soul to soul B U S I N
soul to soul B U S I N E S S & M A R K E T I N G for therapists, coaches and healers
2 1 The Now! 3 The Future Now 6 5 4 Building Blocks 7 The 7 Steps Soul to Soul Being of Value Making it Real
3 How do I get there? The Future Now My Vision to Action My Soul’s Vision My Abundant Objectives My Top 3 Strategies My Motivating Actions My Soul Plan My Souls Offer
WEEK 3 2 The Future Now Lesson 1 My Vision to Action
ACTION 1 Strategy 1 VISION ACTION 2 $x* ACTION 3 ACTION 1 Strategy 2 ACTION 2 $x ACTION 3 ACTION 1 OBJECTIVES Strategy 3 ACTION 2 $x ACTION 3
WEEK 3 2 The Future Now Lesson 2 My Soul’s Vision
My Soul’s Vision This describes a future state you are working towards.
To train, certify and empower coaches, therapists and practitioners to make a difference and earn a living.
ACTION 1 To train, certify and empower coaches, therapists and practitioners to make a difference and earn a living. Strategy 1 ACTION 2 $x* ACTION 3 ACTION 1 Strategy 2 ACTION 2 $x ACTION 3 ACTION 1 OBJECTIVES Strategy 3 ACTION 2 $x ACTION 3
WEEK 3 2 The Future Now Lesson 3 My Abundant Objectives
My Abundant Objectives These are your SMART goals. They are specific, measurable, relevant, realistic and time bound.
Sales $5000/month Clients 5 clients/week Profit $2500/month Delegates 100 paid/month Self Goals Go on a 10 -day holiday to Hawaii Classes 10 students/class
20, 000 people trained by 2020
ACTION 1 To train, certify and empower coaches, therapists and practitioners to make a difference and earn a living. Strategy 1 ACTION 2 $x* ACTION 3 ACTION 1 Strategy 2 ACTION 2 $x 40000 new students & 100 Trainers by 2025 ACTION 3 ACTION 1 Strategy 3 ACTION 2 $x ACTION 3
WEEK 3 2 The Future Now Lesson 3 My Top 3 Strategies
My Top 3 Strategies This is how you achieve your business goals or objectives.
Increase Awareness Re-brand Offering Increase Database Forge Partnerships Targeted Marketing Campaign Figure out what I want
1. Make people aware of our offering 2. Increase the database of contacts 3. Form local partnerships
ACTION 1 To train, certify and empower coaches, therapists and practitioners to make a difference and earn a living. Support our tribe to make a difference and earn a living $x* ACTION 2 ACTION 3 ACTION 1 Reach more people ACTION 2 $x 40000 new students & 100 Trainers by 2025 ACTION 3 ACTION 1 Launch new training program $x ACTION 2 ACTION 3
WEEK 3 2 The Future Now Lesson 4 My Motivating Actions
My Motivating Actions These are things you do to make the strategies happen and goals achieved.
Increase Awareness Join Networking Groups Free Introductions Blogs with search Forge Partnerships Local related professionals Have a formal agreement Seek out partners Re-Brand Offering Increase Database Launch a new social media look Update Website Shift to digital materials Attract followers on Instagram Free stuff giveaways Whats app groups Targeted Campaign Figure out what I want Attract your tribe on Instagram Build Relationships Loyal followers/fans Develop strategies Ask my tribe Meditate and feel it
Launch Soul to Soul business To train, certify and empower coaches, therapists and practitioners to make a difference and earn a living. Support our tribe make a difference and earn a living $x* Launch NLP & EFT Masterclass Formalise ambassador, facilitator, presenter and trainer path Re-launch marketing and social media campaigns on Instagram, fb, you tube and google. Marketing campaign for psychologists, healers, tarot readers & hypnotherapists Reach more people $x Formalise new trainers in Delhi, Mumbai & Bangalore Teen Breakthrough in partnership with NGO, Autism Project & Own Your Voice 40000 new students & 100 Trainers by 2025 Launch New Training Programs $x Launch on-line training programs in EFT, Coaching & face to face NLP Master Practitioner Appoint a facilitator for counselling, nutrition & hypnotherapy
WEEK 3 2 The Future Now Lesson 5 My Souls Plan
Clarify & Test the Sooper Dooper Focus & Main Message I help entrepreneurs overcome their limits to achieve their business goals Market Research to confirm or correct message and offer Increase contacts on Facebook, Linked & Whats App to Test Message Discovery Call & Coaching Consultation to Test Offer Social Media Posts in line with Sooper Dooper Focus Increase awareness reach more people Build Your Social Media, E-mail & or Whats App List TBD Rs 5 lakhs per month Create an offering aligned to tribe and launch TBD
My Sooper Dooper Focus Market Fit • Unique • Better Market Opportunity • Product • Price • Place • Gap My Offer Fellow Players Tribes Needs Market Relevance • Pain • Prayers • Answer to the Problem
My Super Dooper Focus Checklist q My tribe wants it and it’s important for them to get it q Other players offer something similar and mine is better q It answers my tribe’s prayers and it’s worth investing to get it q I am confident in my offer and know it makes a difference
My tribe wants it and it’s important for them to get it q Ask questions on social media, example what is the number 1 change you want in your relationship/career and so on, engage and go deeper should the door be open q Have a conversation with “friendly” tribes who will relate to your Sooper Dooper Focus, being honest and transparent that you want advice q Read the intake forms and find their prayer, pain, number 1 problem and the answer they are seeking q Join relevant Facebook/Linked In Groups
Direct Method On Timeline or in Group 1. Q: What is the Number 1 change you want in your XXXX A: Communication… Q: Tell Me More A: My wife is not listening to me Kindness 2. Research 3. Intake Form 4. Add them to a Free Q: Thank you for sharing your wife is not listening to you, what do you want? What's App Support A: Advice Q: If you want to have a conversation about it, please message me (follow your intuitive guidance) STOP ON PUBLIC POST – GO INTO PRIVATE MESSENGE OR ZOOM CALL IF YOU WANT TO RESEARCH MORE (Better not to give your phone number). Skype is a back up but Zoom is more private as they cannot keep messaging you. Compassion & Group 5. Make a note of their name for when you launch an Introductory Offer
Private Messaging A: Advice Q: What kind of advice are you seeking? 1. Compassion & Kindness 2. Research Q: What do you want? 3. Intake Form A: I do not know or I need help. . Or something to indicate you might be able to help 4. Add them to a Free A: Should I stay or leave my wife? them (In terms of advice I might want to know, what will getting the advice give you). . What's App Support You: I offer a complimentary coaching consultation to help people overcome their Group relationship challenges (use their words) and feel happy in their relationships and themselves. Are you interested in this? Them: Yes 5. Make a note of their name for when you You: All I need you to do is to fill in an intake form and message it back to me and we will launch an book a 1 -hour Coaching Consultation on zoom/skype. Introductory Offer
Direct Method On Timeline or in Group 1. How do you feel about your relationships/career? (Pick One) Compassion & Kindness Happy 2. Research Average 3. Intake Form Unhappy 4. Add them to a Free What's App Support When people respond, thank them. You might even find out the success stories of happy one’s as you could interview them or include their thoughts Group 5. Make a note of their in an article. You can even share the survey feedback to get people thinking. name for when you You can also ask, tell me more. Based on the answers you have a launch an deeper question a few days later. Introductory Offer Main thing is, be curious and trusting and use your intuition to guide.
Private Messaging Them: No You: Thank you for sharing. Is there anything else I can help you with? OR You: I have a free Whats App Group on Happy Relationships where I give out a weekly tip that could make the difference from unhappy to happy. Would you like an invitation? 1. Compassion & Kindness 2. Research 3. Intake Form 4. Add them to a Free What's App Support Group 5. Make a note of their name for when you launch an Introductory Offer
Whats App Invitation LOVE TIPS & WISDOM GROUP NAME How to transform your relationships from unhappy to happy …. What’s in it for them in their words Free weekly tips and techniques on: • Communication • Trust What’s your offer “I love the communication tip. It brought us closer. ” Rowena Bajaj Testimonial Whats App Link.
Private Messaging Q: Is healing of relationship possible here? A: What do you mean by healing of relationship 1. Compassion & Kindness 2. Research A: That must be hard 3. Intake Form I am not sure if healing or relationship coaching can help get him back. In some cases it 4. Add them to a Free Q: Get him back to love and care for the family can and in some cases it cannot. The main work in any healing is to empower oneself to What's App Support be able to decide what is the way forward: Group • Let go of pain • Understand both perspective • Decide how much you want to change to make it work 5. Make a note of their name for when you • What do you want to create for yourself and your daughter launch an An alternate option if he is willing is relationship counselling where both parties Introductory Offer explore how to make it work.
Message In A Group – Comments or Post
Other players offer something similar and my tribe wants it q Internet research q Intake forms q Conversation with tribe q Discovery Calls q Coaching Consultations
Other players offer something similar and my tribe wants it q Internet research q Intake forms q Conversation with tribe q Discovery Calls q Coaching Consultations
It answers my tribes’ prayers and worth investing to get it q Existing clients q Players Offerings q Intake forms q Conversation with tribe “friendlies” q Discovery Calls q Coaching Consultations
I am confident in my offer and I know it makes a difference q Your Intuitive Guidance q Existing clients q Players Offerings q Intake forms q Conversation with tribe q Discovery Calls q Coaching Consultations
Testing The Message My Focus My Message My Offer My Program
My Souls Message I help/empower___tribe______ to ____overcome pain and answer their prayers that solves their No 1 problem____by ____a coaching or training program___ Where are they now? Cannot do it on their own You Can Get them there Faster And You Have A Proven System Where do they want to be?
Testing The Offer My Focus My Message My Offer My Program
My Souls Offer 1. Message: I help/empower___[tribe]______ to ____ [overcome pain and answer their prayers that solves their No 1 problem]____by ____[a 6 -12 week Coaching or Training program]___ 2. Price: 3. Number Of Weeks: 4. What is included in coaching program:
WEEK 3 2 The Future Now Lesson 6 My Souls Offer
Sooper Dooper Focus X Offer = Result
Sooper Dooper Focus X Offer = Result The Needs of My Tribe My Offer Other Offers
Crafting the souls offer, takes iterations and improvements over time.
Once we have a potential offer we go to the market/tribe and figure whether its right or not and collect feedback.
intuition conversations Jaw Dropping offers start out as guesses, gut feels and thoughts and are tested …. improved, tested meditation … improved and tested and improved some more and the final test is, Prayers intake forms do they buy it. social media
What Is The Reason It Does Not Work 1. Not asking the market 2. Not testing in the market 3. Expecting their offer to work first time 4. Giving up after the first NO 5. Not making adjustments after feedback
proof of CONCEPT
Working Organically Vs Paid Adverts 1. Free & Fast 2. Easy to set up 3. Manual labour 4. Land your first client 5. Proof of Concept
The Proof Of Concept Process 1 Engagement 2 Intake 3 Consultation
The Proof Of Concept Process 1 Magnetizing Message 2 Short Survey 3 Discovery Call 4 Coaching Consultation
Discovery Call A short conversation to understand the need, pain, prayers, number 1 problem of a potential client/tribe member and can you answer the prayer: • A 10 - 20 minute conversation to work out what they want and can you help them and f you can help them to provide an intake form • A 40 – 60 minute conversation after they fill in a survey to provide value to the person and check if they have a need for what you have to offer
Coaching Consultation A full consultation to understand the need, pain, prayers, number 1 problem of a potential client/tribe member and to answer that prayer with your offer.
My Action My Vision to Action Sheet My Sooper Dooper Research Checklist My Message Market Research Feedback My Numbers Read & Update Discovery Call Script Practice Coaching Consultation Script With Buddy Keep “friending” people on Facebook & Connections on Linked In & Interacting on Groups q My Offer Market Research q q q q
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