Seven Tips for Building a Successful Agency Barhorst
Seven Tips for Building a Successful Agency Barhorst Insurance Group Mary Cuccurullo Marketing Consultant December 2008
#1 Begin with the End in Mind Know what your business is n n How great is your reach? Spreading your efforts between two careers usually results in two failures Beware of the Sea of Opportunity
#2 Nothing Happens by Accident Make a Plan and work it using: n n n Consistency Sacrifice Personal self-development Success is intentional.
#3 Be Over Prepared Know everything there is to know about your industry Decide to take one class a month in something that furthers your industry/product knowledge. Develop an Obsession for Learning.
#4 Understanding the Power of Networking & Business Relations Build your business through referrals. Referral Sources? n Family, Occupation, Recreation and Motivation Market yourself every minute of every day.
#5 Do the Work Diligence Responsibility Organizationally Multi-task Maintain a strong pipeline Become the Ultimate Sales Machine. .
#6 Recognize the Power of Environment Who are your five peers? n n Mentors Working partners Your income is typically an average of the five people you associate most.
#7 Invest in What You Know Best Believe in and buy your own products. How much life insurance do you have? general liability? business auto?
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