Social Movement Organization Lyndsay Brennan SHIFT The Sexual

Social Movement Organization Lyndsay Brennan

SHIFT • The Sexual Health Initiative to Foster Transformation • Location: Columbia University (NYC) • With Barnard College

Established • Research begins: 2015 • Research published: 2017 But WHY? e of sexual violence along with the lack of knowledge in sexua

Members • Head directors: Jennifer S. Hirsch and Claude Ann Mellins, Columbia University • 26 total research members • (five students and two outside professors)

SHIFT Mission to college students with the goal to implement programs to pr

Power-Based Personal Violence • Sexual Assault • College Campuses

Goals 1. “To understand the prevalence of sexual assault on campus vidual, interpersonal/social, and contextual and institutional risk and (CBPR) approach to work with key stakeholders to design the study

Target Group Columbia and Barnard students Students across the country

Services • Potential services • “Innovative evidence-based programming” • Same goal in mind

Research Methods • Ethnographic: student interviews, informant interviews, focus groups, participant observation • Quantitative: one survey, daily diary of undergraduates

Tactics and Strategies • The research itself • The results of the research • How results are shared

“The implication of this variation in sexual assault experiences is that a ‘one size fits all’ approach to prevention is unlikely to be effective”- Mellins • Every situation is different • We must work together for change

College campus issue… college student

Oppositions The inability to implement programs • Only published research thus far • No programs made public

Successes New Approach • Past: individual factors • SHIFT: evaluates multiple cultural and social factors

Structural Roots at social, cultural, contextual, institutional and many other fact

Self-Gain • Better understanding of sexual health and violence with their factors • New look into research approach taken • Community-based Participatory Research (CBPR)

Published Results • Most common kind of assault: unwanted sexualized touching • Most common method: incapacitation • Risk factors: non-heterosexual identity, binge drinking, etc.