SOCIALNETWORKING By Steven Spence Alisha Rux John Spence
#SOCIALNETWORKING By Steven Spence Alisha Rux John Spence
OVERVIEW OF SOCIAL NETWORKING • This project will be consisted of three aspects of social media; • Business • Staying up to date (with the news, staying in touch with family etc. ) • Dating
SOCIAL NETWORKS in business
TARGET AUDIENCE • Specified demographics: • Age • Gender • Relationship Status, Interested in. . . • Tailored Marketing • Geo-Targeting
FIND NEW CUSTOMERS • Geo search using Hootsuite • Passive marketing with Yelp
MARKET INTELLIGENCE • Subscribe to competitor’s social feeds • Be aware of market shifts • Keep up with changing interests • Search streams about competitors
INCREASE BRAND AWARENESS
SOCIAL NETWORK In day to day life
WHAT IS SOCIAL NETWORKING? • According to Google: • “The use of dedicated websites and applications to interact with other users or to find people with similar interests to oneself.
PINTEREST • “The visual bookmarking tool that helps you discover and save creative ideas” • Founded in March 2010 • By Ben Silbermann, Evan Sharp and Paul Sciarra.
VIMEO • Founded by filmmakers • To display life moments and creative work • November 2004 • “hipster You. Tube”
SOCIAL NETWORKS in dating/courtship
SITES AND SUCCESS… • There are several sites that have had decent success • Some of these sites have led people to find their soulmates • According to Huffington Post, “One in three Americans meet their spouse…” • Some of these sites include • • • Match. com Eharmony. com Christianmingle. com Blackpeoplemeet. com Zoosk Okcupid
DATING APPS… • There are many different types of dating apps • Many college students and recent graduates use these apps • Some of these apps include • • Tinder Hot or Not Badoo Meet me
DATING APPS, NOT FOR EVERYONE!
Some funny dating clips brought to you by State Farm and Geico! https: //www. youtube. com/watch? v=9 Bck 4 S 3 b. Mao https: //www. youtube. com/watch? v=v_Cg. P s. GY 5 Mw Some dating profiles cause cringe worthiness and fame… https: //www. youtube. com/watch? v=m. TTw c. CVaj. Ac
http: //wcdn 2. dataknet. com/static/common/img/set 4/flat-icon-design-63_7 F 5 C 24 F 4. jpg RESOURCES • https: //www. google. com/webhp? sourceid=chrome-instant&ion=1&espv=2&ie=UTF-8#q=social%20 networking%20 definition (definition) • https: //www. google. com/search? q=pinterest&espv=2&biw=1440&bih=799&source=lnms&tbm=isch&sa=X&sqi=2&ved=0 CAg. Q_AUo. A 2 o. VCh. MIy-HP 4 Mb 5 xw. IVEDSICh 2 WFg. Vb (pinterest picture) • https: //www. google. com/search? q=vimeo&espv=2&biw=1440&bih=799&source=lnms&tbm=isch&sa=X&ved=0 CAw. Q_AUo. AGo. VCh. MIz. Mm 9 gsf 5 xw. IVUTm. ICh 230 gkl (vimeo picture) • https: //about. pinterest. com/en (pinterest slide) • http: //www. infographicsinspiration. com/pinterest-demographics-statistics-infographic/ (Pinterest infograph) • https: //vimeo. com/about/advertisers (Vimeo infograph) • vimeo. com/about (vimeo slide) • http: //blog. hootsuite. com/social-media-for-business/ • http: //www. toptensocialmedia. com/social-media-social-buzz/the-top-ten-best-dating-sites-in-social-media/ • http: //www. huffingtonpost. com/2013/06/04/online-dating-leads-to-hi_n_3384721. html • https: //www. google. com/search? q=dating+sites&espv=2&biw=1517&bih=741&source=lnms&tbm=isch&sa=X&ved=0 CAw. Q_AUo. AGo. VCh. MIjo. XHvb. D 9 xw. IVSYs. NCh 2 TQWs&dpr=0. 9#tbm=isch&q=dating+app+icons • https: //www. google. com/search? q=funny+tinder+conversations&espv=2&biw=1517&bih=692&source=lnms&tbm=isch&sa=X&ved=0 CAYQ_AUo. AWo. VCh. MI 6 c_rp 7 L 9 xw. IVCv. GACh 0 Jugn 4&dpr=0. 9#tbm=isc h&q=funny+tinder+lines&imgrc=OZbzuly. T 96 hg. FM%3 A • https: //www. youtube. com/watch? v=9 Bck 4 S 3 b. Mao • https: //www. youtube. com/watch? v=v_Cg. Ps. GY 5 Mw • https: //www. youtube. com/watch? v=m. TTwc. CVaj. Ac • http: //wcdn 2. dataknet. com/static/common/img/set 4/flat-icon-design-63_7 F 5 C 24 F 4. jpg
- Slides: 17