Sprite LOral SPRITE SLOGAN p You drink Sprite

Sprite L'Oréal

SPRITE

SLOGAN p: You drink Sprite q: You obey your thirst

CONDITIONAL STATEMENT If - then Hypothesis Conclusion p q

CONDITIONAL If you drink Sprite, then you obey your thirst. p q 1

NEGATION (~) The negative of a statement. ~ p : You don’t drink Sprite ~ q : You don’t obey your thirst

INVERSE If you don’t drink Sprite, then you don’t obey your thirst. ~p ~q 2

CONVERSE If you obey your thirst, then you drink Sprite. q p 3

CONTRAPOSITIVE If you don’t obey your thirst, then you don’t drink Sprite. ~q ~p 4

Sprite • If you drink Sprite, then you obey your thirst. • If you obey your thirst, then you drink Sprite. • If you don’t drink Sprite, then you don’t obey your thirst. • If you don’t obey your thirst, then you don’t drink Sprite.

Because you’re worth it!

SLOGAN p: You use L'Oréal products q: You’re worth it

CONDITIONAL If you use L'Oréal products, then you’re worth it. p q 1

INVERSE If you don’t use L'Oréal products, then you’re not worth it. ~p ~q 2

CONVERSE If you’re worth it, then you use L'Oréal products. q p 3

CONTRAPOSITIVE If you’re not worth it, then you don’t use L'Oréal products. ~q ~p 4

• If you use L'Oréal products, then you’re worth it. • If you don’t use L'Oréal products, then you’re not worth it. • If you’re worth it, then you use L'Oréal products. • If you’re not worth it, then you don’t use L'Oréal products.

• Choose a product (food, drink, car, cosmetics, clothing, etc. ). • Using a media source (newspapers, magazines, internet, television, or radio), find its slogan.

Create a poster to present your analysis • the product (or brand) name • picture(s) • slogan • all four statements • your reflections

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