Stop Searching Start Matching HKUPOP How Happy are

Stop Searching, Start Matching HKUPOP How Happy are Your Employees? “Headline. Jobs Quality Workplace Index 2008” : A New Matrix of Employees’ Job Satisfaction Measurement Speaker: Dr Robert Ting-Yiu Chung Director of Public Opinion Programme The University of Hong Kong

Stop Searching, Start Matching HKUPOP “Can employees’ salary catch up with inflation? ” How different are the views of employers and employees? Figures taken from 2008 Q 2 survey. Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 1

Can employees’ salary catch up with inflation? Stop Searching, Start Matching HKUPOP There is a gap! VS Projected base: Employers (118, 400) Sample base: 34 (small sample) Projected base: Employees (3, 241, 400) Figures taken from 2008 Q 2 survey, figures above have excluded refusal cases and blank answers. Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) Source: HKUPOP 2

Stop Searching, Start Matching HKUPOP “Legislation for “minimum wage and maximum working hours”? How different are the views of employers and employees? Figures taken from 2008 Q 2 survey. Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 3

Legislation for “minimum wage & maximum working hours”? Stop Searching, Start Matching HKUPOP There is a gap! VS Projected base: Employers (118, 400) Sample base: 34 (small sample) Projected base: Employees (3, 241, 400) Figures taken from 2008 Q 2 survey, figures above have excluded refusal cases and blank answers. Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) Source: HKUPOP 4

Stop Searching, Start Matching HKUPOP Do you know happy are your own employees? Headline. Jobs’ Quality Workplace Index Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 5

About Headline. Jobs’ Quality Workplace Index Stop Searching, Start Matching • HKUPOP In view of the high job-seeking rate, the recruitment and retention of good employees becomes more challenging - factors long thought to satisfy employees may be shifting. • Headline. Jobs, with a mission to provide the best recruitment solution to meet the needs of today’s job-seekers and recruiters, decided to study the job satisfaction of Hong Kong employees through scientific surveys so as to provide HR professionals with reliable and vital insights for HR management. • “What makes a quality workplace? ” is the question to be answered. Employees: How satisfied are you with your work? Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) Employers: How satisfied do you think your staff is with their work? 6

Job satisfaction model – 16 attributes Stop Searching, Start Matching Re co gn n pe m Co itio n 6. Relationship with supervisors/ management 7. Management recognition 8. Autonomy Job Satisfaction l Re Job Nature 9. Relationship with coworkers 10. Contribution to the organization 11. Networking Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 1. 2. 3. 4. 5. Safe working environme Job security Salary Benefit Work flexibility 15. Professional development ree r. D ev 16. Career advancement elo opportunities pm en t Ca hip s on i t a n tio a s HKUPOP 12. Job nature & meaning 13. Job variety 14. Corporate culture 7

Concepts and definitions Stop Searching, Start Matching • HKUPOP Employees were asked to rate their job satisfaction using a five-point scale ranging from “very satisfied”, “quite satisfied”, “half-half”, “not quite satisfied” and “not satisfied at all”. • Employers were asked to estimate their employees’ job satisfaction using the same scale. • Those who answered “very satisfied” or “quite satisfied” (the top 2 boxes) are grouped as “overall satisfied”, whereas those who picked “not quite satisfied” or “not satisfied at all” are grouped as “overall dissatisfied”. Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 8

Methodology Stop Searching, Start Matching • HKUPOP The survey instrument was co-developed by Headline. Jobs and the Public Opinion Programme (POP) of the University of Hong Kong. • Sampling – Random telephone survey conducted by interviewers – Target respondents were HK working population of age 18 or above • Frequency of Study – Quarterly • Sample Size – 1, 000 successful cases per quarter Successful Cases: 2008 - 1 st quarter (2008 Q 1): 1, 003 cases 2008 - 2 nd quarter (2008 Q 2): 1, 005 cases 2008 - 3 rd quarter (2008 Q 3): 1, 003 cases Total : 3, 011 Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 9

Unweighted sample profile for 2008 Q 3 Survey Stop Searching, Start Matching 08 Q 3 Male 50% Middle to senior management 18% Female 50% Professional 10% Age 18 -29 20% General white collar 39% Age 30 -44 40% General blue collar 27% Age 45 -64 39% Self-employed 4% Others 2% Age 65+ 1% Personal income <$8000 12% Primary or below 8% $8000 -11999 25% Secondary 51% $12000 -19999 27% Tertiary 41% $20000 -29999 18% Manufacturing 7% $30000 -49999 12% Construction 9% $50000+ 5% Wholesales, retail and im/export trades, restaurants and hotels 19% Company size <50 38% 50 -99 11% Transport, storage and communications 9% 100 -199 7% Financing, insurance, real estate and business services 24% 200 -499 10% Community, social and personal services 30% 500 -999 6% 1000+ 28% Others 2% Base: HK working population aged 18+ Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 10 HKUPOP

Stop Searching, Start Matching Result Highlights Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 11 HKUPOP

Job Satisfaction Index Stop Searching, Start Matching Employees: Overall, how satisfied are you with your current post of work? Employers: Overall, how satisfied do you think your staff is with their current post of work? Projected base: Employee s- Q 1: 3, 058, 300; Q 2: 3, 241, 500; Q 3: 3, 229, 200 Employers – Q 1: 106, 500; Q 2: 118, 400; Q 3: 183, 200 Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 12 HKUPOP

Motivators to job satisfaction by position of work Stop Searching, Start Matching Importanc e All employees Management staffs Professionals General white collars Rank order 54% 72% 53% 52% 1 Salary Management recognition Salary 2 Safe working environment Job security Salary Safe working environment 3 Job security Relationship w/ supervisors/management Relationship with co-workers Job security 4 Relationship w/ supervisors/management Salary Job security Relationship w/ supervisors/management 5 Management recognition Professional development Job nature & meaning Management recognition 6 Relationship with co-workers Safe working environment Relationship w/ supervisors/management Relationship with coworkers 7 Benefits Autonomy Professional development Benefits 8 Professional development Relationship with co-workers Safe working environment Professional development 9 Autonomy Contribution to the organization Autonomy 10 Job nature & meaning Benefits Contribution to the organization Corporate culture 11 Contribution to the organization Job nature & meaning Benefits Contribution to the organization 12 Corporate culture Job nature & meaning 13 Career advancement opportunities 14 Networking Job variety Work flexibility Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights 15 Job variety Networking Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 16 Work flexibility 13 HKUPOP

Job-Seeking Index Stop Searching, Start Matching Job-seeking channels % 1 Recruitment websites 64% 2 Newspapers 46% 3 Personal networks 30% 4 Labour Department 16% 5 Recruitment agents 13% 6 Recruitment magazines 6% Projected base: Job seekers: 681, 800 Projected base: Employees -Q 1: 3, 058, 300; Q 2: 3, 241, 500; Q 3: 3, 229, 200 Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 14 HKUPOP

Who are the job-seekers? Stop Searching, Start Matching Gender – age Position Satisfied: 9% Not satisfied: 47% Male 18 -29: 30% Male 30 -44: 25% Male 45 -64: 9% Female 1829: 34% Female 3044: 19% Female 45 Management 64: : 16% 12% Professional : 21% White collar: 25% Blue collar: 22% Looking for a new job In coming 3 months? (21%) HKUPOP Job Satisfaction Financing: 22% Retail: 27% Construction : 17% Manufacturin g 24% Transport: 22% Social: 18% Industry^ ^ Financing - Financing, insurance, real estate & business services; Retail - Wholesale, retail & im/export trades, restaurants & hotels; Transport - Transport, storage & communications; Projected base: Employee (3, 229, 200) Social - Community, social & personal services. % denotes percentage of job-seekers within particular groups Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 15

Stop Searching, Start Matching Q&A Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 16 HKUPOP

Stop Searching, Start Matching Thank You! Headline. Jobs Quality Workplace Index 2008 Q 3 – Results Highlights Prepared by Research and Development Dept , Headline. Job. hk (Sept 08) 17 HKUPOP