SOLID WASTE Management Division Going beyond the Diversion

SOLID WASTE Management Division Going beyond the Diversion Goal Robert Gedert Chief of Operations City of Fresno robert. gedert@fresno. gov 50%

SOLID WASTE Management Division 6 th Largest City in California 490, 000 Population 106, 000 Single Family Homes 2, 400 Apartment Complexes 4, 600 Businesses

SOLID WASTE Management Division AB 939 (1989) “The Integrated Waste Management Act” into law establishing the requirement that each city and county must develop a diversion plan, that was to include an implementation schedule showing: Ø 25% diversion by January 1, 1995 Ø 50% diversion by January 1, 2000 through source reduction, recycling, and composting activities. ”

SOLID WASTE Management Division City of Fresno response to AB 939 Three-cart residential program (2000) Blue for Recycling, Green for Greenwaste Ø Public Education (2000) Newspaper, TV ads, radio ads, brochures Ø School Education (2000) Classroom presentations Tours of facilities Ø

SOLID WASTE Management Division City of Fresno response to AB 939 Ø Commercial recycling (2003) Businesses, offices, retail centers, Multi-Family complexes Ø Construction and Demolition Ord. (2005) Mandatory recycling of construction wastes Ø Mandatory Recycling Ord. (2005) for commercial businesses Ø College Recycling Programs (2006) Fresno State, Fresno City College, Fresno Pacific

SOLID WASTE Management Division City of Fresno Recycling Program We Recycle: ALL Plastics ALL Paper ALL Metals ALL Wood (unfinished) ALL Beverage & Food Cans ALL Glass Containers Used Motor Oil and Filters

SOLID WASTE Management Division Lessons Learned Media / Advertising Barriers Ø Instructional – Not Effective Ø “Cute” ads – Slightly Effective Ø Value oriented – Very Effective

SOLID WASTE Management Division Lessons Learned School Education Barriers Ø Teacher time – Must match statemandated curriculum needs Ø Visuals – Must be visually engaging Ø Child attention – Kids must be involved & hands-on

SOLID WASTE Management Division Lessons Learned Apartment Complex Recycling Barriers Ø Ø Physical location of bins vs. parking Tenant Education – transient Facility Manager negativity Owner disinterest

SOLID WASTE Management Division Lessons Learned Business Recycling Barriers Ø Ø Interior collection needs Business priorities Staff training & turnover Establish a permanent “Green Team”

SOLID WASTE Management Division Moving Forward College Intern Program – Recycling Marketing Ø Ø Ø Fresno State Intern Program Higher motivated and energetic Work around school schedules Provide extensive training – invest time in your staff Incentive sales program

SOLID WASTE Management Division Fresno Waste Diversion Study HDR/BVA Study results: 62% Diversion ➢ 625, 700 tons diverted ➢ 463, 807 tons of disposal ➢ 54, 489 tons of biomass

SOLID WASTE Management Division Fresno Waste Diversion Study Curbside Recycling Buyback Centers Green Waste Grasscycling Trash - Disposal Material Handlers Reduction Business Recycling Business Composting Biomass 5% C&D

SOLID WASTE Management Division Fresno Waste Diversion Study Residential Diversion Ø Curbside Recycling 40, 506 tons Ø Curbside Green Waste 54, 437 tons Ø Buyback Centers 12, 805 tons Total Residential = 107, 748 tons

SOLID WASTE Management Division Fresno Waste Diversion Study Business/Commercial Diversion Ø Ø Business Source Reduction Material Handlers Business Recycling Business Composting 5, 569 tons 156, 394 tons 22, 829 tons 94, 470 tons Total Commercial = 279, 262 tons

SOLID WASTE Management Division Fresno Waste Diversion Study Other Waste Diversion Ø City Parks – Grass-cycling 8, 041 tons Ø Scrap Metal-City 3, 914 tons Ø Construction recycling 226, 611 tons Total Other Diversion = 238, 692 tons

SOLID WASTE Management Division Fresno Waste Diversion Study Overall Totals Ø Residential Diversion Ø Commercial Diversion Ø Other Diversion 107, 748 tons 279, 262 tons 238, 692 tons Diversion = 57% Biomass Credits = +5% Total Diversion = 62% 10% 25% 22%

SOLID WASTE Management Division Comparison to other Cities Ø Ø Ø Ø San Francisco Fresno Los Angeles San Jose Long Beach Oakland Sacramento San Diego 67% 62% 62% 55% 49% 45%

SOLID WASTE Management Division Fresno City Council Zero Waste Resolution June 26, 2007 Ø Ø Requires 75% Diversion by 2012 Zero Waste 90% Diversion by 2025 Adopted by Unanimous Vote Next Step: Zero Waste Action Plan

SOLID WASTE Management Division Proposed Diversion Activities Ø City Environmental Purchasing Policy (2007) Ø Ø Ø Embrace Zero Waste Philosophy (2007) Household Hazardous Waste Facility (2008) Reuse Facility (2008) Commercial Food Waste Recycling (2008) Residential Food Waste Recycling (2009)

SOLID WASTE Management Division Proposed Diversion Activities Ø Expanded Commercial Office Recycling (90% diversion by 2012) Ø Expanded Construction/Demolition Recycling (90% diversion by 2015) Ø Two-can Household System (2018): ØGreen for organics (50%), ØBlue for recycling (40%), ØResidual contamination (10%)

SOLID WASTE Management Division Zero Waste A Visionary Goal that Strives for: Ø 90%+ Diversion of Business Waste (2012) Ø 90%+ Diversion of C&D Waste (2015) Ø 90%+ Diversion of Household Waste (2018)

SOLID WASTE Management Division Zero Waste A Visionary Goal that Strives for: Ø Source Reduction at Production Facilities (2008 -2020) Ø Green Business Pairings (2010 -2020) Ø Green Business Park with 100% Diversion (2015 -2025)

SOLID WASTE Management Division Strategy 14 Position Fresno as a regional center for Green Enterprises. Strategy 17 Achieve zero waste to landfills. Strategy 18 Implement “user-friendly” recycling and composting programs, with the goal of 75% reduction of solid waste disposal to the landfill.

SOLID WASTE Management Division Any waste as an output from a business is an operational inefficiency. Buckminster Fuller Robert Gedert Chief of Operations City of Fresno robert. gedert@fresno. gov