and Malaysia Superior and Gold Series Surge. Cube 1 Outlet Surge Protector - Part # BSV 102 sa Surge. Cube 1 Outlet Surge Protector with 2 x 2. 4 A Shared USB Charging - Part # BSV 103 sa 4 Outlets Surge Protector 2 m. Power Cord with 2 x 2. 4 A Shared USB Charging - Part # BSV 401 sa 2 M 6 Outlets Surge Protector 2 m. Power Cord with 2 x 2. 4 A Shared USB Charging - Part # BSV 604 sa 2 M 8 Outlets Surge Protector 2 m. Power Cord with 2 x 2. 4 A Shared USB Charging – Part # BSV 804 sa 2 M • Lifetime Replacement Warranty • SGD$ XXX / MYR 15, 000 Connected Equipment Warranty Surge Training Kit - January 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 27

Surge Protectors Range - Indonesia Economy Series 4 -Outlet Surge Protector with 1 M. Power Cord - Part # F 9 E 400 en 1 M 6 -Outlet Surge Protector with 1 M. Power Cord - Part # F 9 E 600 en 1 M • 1 -Year Replacement Warranty • Rupiah 10, 000 Connected Equipment Warranty Surge Training Kit AP April, 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 28

Surge Protectors Range - Indonesia Home Series 4 -Outlet Surge Protector with 2 M. Power Cord and Cable Management - Part # F 9 E 400 en 2 M • 1 -Year Replacement Warranty • Rupiah 10, 000 Connected Equipment Warranty Surge Training Kit AP April, 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 29

Surge Protectors Range - Indonesia Superior Series 8 -Outlet Surge Protector with 2 M. Power Cord and Cable Management - Part # F 9 M 800 en 2 M • 1 -Year Replacement Warranty • Rupiah 40, 000 Connected Equipment Warranty Surge Training Kit AP April, 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 30

Surge Protectors Range – Indonesia Surge Master Series Surge. Cube 1 Outlet Surge Protector - Part # BSV 102 vf 4 Outlets Surge Protector 2 m. Power Cord with - Part # BSV 400 vf 2 M 6 Outlets Surge Protector 2 m. Power Cord with - Part # BSV 600 vf 2 M • 2 -Year Replacement Warranty • Rupiah 40, 000 Connected Equipment Warranty Surge Training Kit AP April, 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 31

Surge Protectors Range – Indonesia Surge Plus Series Surge. Cube 1 Outlet Surge Protector with 2 x 2. 4 A Shared USB Charging - Part # BSV 103 vf 4 Outlets Surge Protector 2 m. Power Cord with 2 x 2. 4 A Shared USB Charging - Part # BSV 401 vf 2 M 6 Outlets Surge Protector 2 m. Power Cord with 2 x 2. 4 A Shared USB Charging - Part # BSV 604 vf 2 M 8 Outlets Surge Protector 2 m. Power Cord with 2 x 2. 4 A Shared USB Charging – Part # BSV 804 vf 2 M • 2 -Year Replacement Warranty • Rupiah 40, 000 Connected Equipment Warranty Surge Training Kit AP April, 2010 Confidential information. Not for distribution or reproduction. © 2010 Belkin International, Inc. 32

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